[Federal Register Volume 74, Number 64 (Monday, April 6, 2009)]
[Notices]
[Page 15495]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: E9-7654]


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DEPARTMENT OF HEALTH AND HUMAN SERVICES

Office of the Secretary

[Document Identifier: OS-0990--New; 30-day Notice]


Agency Information Collection Request; 30-Day Public Comment 
Request

AGENCY: Office of the Secretary, HHS.

    In compliance with the requirement of section 3506(c)(2)(A) of the 
Paperwork Reduction Act of 1995, the Office of the Secretary (OS), 
Department of Health and Human Services, is publishing the following 
summary of a proposed collection for public comment. Interested persons 
are invited to send comments regarding this burden estimate or any 
other aspect of this collection of information, including any of the 
following subjects: (1) The necessity and utility of the proposed 
information collection for the proper performance of the agency's 
functions; (2) the accuracy of the estimated burden; (3) ways to 
enhance the quality, utility, and clarity of the information to be 
collected; and (4) the use of automated collection techniques or other 
forms of information technology to minimize the information collection 
burden.
    To obtain copies of the supporting statement and any related forms 
for the proposed paperwork collections referenced above, e-mail your 
request, including your address, phone number, OMB number, and OS 
document identifier, to [email protected], or call the 
Reports Clearance Office on (202) 690-5683. Send written comments and 
recommendations for the proposed information collections within 30 days 
of this notice directly to the OS OMB Desk Officer; faxed to OMB at 
202-395-6974.
    Proposed Project: Evaluation of the Parents Speak Up National 
Campaign (PSUNC): National Media Tracking Surveys. OMB No. 0990-NEW--
Office of Public Health and Science, Office of Population Affairs, 
Office of Adolescent Pregnancy Programs.
    Abstract: The OS proposes to conduct a national media tracking 
survey as part of the Parents Speak Up National Campaign. The U.S. 
Department of Health and Human Services (USDHHS) launched the Parents 
Speak Up National Campaign (PSUNC) in June 2007. This national public 
education campaign is designed to encourage parents of pre-teens and 
teens to talk to their children early and often about waiting to have 
sex. The campaign includes public service announcements (PSA) and print 
advertisements that guide parents to the http://4parents.gov Web site.
    The specific aim of this study is to determine the effectiveness of 
the PSUNC messages by measuring parents' awareness of, reactions to, 
and receptivity to specific PSUNC advertising. In partnership with 
Knowledge Networks, an online panel based on a random-digit-dial sample 
of the full United States population, a probability baseline sample 
will be selected of 2,000 parents of children aged 10 to 14.
    Key research questions include changes in the following outcomes: 
Perceived risks from teen sexual activity, perceived susceptibility, 
attitudes towards teen sexual activity, self-efficacy to talk to their 
child, outcome efficacy, perceived value of delayed sexual activity, 
and parent-child communication about sex. Parents will self-administer 
the questionnaire at home on personal computers.

                                   Estimated One-Year Annualized Burden Table
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                                                                     Number of        Average
     Forms (if necessary)            Type of         Number of     responses per   burden hours    Total burden
                                   respondent       respondents     respondent     per response        hours
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Fall 2009 Media Tracking        Parents of                 1,000               1           24/60             400
 Survey (un-retained for         children ages
 follow-up).                     10-14.
Fall 2009 and Spring/Fall 2010  Parents of                 1,000               2           24/60             800
 Media Tracking Surveys          children ages
 (retained for follow-up).       10-14.
                                                 ---------------------------------------------------------------
    Total.....................  ................           2,000  ..............  ..............           1,200
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Seleda Perryman,
Office of the Secretary, Paperwork Reduction Act Reports Clearance 
Officer.
[FR Doc. E9-7654 Filed 4-3-09; 8:45 am]
BILLING CODE 4150-03-P