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 <subject>Accountability</subject>
 <subject>Appropriated funds</subject>
 <subject>Government information dissemination</subject>
 <subject>Legal opinions</subject>
 <subject>National policies</subject>
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 <subject>Public television broadcasting</subject>
 <subject>Television broadcasting</subject>
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<titleInfo>
 <title>Video News Releases: Unattributed Prepackaged News Stories Violate Publicity or Propaganda Prohibition</title>
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<abstract>In recent years, federal agencies have been increasing their use
of video news releases (VNRs), which frequently include 	 
prepackaged news stories. While the use of VNRs is widespread and
widely known by those in the media industry, the quality and	 
content of materials considered to constitute a VNR can vary	 
greatly. Generally, a VNR package may contain several items,	 
including a series of video clips, known as B-roll footage; title
cards containing relevant information, known as slates; a	 
prepackaged news story, referred to as a story package; and other
promotional materials. These materials are produced in the same  
manner as television news organizations produce materials for	 
their own news segments. The prepackaged news stories are	 
distributed to local television news stations and are designed to
resemble actual news stories. By eliminating the costs and effort
of producing an original news story, agencies can find news	 
stations willing to broadcast a favorable news segment on a	 
desired topic. GAO examined prepackaged news stories produced by 
the Department of Health and Human Services and the Office of	 
National Drug Control Policy and evaluated whether these	 
materials constituted covert propaganda in violation of the	 
prohibition on using appropriated funds for publicity and	 
propaganda not authorized by Congress.</abstract>
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<identifier type="preferred citation">GAO-05-643T</identifier>
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<note>Testimony</note>
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 <topic>Appropriated funds</topic>
 <topic>Government information dissemination</topic>
 <topic>Legal opinions</topic>
 <topic>National policies</topic>
 <topic>Public relations</topic>
 <topic>Public television broadcasting</topic>
 <topic>Television broadcasting</topic>
 <topic>Government publications</topic>
 <topic>Propaganda</topic>
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  <title>United States Statutes at Large</title>
  <partNumber>Volume 118 Page 2809</partNumber>
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 <identifier type="Statute citation">118 Stat. 2809</identifier>
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  <title>United States Public Law 447 (108th Congress)</title>
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 <identifier type="public law citation">Public Law 108-447</identifier>
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