[Federal Register Volume 75, Number 73 (Friday, April 16, 2010)]
[Notices]
[Pages 19974-19975]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 2010-8733]


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DEPARTMENT OF HEALTH AND HUMAN SERVICES

[Document Identifier: OS-0990-New]


Agency Information Collection Request. 60-Day Public Comment 
Request

AGENCY: Office of the Secretary, HHS.
    In compliance with the requirement of section 3506(c)(2)(A) of the 
Paperwork Reduction Act of 1995, the Office of the Secretary (OS), 
Department of Health and Human Services, is publishing the following 
summary of a proposed information collection request for public 
comment. Interested persons are invited to send comments regarding this 
burden estimate or any other aspect of this collection of information, 
including any of the following subjects: (1) The necessity and utility 
of the proposed information collection for the proper performance of 
the agency's functions; (2) the accuracy of the estimated burden; (3) 
ways to enhance the quality, utility, and clarity of the information to 
be collected; and (4) the use of automated collection techniques or 
other forms of information technology to minimize the information 
collection burden. To obtain copies of the supporting statement and any 
related forms for the proposed paperwork collections referenced above, 
e-mail your request, including your address, phone number, OMB number, 
and OS document identifier, to [email protected], or call 
the Reports Clearance Office on (202) 690-6162. Written comments and 
recommendations for the proposed information collections must be 
directed to the OS Paperwork Clearance Officer at the above e-mail 
address within 60 days.
    Proposed Project: Comprehensive Communication Campaign for HITECH 
Act--OMB No. 0990-NEW-Office National Coordinator for Health 
Information Technology (ONC).
    Abstract: As part of the Health Information Technology for Economic 
and Clinical Health Act (HITECH Act) of 2009, ONC is proposing to 
conduct a nationwide communication campaign to meet the Congressional 
mandate to educate the public about privacy and security of 
electronically exchanged personal health information. ONC requires 
formative and process information about different segments of the 
public to conduct the campaign effectively. Data collection will occur 
continuously through the 24 months of the campaign. The data will be 
used to inform campaign strategies, messages, materials and Web sites.
    ONC is collaborating with the HHS Office of Civil Rights to oversee 
the education and communication activities. The purpose of the campaign 
is to reach consumers, patients and health care providers to:
     Build approval for HIT adoption and meaningful use.
     Increase patient and provider participation in electronic 
health information exchange.

[[Page 19975]]

     Educate the public about the uses of personal health 
information and privacy and security protections available to them.
     Generate participation in HITECH programs (e.g. loans, 
grants, and contracts). Electronic health information exchange promises 
an array of potential benefits for individuals and the U.S. health care 
system through improved health care quality, safety, and efficiency. At 
the same time, this environment also poses new challenges and 
opportunities for protecting health information. Health information 
technology and electronic health information exchange may also provide 
individuals with new, more effective methods to engage with their 
health care providers and affect how their health information may be 
exchanged.

                                     Estimated Annualized Burden Hour Table
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                                                                     Number of    Average burden
                      Form                           Number of     responses per     hours per     Total burden
                                                    respondents     respondent       response          hours
----------------------------------------------------------------------------------------------------------------
In-depth interview screening....................             500               1           10/60              83
In-depth interview main interview...............             360               1               1             360
Focus group screening...........................             800               1           10/60             133
Focus group main interview......................             400               1               2             800
Web-based message testing main interview........             660               1               1             660
Omnibus survey questions main interview.........           4,000               1           10/60             667
Card sorting screening..........................             400               1           10/60              67
Card sorting main interview.....................             100               1             1.5             150
                                                 ---------------------------------------------------------------
    Total.......................................  ..............  ..............  ..............           2,920
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Seleda Perryman,
Office of the Secretary, Paperwork Reduction Act Reports Clearance 
Officer.
[FR Doc. 2010-8733 Filed 4-15-10; 8:45 am]
BILLING CODE 4150-45-P