[Federal Register Volume 65, Number 201 (Tuesday, October 17, 2000)]
[Notices]
[Pages 61342-61343]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 00-26584]


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DEPARTMENT OF HEALTH AND HUMAN SERVICES

National Institutes of Health


Proposed Collection; Comment Requested; Evaluation of National 
Youth Anti-Drug Media Campaign

SUMMARY: In compliance with section 3506(c)(2)(A) of the Paperwork 
Reduction Act of 1995, for opportunity for public comment on proposed 
data collection projects, the National Institute on Drug Abuse of the 
National Institutes of Health will publish periodic summaries of 
proposed projects to be submitted to the Office of Management and 
Budget for review and approval.

Proposed Collection

    Title: Evaluation of National Youth Anti-Drug Media Campaign. Type 
of Information Collection Request: Revision. Need and Use of 
Information Collection: In 1998, the White House Office of National 
Drug Control Policy transferred funds to NIDA to conduct an 
independent, scientifically designed and implemented evaluation of the 
National Youth Anti-Drug Media Campaign, the first prevention campaign 
to use paid advertising to discourage youth from drug use. The study is 
assessing the outcomes and impact of the national campaign in reducing 
illegal drug use among children and adolescents.
    In the first year, two surveys were conducted: (1) The National 
Survey of Parents and Youth (NSPY), a cross-sectional household survey; 
and (2) the Community Longitudinal Study of Parents and Youth (CLSPY) 
in four communities with an ethnographic component. The purpose of this 
revision is to discontinue the CLSPY and incorporate its longitudinal 
component into the NSPY to maximize resources and strengthen analytic 
ability. The revised NSPY will be the first to measure the 
effectiveness of a media campaign by following a large nationally-
representative cohort of parents and children from the same household 
as they are exposed to a media campaign over time. All data will 
continue to be collected using a combination of computer-assisted 
personal interviews (CAPI) and audio computer-assisted self-interviews 
(ACASI). The findings form the basis of semiannual and annual reports 
on campaign progress. These reports provide assistance in improving the 
national campaign, and will help to establish a rich data base of 
information about the process involved in changing

[[Page 61343]]

attitudes and behaviors by the mass media.
    Frequency of Response: The revised NSPY data collection will 
continue over a four-year period, ending in June 2003. Each data 
collection wave will last approximately 6 months. Affected public: 
Individuals and households. Type of Respondents: Children and parents. 
The annual reporting burden, which will drop substantially from the 
original design, is as follows:

                                         Respondent and Burden Estimate
----------------------------------------------------------------------------------------------------------------
                                                     Estimated                       Estimated       Estimated
                                     Estimated       number of    Average burden   total burden     annualized
       Type of respondents           number of     responses per     hours per         hours      burden 1/1/01-
                                    respondents     respondent       response        requested        5/31/02
----------------------------------------------------------------------------------------------------------------
                     Revised National Survey of Youth and Parents (Baseline 1/1/01-5/31/01)
----------------------------------------------------------------------------------------------------------------
Screener Respondent.............          15,498               1             .06             930         \1\ 620
Youth 9-11......................             738               1             .60             443         \1\ 295
Teens 12-18.....................           1,189               1             .73             868         \1\ 579
Parents.........................           1,369               1             .92           1,259         \1\ 840
----------------------------------------------------------------------------------------------------------------
                       National Survey of Parents and Youth (Longitudinal 1/1/01-5/31/02)
----------------------------------------------------------------------------------------------------------------
Screener Respondent.............           4,739             1.2             .06             341         \3\ 227
Youth 9-11......................           1,403             1.2             .60           1,010         \3\ 673
Adolescents 12-18...............           4,553             1.2             .90           3,934       \3\ 2,622
Parents.........................           4,334             1.2             .90           4,680       \3\ 3,120
                                 -------------------------------------------------------------------------------
    Total.......................      \2\ 33,823  ..............             .26          13,465          8,976
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\1\ Interviewing of revised NSPY baseline respondents begins 1/01; earlier baseline data collected from 11/99-12/
  00.
\2\ Some number of screener respondents are later also selected for a parent interview. The exact overlapping
  proportion cannot be estimated at this time.
\3\ Follow-up of NSPY respondents from the earlier baseline data collected (11/99-12/00) begins 1/01.

    There are no Capital Costs to report. There are no Operating or 
Maintenance Costs to report. Because of the sensitivity of collecting 
data from families in households involving children as young as 9 years 
old, and the importance of minimizing costs for repetitive, return 
visits to obtain respondent cooperation, IDA provides a reasonable cost 
incentive to reimburse respondents for their time, as approved by OMB.

Request for Comments: Written comments and/or suggestions from the 
public and affected agencies are invited on one or more of the 
following points: (1) Whether the proposed revision in the data 
collection is necessary for the proper performance of the function of 
the agency, including whether the information will have practical 
utility; (2) The accuracy of the agency's estimate of the burden of the 
proposed revision, including the validity of the methodology and 
assumptions used; (3) Ways to enhance the quality, utility, and clarity 
of the information to be collected; and (4) Ways to minimize the burden 
of the collection of information on those who are to respond, including 
the use of appropriate automated, electronic, mechanical, or other 
technological collection techniques or other forms of information 
technology.

FOR FURTHER INFORMATION CONTACT: To request more information on the 
proposed project or to obtain a copy of the data collection plans and 
instruments, contact Susan David, Project Officer; Division of 
Services, Epidemiology and Prevention Research, National Institute on 
Drug Abuse, Room 5153, MSC 9589, 6001 Executive Blvd., Bethesda, MD 
20892-9589; or call non-toll-free number (301) 443-6504; or fax to 
(301) 443-2636; or email your request, including your address, to: 
[email protected].

COMMENTS DUE DATE: Comments regarding this information collection are 
best assured of having their full effect if received on or before 
December 18, 2000.

    Dated: October 2, 2000.
Laura Rosenthal,
Executive Officer, NIDA.
[FR Doc. 00-26584 Filed 10-16-00; 8:45 am]
BILLING CODE 4140-01-M