[Federal Register Volume 90, Number 163 (Tuesday, August 26, 2025)]
[Presidential Documents]
[Pages 41759-41760]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2025-16396]
[[Page 41757]]
Vol. 90
Tuesday,
No. 163
August 26, 2025
Part V
The President
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Executive Order 14338--Improving Our Nation Through Better Design
Presidential Documents
Federal Register / Vol. 90 , No. 163 / Tuesday, August 26, 2025 /
Presidential Documents
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Title 3--
The President
[[Page 41759]]
Executive Order 14338 of August 21, 2025
Improving Our Nation Through Better Design
By the authority vested in me as President by the
Constitution and the laws of the United States of
America, it is hereby ordered:
Section 1. Purpose and Policy. America has long led the
world in innovation, technological advancement, and
design. But with a sprawling ecosystem of digital
services offered to Americans, the Government has
lagged behind in usability and aesthetics. There is a
high financial cost to maintaining legacy systems, to
say nothing of the cost in time lost by the American
public trying to navigate them. It is time to fill the
digital potholes across our Nation.
With this order, I am announcing ``America by Design,''
a national initiative to improve experiences for
Americans, starting by breathing new life into the
design of sites where people interface with their
Government. It is time to update the Government's
design language to be both usable and beautiful. This
effort will be facilitated by a new National Design
Studio and by a new Chief Design Officer. The Chief
Design Officer will help recruit top creative talent,
coordinate with executive departments and agencies
(agencies), and devise innovative solutions.
It is the policy of my Administration to deliver
digital and physical experiences that are both
beautiful and efficient, improving the quality of life
for our Nation. Towards that end, the National Design
Studio will advise agencies on how to reduce
duplicative design costs, use standardized design to
enhance the public's trust in high-impact service
providers, and dramatically improve the quality of
experiences offered to the American public.
Sec. 2. Establishing America by Design and the National
Design Studio. (a) There is established a national
initiative, America by Design, to improve
comprehensively the visual presentation and usability
of Federal services provided to the public in both
digital and physical spaces, creating first-class
online and offline experiences for Americans.
(b) To help facilitate the America by Design
initiative, there is established within the White House
Office of the Executive Office of the President the
National Design Studio (NDS) and, within the NDS, a new
position entitled the Chief Design Officer. The NDS
shall be led by an Administrator, who shall report to
the Office of the White House Chief of Staff. There is
further established within the NDS, in accordance with
section 3161 of title 5, United States Code, a
temporary organization headed by the NDS Administrator
and dedicated to helping advance the America by Design
initiative. The temporary organization shall terminate
3 years from the date of this order, but that
termination shall not be interpreted to imply the
termination, attenuation, or amendment of any other
authority or provision of this order.
Sec. 3. Implementing America by Design. (a) Heads of
agencies shall consult with the Chief Design Officer to
implement the America by Design initiative at their
respective agencies and shall produce initial results
by July 4, 2026.
(i) Heads of agencies shall prioritize improving websites and physical
sites that have a major impact on Americans' everyday lives.
(ii) The Administrator of General Services shall consult with the Chief
Design Officer to update the United States Web Design System consistent
with the policies set forth in this order.
[[Page 41760]]
(iii) Heads of agencies shall consult with the Chief Design Officer to
ensure Government-wide compliance with the 21st Century Integrated Digital
Experience Act, Public Law 115-336.
(b) The Chief Design Officer shall consult with
thought leaders and research and design firms on how
best to implement the America by Design initiative. In
order to employ the most talented designers of our
generation to serve their country, the Chief Design
Officer shall help recruit designers and other experts
from the private sector as well as other sources of
expertise. Heads of agencies shall use all relevant
hiring authorities to facilitate this effort, including
title IV of the Intergovernmental Personnel Act of
1970, Public Law 91-648, 5 U.S.C. 3371 et seq.
(c) The Chief Design Officer shall consult with the
Director of the Office of Management and Budget, as
appropriate, in carrying out his or her obligations
under this order.
Sec. 4. General Provisions. (a) Nothing in this order
shall be construed to impair or otherwise affect:
(i) the authority granted by law to an executive department or agency, or
the head thereof; or
(ii) the functions of the Director of the Office of Management and Budget
relating to budgetary, administrative, or legislative proposals.
(b) This order shall be implemented consistent with
applicable law and subject to the availability of
appropriations.
(c) This order is not intended to, and does not,
create any right or benefit, substantive or procedural,
enforceable at law or in equity by any party against
the United States, its departments, agencies, or
entities, its officers, employees, or agents, or any
other person.
(Presidential Sig.)
THE WHITE HOUSE,
August 21, 2025.
[FR Doc. 2025-16396
Filed 8-25-25; 11:15 am]
Billing code 3395-F4-P