[Federal Register Volume 76, Number 159 (Wednesday, August 17, 2011)]
[Notices]
[Pages 51035-51036]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2011-20920]


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DEPARTMENT OF HEALTH AND HUMAN SERVICES

Centers for Disease Control and Prevention

[60Day-11-08AJ]


Proposed Data Collections Submitted for Public Comment and 
Recommendations

    In compliance with the requirement of Section 3506(c)(2)(A) of the 
Paperwork Reduction Act of 1995 for opportunity for public comment on 
proposed data collection projects, the Centers for Disease Control and 
Prevention (CDC) will publish periodic summaries of proposed projects. 
To request more information on the proposed projects or to obtain a 
copy of the data collection plans and instruments, call 404-639-5960 or 
send comments to CDC Reports Clearance Officer, 1600 Clifton Road, MS-
D74, Atlanta, GA 30333 or send an e-mail to [email protected].
    Comments are invited on: (a) Whether the proposed collection of 
information is necessary for the proper performance of the functions of 
the agency, including whether the information shall have practical 
utility; (b) the accuracy of the agency's estimate of the burden of the 
proposed collection of information; (c) ways to enhance the quality, 
utility, and clarity of the information to be collected; and (d) ways 
to minimize the burden of the collection of information on respondents, 
including through the use of automated collection techniques or other 
forms of information technology. Written comments should be received 
within 60 days of this notice.

Proposed Project

    Focus Group Testing to Effectively Plan and Tailor Cancer 
Prevention and Control Communication Campaigns (OMB No. 0920-0800, exp. 
1/31/2012)--Extension--National Center for Chronic Disease Prevention 
and Health Promotion (NCCDPHP), Centers for Disease Control and 
Prevention (CDC).

Background and Brief Description

    The mission of the CDC's Division of Cancer Prevention and Control 
(DCPC) is to reduce the burden of cancer in the United States through 
cancer prevention, reduction of risk, early detection, better 
treatment, and improved quality of life for cancer survivors. Toward 
this end, the DCPC supports the scientific development, implementation, 
and evaluation of various health communication campaigns with an 
emphasis on specific cancer burdens. This process requires testing of 
messages, concepts, and materials prior to their final development and 
dissemination, as described in the second step of the health 
communication process, a scientific model developed by the U.S. 
Department of Health and Human Services' National Cancer Institute to 
guide sound campaign development. CDC is currently approved to collect 
information for these purposes (OMB No. 0920-0800, exp. 1/31/2012). A 
three-year extension of the existing generic approval is requested.
    The communication literature supports various data collection 
methods to conduct credible formative,

[[Page 51036]]

concept, message, and materials testing, one of which is focus groups. 
The purpose of focus groups is to ensure that the public and other key 
audiences, like health professionals, clearly understand cancer-
specific information and concepts, are motivated to take the desired 
action, and do not react negatively to the messages.
    Information collection will involve focus groups to assess numerous 
qualitative dimensions of cancer prevention and control messages, 
including, but not limited to, knowledge, attitudes, beliefs, 
behavioral intentions, information needs and sources, and compliance to 
recommended screening intervals. Insights gained from the focus groups 
will assist in the development and/or refinement of future campaign 
messages and materials. Respondents will include health care providers 
as well as members of the general public. Communication campaigns will 
vary according to the type of cancer, the qualitative dimensions of the 
message described above, and the type of respondents. DCPC has 
developed a set of example questions that can be tailored to screen for 
targeted groups of respondents, and a set of example questions that can 
be used to develop discussion guides for a variety of focus groups.
    The average burden for each focus group discussion will be two 
hours. DCPC will conduct or sponsor up to 72 focus groups per year over 
a three-year period. An average of 12 respondents will participate in 
each focus group discussion. A separate information collection request 
will be submitted to OMB for approval of each focus group activity.
    There are no costs to respondents except their time. The total 
estimated annualized burden hours are 1,814.
    Estimated Annualized Burden Hours:

----------------------------------------------------------------------------------------------------------------
                                                                     Number of    Average burden
      Type of respondents           Form name        Number of     responses per   per response    Total burden
                                                    respondents     respondent      (in hours)      (in hours)
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Health care providers and       Screening Form..           1,728               1            3/60              86
 general public.
                                Focus Group                  864               1               2            1728
                                 Discussion
                                 Guide.
    Total.....................  ................  ..............  ..............  ..............            1814
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    Dated: August 10, 2011.
Daniel Holcomb,
Reports Clearance Officer, Centers for Disease Control and Prevention.
[FR Doc. 2011-20920 Filed 8-16-11; 8:45 am]
BILLING CODE 4163-18-P