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<classification authority="sudocs">GA 1.13:T-RCED-98-131</classification>
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 <subject>Marketing</subject>
 <subject>Airline industry</subject>
 <subject>Airports</subject>
 <subject>Airline regulation</subject>
 <subject>Competition</subject>
 <subject>Antitrust law</subject>
 <subject>Foreign governments</subject>
 <subject>International economic relations</subject>
 <subject>Restrictive trade practices</subject>
 <subject>Economic analysis</subject>
 <identifier>Gatwick Airport (United Kingdom)</identifier>
 <identifier>Heathrow Airport (United Kingdom)</identifier>
 <identifier>London (United Kingdom)</identifier>
 <identifier>European Union</identifier>
 <identifier>Chicago-O&apos;Hare International Airport (Chicago, IL)</identifier>
 <identifier>Dulles International Airport (VA)</identifier>
 <identifier>Atlanta-Hartsfield International Airport (Atlanta, GA)</identifier>
 <identifier>John F. Kennedy International Airport (NY)</identifier>
 <identifier>Logan International Airport (Boston, MA)</identifier>
 <identifier>Miami International Airport (FL)</identifier>
 <identifier>Brussels (Belgium)</identifier>
 <identifier>Zurich (Switzerland)</identifier>
 <identifier>Frankfurt (Germany)</identifier>
 <identifier>Dallas-Fort Worth International Airport (TX)</identifier>
 <type>Testimony</type>
 <seriesAbbrev>RCED</seriesAbbrev>
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<titleInfo>
 <title>Aviation Competition: International Aviation Alliances and the Influence of Airline Marketing Practices</title>
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<abstract>Pursuant to a congressional request, GAO discussed the United States&apos;
aviation relations with the United Kingdom, focusing on the: (1) status
of the various reviews of the proposed American Airlines/British Airways
(AA/BA) alliance being undertaken by the European regulatory agencies
and the Departments of Transportation and Justice; (2) competitive
impact of the proposed alliance; and (3) extent to which sales and
marketing practices of American Airlines and British Airways should be
considered in reviewing the alliance.&lt;p/&gt;GAO noted that: (1) European regulatory agencies have nearly completed
their reviews of the proposed AA/BA alliance; (2) they are considering a
range of issues that would have to be addressed as a condition of
approving the alliance, including the number of slots and gates that
other airlines would need at London&apos;s Heathrow Airport to compete, as
well as American Airlines&apos; and British Airways&apos; marketing practices; (3)
the United Kingdom, which is also reviewing the proposed alliance, is
waiting for the European Commission to announce its draft remedies; (4)
in contrast, the Department of Transportation (DOT) has not yet begun
its formal review of the proposed alliance because neither airline has
filed all the documentation requested; (5) DOT has reiterated that it
will not approve the alliance until the United States successfully
negotiates an open skies agreement with the United Kingdom; (6) the
proposed AA/BA alliance raises significant competition issues; (7)
currently, the two airlines account for nearly 58 percent of the
available seats on scheduled U.S. and British airlines between the U.S.
and London; (8) in addition, they provide over 70 percent--and in some
cases all-of the available seats on scheduled U.S. and British airlines
between Heathrow Airport and several key U.S. airports, including
Chicago, Boston, and Miami; (9) as a result of this level of market
concentration, DOT&apos;s approval of the alliance would further reduce
competition unless, as a condition of approval, other U.S. airlines were
able to obtain adequate access to Heathrow; (10) although slots, gates,
and facilities are most important, most experts and some airline
officials with whom GAO spoke also recognize that American Airlines&apos; and
British Airways&apos; sales and marketing practices may make competitive
entry more difficult for other airlines; (11) practices such as frequent
flier programs and travel agent commission overrides encourage travelers
to choose one airline over another on the basis of factors other than
obtaining the best fare; (12) such practices may be most important if an
airline is already dominant in a given market or markets; (13)
ultimately, this may lead to higher fares than would exist in the
absence of these marketing practices; (14) even so, the experts agreed
that measuring the effect of these practices is nearly impossible; and
(15) mitigating their effect without banning them is difficult, and
banning them involves a trade-off between their anticompetitive effect
and the consumer benefits that some of them bring.</abstract>
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<identifier type="preferred citation">GAO/T-RCED-98-131</identifier>
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<note>Testimony</note>
<extension>
 <searchTitle>GAO/T-RCED-98-131; Aviation Competition: International Aviation Alliances and the Influence of Airline Marketing Practices;
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<subject>
 <topic>Marketing</topic>
 <topic>Airline industry</topic>
 <topic>Airports</topic>
 <topic>Airline regulation</topic>
 <topic>Competition</topic>
 <topic>Antitrust law</topic>
 <topic>Foreign governments</topic>
 <topic>International economic relations</topic>
 <topic>Restrictive trade practices</topic>
 <topic>Economic analysis</topic>
 <topic>Gatwick Airport (United Kingdom)</topic>
 <topic>Heathrow Airport (United Kingdom)</topic>
 <topic>London (United Kingdom)</topic>
 <topic>European Union</topic>
 <topic>Chicago-O&apos;Hare International Airport (Chicago, IL)</topic>
 <topic>Dulles International Airport (VA)</topic>
 <topic>Atlanta-Hartsfield International Airport (Atlanta, GA)</topic>
 <topic>John F. Kennedy International Airport (NY)</topic>
 <topic>Logan International Airport (Boston, MA)</topic>
 <topic>Miami International Airport (FL)</topic>
 <topic>Brussels (Belgium)</topic>
 <topic>Zurich (Switzerland)</topic>
 <topic>Frankfurt (Germany)</topic>
 <topic>Dallas-Fort Worth International Airport (TX)</topic>
</subject>
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