[Federal Register Volume 66, Number 119 (Wednesday, June 20, 2001)]
[Notices]
[Pages 33052-33053]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 01-15475]


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DEPARTMENT OF COMMERCE

International Trade Administration

[Docket No. 010612151-1151-01]
RIN 0625-XX25


International Buyer Program; Support for Domestic Trade Shows

AGENCY: International Trade Administration, Commerce.

ACTION: Notice and call for applications for the FY 2003 International 
Buyer Program (October 1, 2002 through September 30, 2003).

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SUMMARY: This notice sets forth objectives, procedures and application 
review criteria associated with the U.S. Department of Commerce's (DOC) 
International Buyer Program (IBP), to support domestic trade shows. 
Selection is for the International Buyer Program for Fiscal Year 2003 
(October 1, 2002 through September 30, 2003).
    The International Buyer Program was established to bring 
international buyers together with U.S. firms by promoting leading U.S. 
trade shows in industries with high export potential. The International 
Buyer Program emphasizes cooperation between the DOC and trade show 
organizers to benefit U.S. firms exhibiting at selected events and 
provides practical, hands-on assistance such as export counseling and 
market analysis to U.S. companies interested in exporting. The 
assistance provided to show organizers includes worldwide overseas 
promotion of selected shows to potential international buyers, end-
users, representatives and distributors. The worldwide promotion is 
executed through the offices of the United States and Foreign 
Commercial Service (hereinafter referred to as the Commercial Service) 
in 74 countries representing America's major trading partners, and also 
in U.S. Embassies in countries where the Commercial Service does not 
maintain offices. The Department expects to select approximately 28 
shows for FY2003 from among applicants to the program. Shows selected 
for the International Buyer Program will provide a venue for U.S. 
companies interested in expanding their sales into international 
markets. Successful applicants will be required to enter into a 
Memorandum of Understanding (MOU) that sets forth the specific actions 
to be performed by the show organizer and the DOC. The MOU constitutes 
an agreement between the DOC and the show organizer specifying which 
services are to be rendered by DOC as part of the IBP and, in turn, 
what responsibilities are agreed to be performed by the show organizer. 
Anyone who requests information regarding applying will be sent a copy 
of the MOU along with the application package. The services to be 
rendered by DOC will be carried out by the Commercial Service.

DATES: Applications must be received on or before August 20, 2001. 
Contributions are for shows selected and promoted during the period 
between October 1, 2002, and September 30, 2003.

ADDRESSES: Export Promotion Services/International Buyer Program, 
Commercial Service, International Trade Administration, U.S. Department 
of Commerce, 14th & Constitution Avenue, NW., H2116, Washington, DC 
20230. Telephone: (202) 482-0146 (For deadline purposes, facsimile or 
email applications will be accepted as interim applications, to be 
followed by signed original applications).

FOR FURTHER INFORMATION CONTACT: Jim Boney, Product Manager, 
International Buyer Program, Room 2116, Export Promotion Services, U.S. 
and Foreign Commercial Service, International Trade Administration, 
U.S. Department of Commerce, 14th & Constitution Avenue, NW., 
Washington, DC 20230. Telephone (202) 482-0146; Fax: (202) 482-0115; 
Email: [email protected].

SUPPLEMENTARY INFORMATION: The Commercial Service is accepting 
applications for the International Buyer Program (IBP) for events 
taking place between October 1, 2002, and September 30, 2003. A 
contribution of $6,000 for shows of five days or less is required. For 
shows more than five days in duration, or requiring more than one 
International Business Center, a contribution of $8,000 is required.
    Under the IBP, the Commercial Service seeks to bring together 
international buyers with U.S. firms by selecting and promoting 
domestic trade shows in international markets in industries with high 
export potential. Selection of a trade show is one-time, i.e., a trade 
show organizer seeking selection for a recurring event must submit a 
new application for selection for each occurrence of the event. If the 
event occurs more than once in the 12-month period covering this 
announcement, the trade show organizer must submit a separate 
application for each event.
    The Commercial Service will select approximately 28 events to 
support between October 1, 2002, through September 30, 2003. The 
Commercial Service will select those events that, in its judgment, most 
clearly meet the

[[Page 33053]]

Commercial Service's objective and selection criteria mentioned below.
    The Department selects events which it determines to be a leading 
international trade show appropriate for participation by U.S. 
exporting firms and promotion in overseas markets by U.S. Embassies and 
Consulates. Selection does not constitute a guarantee by the U.S. 
Government of the show's success. Selection is not an endorsement of 
the show organizer except as to its international buyer activities. 
Non-selection should not be viewed as a finding that the event will not 
be successful in the promotion of U.S. exports.
    Exclusions: Trade shows that are either first-time or horizontal 
(non-industry specific) events will not be considered. Annual trade 
shows will not be selected for this program more than three times in 
any four-year period (e.g., shows selected for fiscal years 2000, 2001 
and 2002 are not eligible for inclusion in this program in fiscal year 
2003, but can be considered in subsequent years).

General Selection Criteria

    Those events will be selected that, in the judgment of the 
Department, most clearly meet the following criteria:
    (a) Export Potential: The products and services to be promoted at 
the trade show are from U.S. industries that have high export 
potential, as determined by DOC sources, i.e., best prospects lists and 
U.S. export statistics (certain industries are rated as priorities by 
our domestic and international commercial officers in their Country 
Commercial Guides).
    (b) International Interest: The trade show meets the needs of a 
significant number of overseas markets and corresponds to marketing 
opportunities as identified by the posts in their Country Commercial 
Guides (e.g. best prospect lists). Previous international attendance at 
the show may be used as an indicator.
    (c) Scope of the Show: The trade show offers a broad spectrum of 
U.S.-made products and/or services for the subject industry. Trade 
shows with a majority of United States businesses, as defined in 15 
U.S.C. 4724, will be given preference.
    (d) Stature of the show: The trade show is clearly recognized by 
the industry it covers as a leading event for the promotion of that 
industry's products and services, both domestically and 
internationally, and as a showplace for the latest technology or 
services in that industry or sector.
    (e) Exhibitor Interest: There is demonstrated interest on the part 
of U.S. exhibitors in receiving international business visitors during 
the trade show. A significant number of these exhibitors should be new-
to-export or seeking to expand sales into additional international 
markets.
    (f) Overseas Marketing: There has been demonstrated effort made to 
market prior shows overseas. In addition, the applicant should describe 
in detail the international marketing program to be conducted for the 
event, explaining how efforts should increase individual and group 
international attendance.
    (g) Logistics: The trade show site, facilities, transportation 
services, and availability of accommodations are in the stature of an 
international-class trade show.
    (h) Cooperation: The applicant demonstrates a willingness to 
cooperate with the Commercial Service to fulfill the program's goals 
and to adhere to target dates set out in the MOU and the event 
timetable, both of which are available from the program office (see 
``For Further Information'' section above on when, where, and how to 
apply). Past experience in the IBP will be taken into account in 
evaluating current applications to the program.
    Legal Authority: The Commercial Service has the legal authority to 
enter into the above-mentioned MOU with the show organizer under the 
provisions of the Mutual Educational and Cultural Exchange Act of 1961, 
as amended (22 U.S.C. 2455(f)). The statutory authority for the 
Commercial Service to conduct the International Buyer Program is 15 
U.S.C. 4724.
    The Office of Management and Budget (OMB) has approved the 
information collection requirements of the application to this program 
under the provisions of the Paperwork Reduction Act of 1980 (44 U.S.C. 
2501 et seq.) (OMB Control No. 0625-0151). Notwithstanding any other 
provision of law, no person is required to respond to nor shall a 
person be subject to a penalty for failure to comply with a collection 
of information subject to the requirements of the Paperwork Reduction 
Act unless that collection of information displays a currently valid 
OMB Control Number.

John Klingelhut,
Director, Office of Public/Private Initiatives, U.S. and Foreign 
Commercial Service, International Trade Administration, U.S. Department 
of Commerce.
[FR Doc. 01-15475 Filed 6-19-01; 8:45 am]
BILLING CODE 3510-FP-P