[Federal Register Volume 90, Number 107 (Thursday, June 5, 2025)]
[Notices]
[Pages 23982-23987]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2025-10193]


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SECURITIES AND EXCHANGE COMMISSION

[Release No. 34-103155; File No. SR-CboeEDGX-2025-045]


Self-Regulatory Organizations; Cboe EDGX Exchange, Inc.; Notice 
of Filing and Immediate Effectiveness of a Proposed Rule Change To 
Introduce a Small Retail Broker Hosted Solutions Program and To Update 
the Existing Eligibility Requirements for the Small Retail Brokerage 
Distribution Program for the Cboe One Summary Feed and EDGX Top Data 
Feed

May 30, 2025.
    Pursuant to Section 19(b)(1) of the Securities Exchange Act of 1934 
(``Act''),\1\ and Rule 19b-4 thereunder,\2\ notice is hereby given that 
on May 22, 2025, Cboe EDGX Exchange, Inc. (the ``Exchange'' or 
``EDGX'') filed with the Securities and Exchange Commission (the 
``Commission'') the proposed rule change as described in Items I, II, 
and III below, which Items have been prepared by the Exchange. The 
Commission is publishing this notice to solicit comments on the 
proposed rule change from interested persons.
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    \1\ 15 U.S.C. 78s(b)(1).
    \2\ 17 CFR 240.19b-4.
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I. Self-Regulatory Organization's Statement of the Terms of Substance 
of the Proposed Rule Change

    Cboe EDGX Exchange, Inc. (the ``Exchange'' or ``EDGX'') proposes to 
introduce a Small Retail Broker Hosted Solutions Program and to update 
the existing eligibility requirements for the Small Retail Brokerage 
Distribution Program for the Cboe One Summary Feed and EDGX Top Data 
Feed. The text of the proposed rule change is provided in Exhibit 5.
    The text of the proposed rule change is also available on the 
Exchange's website (http://markets.cboe.com/us/options/regulation/rule_filings/edgx/), at the Exchange's Office of the Secretary, and at 
the Commission's Public Reference Room.

II. Self-Regulatory Organization's Statement of the Purpose of, and 
Statutory Basis for, the Proposed Rule Change

    In its filing with the Commission, the Exchange included statements 
concerning the purpose of and basis for the proposed rule change and 
discussed any comments it received on the proposed rule change. The 
text of these statements may be examined at the places specified in 
Item IV below. The Exchange has prepared summaries, set forth in 
sections A, B, and C below, of the most significant aspects of such 
statements.

A. Self-Regulatory Organization's Statement of the Purpose of, and 
Statutory Basis for, the Proposed Rule Change

1. Purpose
    The Exchange proposes to adopt a Small Retail Broker Hosted 
Solutions Program (the ``Program'') for EDGX Top Data and Cboe One 
Summary Data (collectively, the ``Applicable Feeds'').\3\ This Program 
will provide fee waivers and lower data costs for both (i) Small Retail 
Brokers (as defined herein) that provide the Applicable Feeds to other 
Small Retail Brokers via its hosted solutions (the ``Hosting Small 
Retail Broker Distributor'') and (ii) the Small Retail Brokers that 
receive this data from a Hosting Small Retail Broker Distributor as set 
forth herein.
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    \3\ The Exchange initially submitted the proposed rule change on 
May 8, 2025 (SR-CboeEDGX-2025-038). On May 19, 2025, the Exchange 
withdrew that filing and submitted SR-CboeEDGX-2025-043. On May 20, 
2025, the Exchange withdrew that filing and submitted SR-CboeEDGX-
2025-044. On May 22, 2025, the Exchange withdrew that filing and 
submitted this filing.
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    Further, the Exchange proposes to increase the allowed maximum Non-
Professional Data User subscriber count for the existing Small Retail 
Broker Program for Cboe One Summary Feed and EDGX Top Data Feed.
    By way of background, the Exchange currently offers the EDGX Top 
Data Feed, which is a data feed that offers top-of-book quotations and 
last sale information based on orders entered into the Exchange's 
System. The EDGX Top Data Feed benefits investors by facilitating their 
prompt access to real-time top-of-book information contained in EDGX 
Top Data. The Exchange's affiliated equities exchanges (i.e., Cboe EDGA 
Exchange, Inc. (``EDGA''), Cboe BZX Exchange, Inc. (``BZX''), and Cboe 
BYX Exchange, Inc. (``BYX'') (collectively, ``Affiliates'' and together 
with the Exchange, ``Cboe Equities Exchanges'') also offer similar top-
of-

[[Page 23983]]

book data feeds. Particularly, each of the Exchange's Affiliates offer 
top-of-book quotation and last sale information based on their own 
quotation and trading activity that is substantially similar to the 
information provided by the Exchange through the EDGX Top Data Feed. 
Additionally, the Exchange also offers Cboe One Summary Data Feed that 
disseminates, on a real-time basis, the aggregate BBO of all displayed 
orders for securities traded on EDGX and its affiliated equities 
exchanges and also contains individual last sale information for the 
EDGX and its affiliated equities exchanges. The Cboe One Summary Data 
Feed is created using the data from the Exchange and its Affiliates' 
Top data feeds.
    Currently, the Exchange offers a Small Retail Broker Distribution 
Program \4\ for both Applicable Data Feeds. This program provides a 
discounted Distribution Fee of $750/month for EDGX Top Data Feed and 
$3,500/month for Cboe One Summary Data Feed as well as a discounted 
Data Consolidation Fee \5\ of $350/month for Cboe One Summary Data for 
eligible participants.\6\ Participants of the existing Small Retail 
Broker Distribution Program must be an External Distributor that meets 
the following criteria: (i) Distributor is a broker-dealer distributing 
the Applicable Feed to Non-Professional Data Users with whom the 
broker-dealer has a brokerage relationship; (ii) At least 90% of the 
Distributor's total subscriber population must consist of Non-
Professional subscribers, inclusive of any subscribers not receiving 
the Applicable Feed; and (iii) Distributor distributes the Applicable 
Feed to no more than 5,000 Non-Professional Data Users (the Exchange 
notes that it is proposing to increase this to 10,000 Non-Professional 
Data Users for Cboe One Summary Data Feed and EDGX Top Data Feed as 
described further herein).\7\ The Exchange introduced this program to 
allow small retail brokers that purchase top of book market data from 
the Exchange to benefit from discounted fees for access to such market 
data. The Small Retail Broker Distribution Program reduces the 
distribution and consolidation fees paid by small broker-dealers that 
operate a retail business. In turn, the Small Retail Broker 
Distribution Program is intended to increase retail investor access to 
real-time U.S. equity quote and trade information, and allow the 
Exchange to better compete for this business with competitors \8\ that 
offer similar optional products.\9\
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    \4\ See Cboe EDGX Equities Fee Schedule.
    \5\ This fee reflects the value of the aggregation and 
consolidation function the Exchange performs in creating the Cboe 
One Summary Feed.
    \6\ See Cboe EDGX Equities Fee Schedule.
    \7\ Id.
    \8\ Such as NYSE Arca BBO feed or Nasdaq Basic.
    \9\ See Securities Exchange Act Release 85 FR 9872 (February 20, 
2020) (SR-CboeEDGX-2020-008).
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    The Exchange now proposes to create a new Program based on the 
proposed eligibility criteria for Small Retail Brokers to specifically 
support Small Retail Brokers who are operating platforms on behalf of 
other Small Retail Brokers. Based on customer feedback, there are Small 
Retail Brokers who would like to provide this data via a hosted 
solution as a White Label Service \10\ to other Small Retail Brokers, 
who then provide this data to their retail clients (an ``External 
Hosted Subscriber'').\11\ Unfortunately, under the existing structure, 
while the Small Retail Broker may be eligible for the discounted 
Distribution Fee (and for Cboe One Summary, the discounted Data 
Consolidation Fee), the External Hosted Subscriber must also pay the 
Distribution Fee (and for Cboe One Summary, the Data Consolidation 
Fee), in addition to the standard Professional and Non-Professional 
User fees. Therefore, the existing fee structure does not allow for any 
additional benefits for Hosting Small Retail Broker Distributors for 
providing the valuable service of operating platforms that External 
Hosted Subscribers may use for their clients.
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    \10\ A ``White Label Service'' is a type of hosted display 
solution in which an External Distributor hosts or maintains a 
website or platform on behalf of the External Hosted Subscriber. The 
service allows the External Distributor to make the applicable data 
(i.e., Cboe One Summary or EDGX Top Data) available on a platform 
that is branded with the External Hosted Subscriber, or co-branded 
with the External Hosted Subscriber and the External Distributor. 
The External Distributor maintains control of the application's 
data, entitlements and display.
    \11\ An External Hosted Subscriber of an Exchange Market Data 
product is a Distributor that receives the Exchange Market Data 
product from an External Distributor through a hosted display 
solution where the External Hosted Subscriber's Users are hosted by 
the External Distributor and data is distributed for display use 
only to one or more Users outside the External Hosted Subscriber's 
own entity. The Exchange proposes to add this definition into its 
Fee Schedule.
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    Of further note, the Hosting Small Retail Broker is responsible for 
reporting its External Hosted Subscribers and their users, and 
ultimately the Hosting Small Retail Broker is responsible for payment 
of all data fees for both its External Subscribed Subscriber and 
itself. While the Exchange is not privy to pass-through costs between 
Hosting Small Retail Brokers and the External Hosted Subscribers, the 
Hosting Small Retail Broker is ultimately charged Distribution Fees (in 
addition to the other applicable fees) for the (i) Applicable Feed to 
the External Hosted Subscriber and (ii) Applicable Feed to the External 
Hosted Subscriber's end users, despite the Hosting Small Retail Broker 
managing the application for the External Hosted Subscriber's users. 
This proposed Program is intended to provide relief for the overall 
charges that a Hosting Small Retail Broker incurs based on operating a 
platform that allows an External Hosted Subscriber's retail users to 
receive data.
    Under the proposed program, a Hosting Small Retail Broker providing 
the data to at least one External Hosted Subscriber would be eligible 
for a credit of its Distribution Fee (a credit of $750/month for EDGX 
Top Data Feed and a credit of $3,500/month for Cboe One Summary Feed) 
that it is normally responsible for under the existing Small Retail 
Broker Program. Additionally, the External Hosted Subscriber shall also 
receive a waiver of the Distribution Fee (a credit of $750/month for 
EDGX Top Data Feed and a credit of $3,500/month for Cboe One Summary 
Feed). The External Hosted Subscriber will also receive a waiver of the 
Data Consolidation Fee for the Cboe One Summary Data (a credit of $350/
month), and in lieu of paying the Non-Professional User fees, it shall 
be a set monthly fee of $750 for EDGX Top and $850 for Cboe One Summary 
Data.\12\ The Professional User fees shall remain the same. Once an 
External Hosted Subscriber exceeds the Non-Professional Data User 
maximum (no more than 10,000 Non-Professional Data Users for Cboe One 
Summary Data and EDGX Top Data), the External Hosted Subscriber shall 
no longer be eligible for the program and will be required to directly 
license with the Exchange for the Applicable Feed.\13\
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    \12\ As the Program is capped at 10,000 users for Cboe One 
Summary Feed and 10,000 for EDGX Top Data Feed, this equates to a 
maximum, savings of $250 (10,000 Users x 0.10/Non-Professional User 
= $1,000 and $1,000-$750 = $250) for EDGX Top Data Feed and $1,650 
(10,000 Users x 0.25/Non-Professional = $2,500 and $2,500-850 = 
$1,650) for Cboe One Summary Feed.
    \13\ The Exchange notes that it will include a clarifying note 
in its Fee Schedule to specify that in the event a Hosting Small 
Retail Broker Distributor joins this program mid-month, that its 
fees shall be prorated for the month based on the initial date of 
the subscription; however, the External Hosted Subscriber's fees 
shall not be prorated.
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    In addition to the changes set forth above, the Exchange also 
proposes to modify the existing Small Retail Broker Program for Cboe 
One Summary Feed and EDGX Top Feed to increase the number of Non-
Professional Data User maximum from 5,000 to 10,000 to be

[[Page 23984]]

consistent with the proposed threshold for External Hosted Subscribers. 
As previously discussed, the Exchange proposes to also use the cap of 
10,000 Non-Professional Data Users for the proposed Program. The 
Exchange proposes to increase this in support of increased 
participation across both retail and investor markets in order to 
facilitate the growth of smaller retail brokers on a global scale.
    As mentioned above, the existing fee structure makes it costly for 
both Hosting Small Retail Broker Distributors and its External Hosted 
Subscribers to provide data to the External Hosted Subscribers retail 
clients as Distribution Fees are incurred on both Small Retail Brokers. 
With this fee proposal, the Exchange hopes to make its data more widely 
accessible for retail users who receive their data from External Hosted 
Subscribers.
    The purpose of the proposed rule change is to (i) further increase 
the competitiveness of the Exchange's top of book market data products 
compared to competitor offerings that may currently be cheaper for 
firms with a limited subscriber base that do not yet have the scale to 
take advantage of the lower subscriber fees offered by the Exchange and 
(ii) provide additional incentives for Hosting Small Retail Broker 
Distributors to provide hosted solution services for other Small Retail 
Brokers in order to make data more widely available to retail 
investors. In turn, the Exchange believes that this change may benefit 
market participants and investors by spurring additional competition 
and increasing the accessibility of the Exchange's top of book data. 
The Exchange notes that at least one other exchange has a similar 
offering. For example, the New York Stock Exchange has a Redistribution 
Fee Waiver for NYSE Trades, for which redistributors of data may have 
their redistribution fee waived so long as they provide the data to at 
least one data feed recipient and reports such data feed recipient or 
recipients to the Exchange.\14\
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    \14\ See Securities Exchange Act Release No. 90407 (November 12, 
2020), 85 FR 73570 (November 18, 2020) (SR-NYSE-2020-91).
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    Without the proposed pricing discounts, the Exchange believes that 
(i) prospective customers may not be interested in purchasing top of 
book data from the Exchange, and may instead purchase such data from 
other national securities exchanges or the SIPs, potentially at a 
higher cost than would be available pursuant to the proposed program 
and (ii) that Hosting Small Retail Broker Distributors are not 
incentivized to make the Applicable Feeds available via a hosted 
solution for retail investors of its External Hosted Subscribers. 
Similar to the existing Small Retail Broker Program previously 
introduced, the Exchange believes that this Program will continue to 
increase competition for such market data, and that enhanced 
competition could help to further reduce data fees as providers compete 
for subscribers, as well as help diversify the availability and quality 
of data offerings available to retail investors through their Hosting 
Small Retail Broker Distributors. Ultimately, the Exchange believes 
that it is critical that it be allowed to compete by offering 
attractive pricing to customers as increasing the availability of such 
products ensures continued competition with alternative offerings. Such 
competition may be constrained when competitors are impeded from 
offering alternative and cost-effective solutions to customers.
2. Statutory Basis
    The Exchange believes that the proposed rule change is consistent 
with the objectives of Section 6 of the Act,\15\ in general, and 
furthers the objectives of Section 6(b)(4),\16\ in particular, as it is 
designed to provide for the equitable allocation of reasonable dues, 
fees and other charges among its members and other recipients of 
Exchange data.
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    \15\ 15 U.S.C. 78f.
    \16\ 15 U.S.C. 78f(b)(4).
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    The Exchange also believes that the proposed rule change is 
consistent with Section 11(A) of the Act.\17\ Specifically, the 
proposed rule change supports (i) fair competition among brokers and 
dealers, among exchange markets, and between exchange markets and 
markets other than exchange markets, and (ii) the availability to 
brokers, dealers, and investors of information with respect to 
quotations for and transactions in securities. In addition, the 
proposed rule change is consistent with Rule 603 of Regulation NMS,\18\ 
which provides that any national securities exchange that distributes 
information with respect to quotations for or transactions in an NMS 
stock do so on terms that are not unreasonably discriminatory.
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    \17\ 15 U.S.C. 78k-1.
    \18\ See 17 CFR 242.603.
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    In adopting Regulation NMS, the Commission granted SROs and broker-
dealers increased authority and flexibility to offer new and unique 
market data to the public. It was believed that this authority would 
expand the amount of data available to consumers, and also spur 
innovation and competition for the provision of market data. The 
Exchange believes that the proposed fee change would further broaden 
the availability of U.S. equity market data to investors, and in 
particular retail investors, consistent with the principles of 
Regulation NMS.
    The Exchange operates in a highly competitive environment. Indeed, 
there are sixteen registered national securities exchanges that trade 
U.S. equities and offer associated top of book market data products to 
their customers. The national securities exchanges also compete with 
the SIPs for market data customers. The Commission has repeatedly 
expressed its preference for competition over regulatory intervention 
in determining prices, products, and services in the securities 
markets. Specifically, in Regulation NMS, the Commission highlighted 
the importance of market forces in determining prices and SRO revenues 
and, also, recognized that current regulation of the market system 
``has been remarkably successful in promoting market competition in its 
broader forms that are most important to investors and listed 
companies.'' \19\ The proposed fee change is a result of the 
competitive environment, as the Exchange seeks to amend its fees to 
attract additional subscribers for its proprietary top of book data 
offerings.
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    \19\ See Securities Exchange Act Release No. 51808 (June 9, 
2005), 70 FR 37496, 37499 (June 29, 2005) (``Regulation NMS Adopting 
Release'').
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    Making alternative data products available to market participants 
ultimately ensures increased competition in the marketplace, and 
constrains the ability of exchanges to charge prohibitive fees. In the 
event that a market participant views one exchange's top of book data 
fees as more or less attractive than the competition they can, and 
frequently do, switch between competing products. In fact, the 
competitiveness of the market for such top of book data products is one 
of the primary factors animating this proposed rule change, which is 
designed to allow the Exchange to further compete for this business. As 
mentioned above, at least one other Exchange provides a similar waiver 
for redistribution of market data.\20\
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    \20\ See supra note 10.
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    The Exchange notes that the Applicable Feeds are distributed and 
purchased on a voluntary basis, in that neither the Exchange nor market 
data distributors are required by any rule or regulation to make these 
data products available. Distributors (including vendors) and Users can 
therefore discontinue use at any time and for any reason, including due 
to an assessment

[[Page 23985]]

of the reasonableness of fees charged. Further, the Exchange is not 
required to make any proprietary data products available or to offer 
any specific pricing alternatives to any customers.
    The Commission has long stressed the need to ensure that the 
equities markets are structured in a way that meets the needs of 
ordinary investors. For example, the Commission's strategic plan for 
fiscal years 2018-2022 touts ``focus on the long-term interests of our 
Main Street investors'' as the Commission's number one strategic 
goal.\21\ The Program would be consistent with the Commission's stated 
goal of improving the retail investor experience in the public markets. 
Furthermore, national securities exchanges commonly charge reduced fees 
and offer market structure benefits to retail investors, and the 
Commission has consistently held that such incentives are consistent 
with the Act. The Exchange believes that the Program is consistent with 
longstanding precedent indicating that it is consistent with the Act to 
provide reasonable incentives to retail investors that rely on the 
public markets for their investment needs.
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    \21\ See U.S. Securities and Exchange Commission, Strategic 
Plan, Fiscal Years 2018-2022, available at https://www.sec.gov/files/SEC_Strategic_Plan_FY18-FY22_FINAL_0.pdf.
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    The Exchange proposes that the proposed waivers for the Applicable 
Feeds only apply to Hosting Small Retail Broker Distributors and its 
External Hosted Subscribers for three reasons. The first is that the 
Hosting Small Retail Broker Distributors undertake the operation of the 
platform of which the ultimate retail investors view the data provided 
by the External Hosted Subscriber. The Hosting Small Retail Broker 
Distributor maintains control of the application's data, entitlements 
and display. In comparison, to the existing Small Retail Broker 
Program, eligible participants have no such obligations and are 
eligible for this only by meeting the requirements and externally 
distributing the data (which may be directly to retail investors). In 
order to incentivize the Hosting Small Retail Broker Distributors to 
undergo this challenge, the Exchange believes it is not unfairly 
discriminatory to provide a waiver of the Distribution Fee for the 
Hosting Small Retail Broker, as opposed to the standard discounted 
Distribution Fee it would normally pay under the Small Retail Broker 
Program.
    Next, by creating this program, the Exchange is further able to 
reach additional retail investors. By waiving Distribution Fees for 
both the Hosting Small Retail Broker Distributor and its External 
Hosted Subscriber, both parties are incentivized to work together to 
provide data to retail investors. Finally, as mentioned previously, the 
Hosting Small Retail Broker is responsible for the fees and reporting 
for both its activity and its External Hosted Subscriber. This means 
that under the existing program, if a Hosting Small Retail Broker has 
one External Hosted Subscriber, the Hosting Small Retail Broker is 
receiving a bill for two Distribution Fees, two Data Consolidation fees 
and the cost of both its and its External Hosted Subscriber's 
Professional Users and Non-Professional Users. Through this program, 
the fees will not be a deterrent for Hosting Small Retail Brokers and 
External Hosted Subscribers to establish platforms that reach a wider 
scope of retail investors.
    Furthermore, while this Program would be effectively limited to 
smaller firms in accordance with the proposed eligibility requirements, 
the Exchange does not believe that this limitation makes the fees 
inequitable or unfairly discriminatory. The Exchange notes that large 
broker-dealers and/or vendors that distribute the Exchange's data 
products to a sizeable number of investors benefit from the current fee 
structure, which includes lower subscriber fees and Enterprise 
licenses. Due to lower subscriber fees, distributors that provide 
Applicable Data Feeds to more than the proposed capped amounts of Users 
permitted under either the Small Retail Broker Program or this Program 
already enjoy cost savings compared to competitor products. The 
Program, in addition to the existing Small Retail Broker Program, would 
therefore continue to ensure that small retail brokers that distribute 
top of book data to their retail investor customers could also benefit 
from reduced pricing, and would aid in increasing the competitiveness 
of the Exchange's data products for this key segment of the market.
    The Exchange believes that the proposed cap of 10,000 for the Cboe 
One Summary Data Feed and EDGX Top Data Feed for this Program, as well 
as increasing this cap to 10,0000 for the Cboe One Summary Data Feed 
and EDGX Top Data Feed for the Small Retail Broker Program is 
reasonable and not unfairly discriminatory as the Exchange believes it 
is in the best interest of all market participants to more broadly 
expand this in support of inclusion for more retail investors by 
participation in both programs by small retail brokers on a global 
scale.
Distribution Fee Waiver
    The Exchange believes that the Distribution Fee Waivers for both 
the External Hosted Subscriber and the Hosting Small Retail Broker 
Distributor are reasonable as they represent a significant cost 
reduction for the Hosting Small Retail Broker Distributor to provide a 
hosted solution for the External Hosted Subscriber, to ultimately 
provide the data to the External Hosted Subscriber's retail investors. 
While the existing fee structure does provide a benefit of a discounted 
waiver for Small Retail Brokers that externally distribute the data, 
these discounted Distribution Fees are still incurred by both the 
External Hosted Subscriber and the Hosting Small Retail Broker 
Distributor. In an attempt to alleviate these costs, and make this data 
more available to retail investors, the Exchange proposes to waive the 
Distribution Fees for both the Hosting Small Retail Broker Distributor 
and the External Hosted Subscriber. With this Program, the Exchange 
believes it will increase market accessibility and data to investors on 
a global scale. Exchange Hosted Subscribers may not have the 
infrastructure or technical capabilities to offer market data and/or 
execution services to its retail investors. Through waiving these fees 
for the External Hosted Subscriber, the Exchange hopes to reach a 
broader scale of retail investors globally. Further, as discussed 
above, the Exchange also believes it is appropriate and not unfairly 
discriminatory to limit this specific credit to the External Hosted 
Subscriber and the Hosting Small Retail Broker Distributor given the 
development and maintenance the Hosting Small Retail Broker Distributor 
undergoes to provide this data to the External Hosted Subscriber's end 
users.
Data Consolidation Fee Waiver
    The Exchange believes it is reasonable to not charge the External 
Hosted Subscriber the Data Consolidation Fee for Cboe One Summary Data 
for the duration of the time that they are eligible for this program. 
As previously discussed, the waiver of fees for the External Hosted 
Subscriber is intended to make this data more available to retail 
investors. The Exchange also believes it is appropriate and not 
unfairly discriminatory to limit this specific credit to the External 
Hosted Subscriber because, as described above, the Exchange believes by 
alleviating some of the barriers to entry, that Exchange Hosted 
Subscribers are able to bring this data and execution services to their

[[Page 23986]]

retail investors. Of further note, the Exchange believes it is 
reasonable to maintain this cost for the Hosting Small Retail Broker 
Distributor as the Hosting Small Retail Broker Distributor is the party 
receiving this data from the Exchange where it is consolidated for the 
benefit of the Hosting Small Retail Broker Distributor.
Fixed Cost of Non-Professional Users
    The Exchange believes it is reasonable to set a fixed cost for Non-
Professional Users fees for External Hosted Subscribers by charging a 
flat, fixed cost instead of charging per user to allow for additional 
savings. Under this structure, the External Hosted Subscriber shall 
still be responsible by paying the standard per User fee of a 
Professional Users under the Applicable Feed. The Exchange does not 
believe this is unfairly discriminatory as the program is based around 
making the Applicable Feeds available for Non-Professional Users. The 
Exchange also notes that it has taken a similar approach here to the 
NYSE Per User Access Fee, which sets a fixed costs where the data is 
used only for display purposes.\22\
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    \22\ See NYSE Proprietary Market Data Pricing Guide, April 1, 
2025.
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B. Self-Regulatory Organization's Statement on Burden on Competition

    The Exchange does not believe that the proposed rule change would 
result in any burden on competition that is not necessary or 
appropriate in furtherance of the purposes of the Act. The Exchange 
operates in a highly competitive environment, and its ability to price 
these data products is constrained by: (i) Competition among exchanges 
that offer similar data products to their customers; and (ii) the 
existence of inexpensive real-time consolidated data disseminated by 
the SIPs. Top of book data is disseminated by both the SIPs and the 
sixteen equities exchanges. There are therefore a number of alternative 
products available to market participants and investors. In this 
competitive environment potential subscribers are free to choose which 
competing product to purchase to satisfy their need for market 
information. Often, the choice comes down to price, as broker-dealers 
or vendors look to purchase the cheapest top of book data product, or 
quality, as market participants seek to purchase data that represents 
significant market liquidity. In order to better compete for this 
segment of the market, the Exchange is proposing to reduce the cost of 
top of book data provided by Hosting Small Retail Broker Distributors 
to its External Hosted Subscribers, and in turn, their retail 
investors. The Exchange believes that this would facilitate greater 
access to such data, ultimately benefiting the retail investors that 
are provided access to such market data.
    The Exchange does not believe that this price reduction would cause 
any unnecessary or inappropriate burden on intermarket competition as 
other exchanges and data vendors are free to lower their prices to 
better compete with the Exchange's offering. Indeed, as explained in 
the basis section of this proposed rule change, the Exchange's decision 
to (i) waive the Distribution Fee for the Hosting Small Retail Broker 
and the External Hosted Subscriber and (ii) waiving the Consolidation 
Fee (when applicable) for the External Hosted Subscriber and (iii) 
setting a fixed cost for the Non-Professional Users for the External 
Hosted Subscriber is itself a competitive response to different fee 
structures available on competing markets. The Exchange therefore 
believes that the proposed rule change is pro-competitive as it seeks 
to offer pricing incentives to customers to better position the 
Exchange as it competes to attract additional market data subscribers. 
The Exchange also believes that the proposed reduction in fees the 
Hosting Small Retail Broker and the External Hosted Subscriber would 
not cause any unnecessary or inappropriate burden on intramarket 
competition. Although the proposed fee discount would be largely 
limited to small retail broker subscribers, larger broker-dealers and 
vendors can already purchase top of book data from the Exchange at 
prices that represent a significant cost savings when compared to 
competitor products that combine higher subscriber fees with lower fees 
for distribution. In light of the benefits already provided to this 
group of subscribers, the Exchange believes that additional discounts 
to small retail brokers would increase rather than decrease competition 
among broker-dealers that participate on the Exchange. Furthermore, as 
discussed earlier in this proposed rule change, the Exchange believes 
that offering pricing benefits to brokers that represent retail 
investors facilitates the Commission's mission of protecting ordinary 
investors, and is therefore consistent with the Act.

C. Self-Regulatory Organization's Statement on Comments on the Proposed 
Rule Change Received From Members, Participants, or Others

    The Exchange neither solicited nor received comments on the 
proposed rule change.

III. Date of Effectiveness of the Proposed Rule Change and Timing for 
Commission Action

    The foregoing rule change has become effective pursuant to Section 
19(b)(3)(A) of the Act \23\ and paragraph (f) of Rule 19b-4 \24\ 
thereunder. At any time within 60 days of the filing of the proposed 
rule change, the Commission summarily may temporarily suspend such rule 
change if it appears to the Commission that such action is necessary or 
appropriate in the public interest, for the protection of investors, or 
otherwise in furtherance of the purposes of the Act. If the Commission 
takes such action, the Commission will institute proceedings to 
determine whether the proposed rule change should be approved or 
disapproved.
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    \23\ 15 U.S.C. 78s(b)(3)(A).
    \24\ 17 CFR 240.19b-4(f).
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IV. Solicitation of Comments

    Interested persons are invited to submit written data, views and 
arguments concerning the foregoing, including whether the proposed rule 
change is consistent with the Act. Comments may be submitted by any of 
the following methods:

Electronic Comments

     Use the Commission's internet comment form (https://www.sec.gov/rules/sro.shtml); or
     Send an email to [email protected]. Please include 
file number SR-CboeEDGX-2025-045 on the subject line.

Paper Comments

     Send paper comments in triplicate to Secretary, Securities 
and Exchange Commission, 100 F Street NE, Washington, DC 20549-1090.

All submissions should refer to file number SR-CboeEDGX-2025-045. This 
file number should be included on the subject line if email is used. To 
help the Commission process and review your comments more efficiently, 
please use only one method. The Commission will post all comments on 
the Commission's internet website (https://www.sec.gov/rules/sro.shtml). Copies of the submission, all subsequent amendments, all 
written statements with respect to the proposed rule change that are 
filed with the Commission, and all written communications relating to 
the proposed rule change between the Commission and any person, other 
than those that may be withheld from the public in accordance with the 
provisions of 5 U.S.C. 552, will be available for website viewing and

[[Page 23987]]

printing in the Commission's Public Reference Room, 100 F Street NE, 
Washington, DC 20549, on official business days between the hours of 10 
a.m. and 3 p.m. Copies of the filing also will be available for 
inspection and copying at the principal office of the Exchange. Do not 
include personal identifiable information in submissions; you should 
submit only information that you wish to make available publicly. We 
may redact in part or withhold entirely from publication submitted 
material that is obscene or subject to copyright protection. All 
submissions should refer to file number SR-CboeEDGX-2025-045 and should 
be submitted on or before June 26, 2025.

    For the Commission, by the Division of Trading and Markets, 
pursuant to delegated authority.\25\
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    \25\ 17 CFR 200.30-3(a)(12).
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Stephanie J. Fouse,
Assistant Secretary.
[FR Doc. 2025-10193 Filed 6-4-25; 8:45 am]
BILLING CODE 8011-01-P