    [Public Papers of the Presidents of the United States: William J. Clinton (1996, Book I)]
    [May 2, 1996]
    [Page 684]
    [From the U.S. Government Publishing Office www.gpo.gov]

    Statement on the Initiative To Reduce Juvenile Tobacco Use
    May 2, 1996

        Smoking is a pediatric disease that shows no sign of abating, in
    part because young people are constantly barraged by messages that
    glamour and grit can be found in pack of cigarettes.
        My administration has proposed the Nation's first comprehensive
    initiative to reduce children's use of tobacco products. But Government
    cannot solve this problem alone. Everybody must do their share to help
    parents keep their kids tobacco-free.
        I applaud 3M Media for accepting responsibility for the impact
    billboards have. We must all work together to protect our children from
    the lures of tobacco.