United States Government Publishing Office publisher pbl distributor dst United States Government Accountability Office author aut Government Organization text government publication eng GAOREPORTS Legislative Agency Publications gao legislative 2010-08-12 U.S. Government Printing Office 2007-07-26 monographic deposited born digital 21 p. GA 1.13:GAO-07-1132T https://www.govinfo.gov/app/details/GAOREPORTS-GAO-07-1132T P0b002ee180392edf f:d071132t DGPO 2010-08-12 2011-03-28 GAOREPORTS-GAO-07-1132T machine generated eng fdlp REPORT GAOREPORTS-GAO-07-1132T GAO-07-1132T Advertising Best practices Census Diversity management Employees Human capital Personnel recruiting Population growth Small business contractors Staff utilization Strategic planning Temporary employment Program evaluation Senior Executive Service Testimony A73391 For the 2010 Census, the U.S. Census Bureau (Bureau) faces the daunting challenge of cost-effectively counting a population that is growing steadily larger, more diverse, increasingly difficult to find, and more reluctant to participate in the decennial census. Managing its human capital, maintaining community partnerships, and developing advertising strategies to increase response rates for the decennial census are several ways that the Bureau can complete the 2010 Census accurately and within budget. This testimony, based primarily on past GAO work, provides information on (1) diversity in the Bureau's workforce, (2) plans for partnering with others in an effort to build public awareness of the census; and (3) certain requirements for ensuring contracting opportunities for small businesses. https://www.govinfo.gov/content/pkg/GAOREPORTS-GAO-07-1132T/html/GAOREPORTS-GAO-07-1132T.htm https://www.govinfo.gov/content/pkg/GAOREPORTS-GAO-07-1132T/pdf/GAOREPORTS-GAO-07-1132T.pdf GAO-07-1132T https://www.govinfo.gov/app/details/GAOREPORTS-GAO-07-1132T Testimony GAO-07-1132T; 2010 Census: Diversity in Human Capital, Outreach Efforts Can Benefit the 2010 Census; Advertising Best practices Census Diversity management Employees Human capital Personnel recruiting Population growth Small business contractors Staff utilization Strategic planning Temporary employment Program evaluation Senior Executive Service