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<classification authority="sudocs">GA 1.13:NSIAD-97-3</classification>
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 <subject>Federal procurement policies</subject>
 <subject>Advertised procurement</subject>
 <subject>Industry</subject>
 <subject>Marketing</subject>
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<titleInfo>
 <title>Acquisition Reform: The Government&apos;s Market Research Efforts</title>
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<abstract>Pursuant to a legislative requirement, GAO reviewed the government&apos;s use
of market research, focusing on its review of 21 contracts and the
awarding agencies&apos; use of market research.&lt;p/&gt;GAO found that: (1) prior to enactment of the Federal Acquisition
Streamlining Act of 1994 (FASA), the Department of Defense emphasized
the use of market research in its acquisition of commercial and
nondevelopmental items; (2) after FASA enactment, civilian agencies
increased their emphasis on market research; (3) dollar value, nature,
and industry and technology factors influence the extent of federal
market research efforts; (4) agencies&apos; efforts to implement FASA include
improving training for acquisition personnel, compiling commercial terms
and conditions used in industry, and changing acquisition guidance; (5)
most agencies did not follow requirements to include in their
solicitation notices a note regarding a final check on the government&apos;s
market research efforts; (6) some agencies expressed concerns over the
use of the note, while others stated that they had overlooked it and
would emphasize the use of the note to contracting staff; (7) most
government and industry officials opposed the creation of a
governmentwide database for storing, retrieving, and analyzing market
data, citing an enormous funding and staff burden to maintain current
information; and (8) several federal initiatives are under way to use
the Internet to facilitate market research.</abstract>
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 <topic>Advertised procurement</topic>
 <topic>Industry</topic>
 <topic>Marketing</topic>
 <topic>Procurement regulation</topic>
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  <title>United States Code</title>
  <partNumber>Title 10 Section 2304(c)(2)</partNumber>
  <partNumber>Title 10 Section 2304(c)(4)</partNumber>
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 <identifier type="USC citation">10 U.S.C. 2304(c)(4)</identifier>
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  <partNumber>Title 41 Section 416</partNumber>
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 <identifier type="USC citation">41 U.S.C. 416</identifier>
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 <titleInfo>
  <title>United States Public Law 510 (101st Congress)</title>
</titleInfo>
 <identifier type="public law citation">Public Law 101-510</identifier>
</relatedItem>
<relatedItem type="isReferencedBy">
 <titleInfo>
  <title>United States Public Law 355 (103rd Congress)</title>
</titleInfo>
 <identifier type="public law citation">Public Law 103-355</identifier>
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