[Federal Register Volume 84, Number 97 (Monday, May 20, 2019)]
[Notices]
[Page 22916]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2019-10457]


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POSTAL SERVICE


Privacy Act of 1974; System of Records

AGENCY: Postal Service\TM\.

ACTION: Notice of a modified system of records; response to comments.

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SUMMARY: The United States Postal Service[supreg] (Postal Service) is 
responding to public comments regarding revisions to a Customer Privacy 
Act Systems of Records (SOR). These revisions were made to support the 
Targeted Offers Powered by Informed Address (IA) service initiative, 
within the Informed Delivery platform. There will be no changes to the 
system of records or the implementation date of March 11, 2019 in light 
of the public comments.

DATES: The revisions to USPS SOR 820.300 Informed Delivery were 
originally scheduled to be effective on March 11, 2019, without further 
notice. After review and evaluation of comments received, the Postal 
Service has found that no substantive changes to the system of records 
are required, and that the effective date for the implementation of the 
proposed revisions should proceed as scheduled.

FOR FURTHER INFORMATION CONTACT: Janine Castorina, Chief Privacy and 
Records Management Officer, Privacy and Records Office, United States 
Postal Service, 475 L'Enfant Plaza SW, Room 1P830, Washington, DC 
20260-1101, telephone 202-268-3069, or [email protected].

SUPPLEMENTARY INFORMATION: On February 7, 2019, the Postal Service 
published notice of its intent to modify an existing system of records, 
USPS 820.300 Informed Delivery to support the Targeted Offers 
application. Targeted Offers Powered by Informed Address (``Targeted 
Offers'') is an application that will enable consumers to securely 
share their preferences related to marketing content with mailers, and 
mailers to target and prospect consumers based on this data. Targeted 
Offers will be incorporated into the Informed Delivery platform, 
allowing the Postal Service to capitalize on Informed Delivery's 
success and existing user base. As a new feature of Informed Delivery, 
Targeted Offers will encourage new user adoption and provide additional 
benefits for current users.
    The Postal Service provides the following responses to the comments 
received pursuant to its Federal Register notice regarding Targeted 
Offers Powered by Informed Address service:
    (1) Comment: The comments received question the Postal Service's 
perceived expansion of its collection of personally identifiable 
information.
    Answer: This system of records update does not expand any current 
collection policies, therefore the Postal Service views these comments 
as directed at its Informed Delivery System as a whole, and not the 
particular modifications to the existing system of records for which 
notice was provided. As such, no response is required to said comments.
    (2) Comment: Is it the intent of the Postal Service to limited 
Informed Delivery and/or Informed Address to letters only?
    Answer: The Postal Service intends to offer this service to 
consumers for all physical mail delivered via Informed Delivery.

Brittany M. Johnson,
Attorney, Federal Compliance.
[FR Doc. 2019-10457 Filed 5-17-19; 8:45 am]
 BILLING CODE 7710-12-P