High-Value Product Exports: Good Potential Exists for More Trade With
Taiwan, Malaysia, and Indonesia (Letter Report, 11/19/93, GAO/GGD-94-52).
East Asia holds great promise for importing greater amounts of
high-value agricultural products from the United States. As incomes
rise and urbanization proceeds in this region, the demand for easily
prepared convenience food is likely to grow and consumption is expected
to shift away from cheaper unprocessed commodities to high-value
processed commodities. This report discusses (1) the potential for
increased exports of U.S. agricultural high-value products to Taiwan,
Malaysia, and Indonesia; (2) factors that may hinder the growth of such
U.S. exports to these markets; (3) the market development activities
needed to be competitive in these markets and the approaches taken by
U.S. companies; and (4) any assistance needed from the U.S. government
to enhance the competitiveness of U.S. businesses in these countries.
--------------------------- Indexing Terms -----------------------------
REPORTNUM: GGD-94-52
TITLE: High-Value Product Exports: Good Potential Exists for More
Trade With Taiwan, Malaysia, and Indonesia
DATE: 11/19/93
SUBJECT: Agricultural products
Commodity marketing
Exporting
Agricultural programs
International trade
Agricultural industry
Sales promotion
International economic relations
Tariffs
Foreign sales
IDENTIFIER: Asia
Taiwan
Malaysia
Indonesia
Australia
New Zealand
USDA Market Promotion Program
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