[Federal Register Volume 80, Number 132 (Friday, July 10, 2015)]
[Notices]
[Pages 39783-39784]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2015-16870]


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DEPARTMENT OF HEALTH AND HUMAN SERVICES

Office of the Secretary

[Document Identifier: HHS-OS-0990-0281-60D]


Agency Information Collection Activities; Proposed Collection; 
Public Comment Request

AGENCY: Office of the Secretary, HHS.

ACTION: Notice.

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SUMMARY: In compliance with section 3506(c)(2)(A) of the Paperwork 
Reduction Act of 1995, the Office of the Secretary (OS), Department of 
Health and Human Services, announces plans to submit an Information 
Collection

[[Page 39784]]

Request (ICR), described below, to the Office of Management and Budget 
(OMB). The ICR is for a revision to the use of the approved information 
collection assigned OMB control number 0990-0281, which expires on 
November 30, 2015. Prior to submitting the ICR to OMB, OS seeks 
comments from the public regarding the burden estimate, below, or any 
other aspect of the ICR.

DATES: Comments on the ICR must be received on or before September 8, 
2015.

ADDRESSES: Submit your comments to 
[email protected] or by calling 202-690-6162.

FOR FURTHER INFORMATION CONTACT: Information Collection Clearance 
staff, [email protected] or 202-690-6162.

SUPPLEMENTARY INFORMATION: When submitting comments or requesting 
information, please include the document identifier HHS-OS-0990-0281-
60D or reference.
    Information Collection Request Title: Prevention Communication 
Formative Research--Revision--OMB No. 0990-0281--Office of Disease 
Prevention and Health Promotion.
    Abstract: The Office of Disease Prevention and Health Promotion's 
(ODPHP) focus includes developing and disseminating prevention 
information to the public. ODPHP faces increasingly urgent interest in 
finding effective ways to communicate health information to America's 
diverse population. As a federal government agency, ODPHP strives to be 
responsive to the needs of America's diverse audiences while 
simultaneously serving all Americans across a range of channels, from 
print through new communication technologies. To carry out its 
prevention information efforts, ODPHP is committed to conducting 
formative and usability research to provide guidance on the development 
and implementation of its disease prevention and health promotion 
communication and education efforts.
    The information collected will be used by ODPHP to improve its 
communication, products, and services that support key office 
activities including: Healthy People, Dietary Guidelines for Americans, 
Physical Activity Guidelines for Americans, healthfinder.gov, and 
increasing health care quality and patient safety. ODPHP communicates 
through its Web sites (www.healthfinder.gov, www.HealthyPeople.gov, 
www.health.gov) and through other channels including social media, 
print materials, interactive training modules, and reports.
    The primary methods of data collection will be qualitative and may 
include in-depth interviews, focus groups, web-based surveys, card 
sorting, and various forms of usability testing of materials and 
interactive tools to assess the public's understanding of disease 
prevention and health promotion content, responses to prototype 
materials, and barriers to effective use.
    The research methods outlined in this supporting statement have 
five major purposes:


1. To obtain useful target audience information for the formation of 
messages and materials
2. To further explore messages and materials in contexts that would be 
most beneficial for target audiences
3. To identify and verify audience segmentation strategies for 
providing disease prevention and health promotion information
4. To inform the development and refinement of user-friendly Web sites 
and other interactive tools
5. To identify user challenges and obstacles to accessing health 
information to guide Web site, material, and interactive tool 
development and refinement

    The program is requesting a 3-year clearance.
    Likely Respondents: Respondents are likely to be either consumers 
or health professionals.

                                     Total Estimated Annualized Burden Hours
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                                                                     Number of    Average burden/ Total response
     Data collection task        Instrument/form     Number of      responses/      response (in    burden (in
                                      name          respondents     respondent        hours)          hours)
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In-depth interviews...........  Screener........             135               1           10/60           22.5
                                Interview.......              45               1               1           45
Focus groups..................  Screener........             240               1           10/60           40
                                Focus Group.....              80               1             1.5          120
Web-based surveys.............  Screener........            6000               1            5/60          500
                                Survey..........            2000               1           15/60          500
Card sorting..................  Screener........             180               1           10/60          180
                                Card Sort.......              60               1               1           60
Usability and prototype         Screener........             360               1           10/60           60
 testing of materials (print
 and Web).
                                Usability Test..             120               1               1          120
                                                 ---------------------------------------------------------------
    Total.....................  ................  ..............  ..............  ..............        1,647.50
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Darius Taylor,
Information Collection Clearance Officer.
[FR Doc. 2015-16870 Filed 7-9-15; 8:45 am]
 BILLING CODE 4150-32-P