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        <title>Labeling and Advertising of Home Insulation: Trade Regulation Rule</title>
        <partNumber>Part IV</partNumber>
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    <abstract>The Federal Trade Commission ("Commission") amends its Trade Regulation Rule Concerning the Labeling and Advertising of Home Insulation ("R-value Rule" or "Rule") to streamline and increase the benefits of the Rule to consumers and sellers, minimize its costs, and respond to the development and utilization of new technologies to make American homes more energy efficient and less costly to heat and cool. This document provides background on the R-value Rule and this proceeding; discusses the public comments the Commission received; and describes the amendments the Commission is making based on the record.</abstract>
    <identifier type="FR citation">70 FR 31258</identifier>
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        <topic>Advertising</topic>
        <topic>Incorporation by Reference</topic>
        <topic>Insulation</topic>
        <topic>Labeling</topic>
        <topic>Reporting and Recordkeeping Requirements</topic>
        <topic>Trade Practices</topic>
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        <summary>The Federal Trade Commission ("Commission") amends its Trade Regulation Rule Concerning the Labeling and Advertising of Home Insulation ("R-value Rule" or "Rule") to streamline and increase the benefits of the Rule to consumers and sellers, minimize its costs, and respond to the development and utilization of new technologies to make American homes more energy efficient and less costly to heat and cool. This document provides background on the R-value Rule and this proceeding; discusses the public comments the Commission received; and describes the amendments the Commission is making based on the record.</summary>
        <dates>These amendments will become effective November 28, 2005. The incorporation by reference of certain publications listed in this rule is approved by the Director of the Federal Register as of November 28, 2005.</dates>
        <contact>Hampton Newsome, (202) 326-2889, Division of Enforcement, Bureau of Consumer Protection, Federal Trade Commission, 600 Pennsylvania Avenue, NW., Washington, DC 20580.</contact>
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            <subject>Advertising</subject>
                                    
            <subject>Incorporation by Reference</subject>
                                    
            <subject>Insulation</subject>
                                    
            <subject>Labeling</subject>
                                    
            <subject>Reporting and Recordkeeping Requirements</subject>
                                    
            <subject>Trade Practices</subject>
                                
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        <tocSubject1>Trade regulation rules:</tocSubject1>
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            <partNumber>Vol. 70, no. 103</partNumber>
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