[Federal Register Volume 65, Number 55 (Tuesday, March 21, 2000)]
[Notices]
[Page 15136]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 00-6999]


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DEPARTMENT OF DEFENSE

Department of the Army


Proposed Collection; Comment Request

AGENCY: Deputy Chief of Staff for Personnel (DAPE-ZXI-RM), U.S. Army, 
DoD.

ACTION: Notice.

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    In compliance with Section 3506(c)(2)(A) of the Paperwork Reduction 
Act of 1995, the Department of the Army announces a proposed public 
information collection and seeks public comment on the provisions 
thereof. Comments are invited on: (a) Whether the proposed collection 
of information is necessary for the proper performance of the functions 
of the agency, including whether the information shall have practical 
utility; (b) The accuracy of the agency's estimate of the burden of the 
proposed information collection; (c) Ways to enhance the quality, 
utility, and clarity of the information to be collected; and (d) ways 
to minimize the burden of the information techniques or other forms of 
information technology.

DATES: Consideration will be given to all comments received by May 22, 
2000.

ADDRESSES: Written comments and recommendations on the proposed 
information collection should be sent to Department of the Army, Office 
of the Assistant Secretary Manpower and Reserve Affairs, 111 Army 
Pentagon, Washington, DC 20310-0111, ATTN: SAMR-MPP, (Kathleen A. 
Dillion). Consideration will be given to all comments received within 
60 days of the date of publication of this notice.

FOR FURTHER INFORMATION CONTACT: To request more information on this 
proposed information collection or to obtain a copy of the proposal and 
associated collection instruments, please write to the above address, 
or call Department of the Army Reports clearance officer at (703) 614-
0454.

TITLE, ASSOCIATED FORM, AND OMB NUMBER:  Army Recruiting Market 
Tracking Survey.

NEEDS AND USES:  The Army urgently needs redesigned marketing and 
recruiting strategies. New research is being carried out on the factors 
that affect youth willingness to enter the Army, the perceptions of 
their key influencers, patterns of recruiters-youth-influencers 
interactions, and on youth's and influencers's media habits. That 
research will provide the baseline information required to design new 
enlistment options, marketing campaigns, and recruiting strategies.
    Affected Public: Individuals or household.
    Annual Burden Hours: 5146.
    Number of Respondents: 9,750 (6,500 youth; 3,250 parents).
    Responses Per Respondent: 1.
    Average Burden Per Response: 1 hour (35 youth; 25 parents).
    Frequency: Voluntary.

SUPPLEMENTARY INFORMATION: The Army requires a second companion survey 
to provide ongoing assessments of the results of these changes and to 
pinpoint additional modifications that may be needed to enhance cost-
effectiveness and strengthen Army recruiting. The survey will be 
administered to a national probability sample of youth 16-24 years of 
age. In half these cases, a shorter interview with one of the 
respondent's parent will be completed.

Gregory D. Showalter,
Army Federal Register Liaison Officer.
[FR Doc. 00-6999 Filed 3-20-00; 8:45 am]
BILLING CODE 3710-08-M