[Federal Register Volume 84, Number 131 (Tuesday, July 9, 2019)]
[Notices]
[Pages 32699-32700]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2019-14492]


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DEPARTMENT OF AGRICULTURE


Submission for OMB Review; Comment Request

July 2, 2019.
    The Department of Agriculture will submit the following information 
collection requirement(s) to OMB for review and clearance under the 
Paperwork Reduction Act of 1995, Public Law 104-13 on or after the date 
of publication of this notice. Comments are requested regarding: 
Whether the collection of information is necessary for the proper 
performance of the functions of the agency, including whether the 
information will have practical utility; the accuracy of the agency's 
estimate of burden including the validity of the methodology and 
assumptions used; ways to enhance the quality, utility and clarity of 
the information to be collected; and ways to minimize the burden of the 
collection of information on those who are to respond, including 
through the use of appropriate automated, electronic, mechanical, or 
other technological collection techniques or other forms of information 
technology should be addressed to: Desk Officer for Agriculture, Office 
of Information and Regulatory Affairs, Office of Management and Budget 
(OMB), New Executive Office Building, Washington, DC; New Executive 
Office Building, 725 17th Street NW, Washington, DC, 20503. Commenters 
are encouraged to submit their comments to OMB via email to: 
[email protected] or fax (202) 395-5806 and to Departmental 
Clearance Office, USDA, OCIO, Mail Stop 7602, Washington, DC 20250-
7602.
    Comments regarding these information collections are best assured 
of having their full effect if received by August 8, 2019. Copies of 
the submission(s) may be obtained by calling (202) 720-8681.
    An agency may not conduct or sponsor a collection of information 
unless the collection of information

[[Page 32700]]

displays a currently valid OMB control number and the agency informs 
potential persons who are to respond to the collection of information 
that such persons are not required to respond to the collection of 
information unless it displays a currently valid OMB control number.

Agricultural Marketing Service

    Title: Local Food Directories and Survey.
    OMB Control Number: 0581-0169.
    Summary of Collection: The primary legislative basis for conducting 
farmer's market research is the Agricultural Marketing Act of 1946 (7 
U.S.C. 1621-1627). In addition, the Farmer-to-Consumer Direct Marketing 
Act of 1976 supports USDA's work to enhance the effectiveness of direct 
marketing, such as the development of modern farmers markets, the 
development of On-Farm Markets, Community Supported Agriculture (CSA) 
and Food Hubs. The Marketing Services Division (MSD), Agricultural 
Marketing Service (AMS) identifies marketing opportunities, provides 
analysis to help take advantage of those opportunities and develops and 
evaluates solutions including improving farmers markets and other 
direct-to-consumer marketing activities. Markets are maintained by 
State Departments of Agriculture, local public authorities, grower 
organizations and non-profit organizations.
    Need and Use of the Information: The information will be collected 
using the form TM-6 ``Farmers' Market Directory and Survey,'' the On-
Farm Market Questionnaire, CSA Questionnaire, and the Food Hub 
Questionnaire. Each survey/questionnaire collects the data necessary to 
populate the USDA National Farmers Market Directory, and the other 
three direct to customer directories. Combining the collections will 
reduce the number of times that it seeks to make contact with market 
managers. Participating market managers are invited to participate in 
an optional National Farmers Market Managers Survey evaluating the 
farmer's market sector. These markets represent a varied range of 
sizes, geographical locations, types, ownership, structure, and will 
provide a valid overview of farmers markets in the United States. 
Information such as the size of market's, operating times and days, 
retail and wholesale sales, management structure, and rules and 
regulations governing the markets are all important questions that need 
to be answered in the design of a new market. The information developed 
by the Farmer's Market Survey will support better designs, development 
techniques, and operating methods for modern farmers markets and 
outline improvements that can be applied to revitalize existing 
markets. The three direct marketing channel directories along with the 
National Farmer's Market Directory website will provide synergies, give 
customers a one stop shopping website for a wide variety of locally 
produced directly marketed farm products, and provide a free 
advertising venue for agricultural enterprise managers seeking to 
diversify their farming operation by marketing directly to customers.
    Description of Respondents: Not-for-profit institutions.
    Number of Respondents: 8,700.
    Frequency of Responses: Reporting: On occasion.
    Total Burden Hours: 2,069.

Kimble Brown,
Departmental Information Collection Clearance Officer.
[FR Doc. 2019-14492 Filed 7-8-19; 8:45 am]
 BILLING CODE 3410-02-P