[Federal Register Volume 63, Number 229 (Monday, November 30, 1998)]
[Notices]
[Pages 65795-65796]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 98-31728]


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DEPARTMENT OF HEALTH AND HUMAN SERVICES

National Institutes of Health


Proposed Collection; Comment Request; Evaluation of National 
Youth Anti-Drug Media Campaign

SUMMARY: In compliance with Section 3506(c)(2)(A) of the Paperwork 
Reduction Act of 1995, for opportunity for public comment on proposed 
data collection projects, the National Institutes on Drug Abuse of the 
National Institutes of Health will publish periodic summaries of 
proposed projects to be submitted to the Office of Management and 
Budget for review and approval.

PROPOSED COLLECTION: Title: Evaluation of National Youth Anti-Drug 
Media Campaign. Type of Information Collection Request: New. Need and 
use of Information Collection: The White House Office of National Drug 
Control Policy has transferred funds to NIDA to conduct an independent, 
scientifically designed and implemented evaluation of the National 
Youth Anti-Drug Media Campaign, the first prevention campaign to use 
paid advertising to discourage youth from drug use. The study will 
assess the outcomes and impact of the national campaign in reducing 
illegal drug use among children and adolescents.
    For this study, two different surveys will be conducted: (1) the 
National Survey of Parents and Youth, a cross-sectional household 
survey; and (2) a Longitudinal Study of Parents and Youth in four 
communities with an ethnographic component. All data will be collected 
using a combination of computer-assisted personal interviews (CAPI) and 
audio computer-assisted self-interviews (ACASI). The findings will form 
the basis of semiannual and annual reports on campaign progress. These 
reports will provide assistance in improving the national campaign, and 
will help to establish a rich data base of information about the 
process involved in changing attitudes and behaviors by the mass media.
    Frequency of Response: The National Survey of Parents and Youth 
will be carried out in 8 waves over a four-year period. Each data 
collection wave will last 6 months. The Longitudinal Study will be 
carried out annually over four years. Affected Public: Individuals and 
households. Type of Respondents: Children and parents. The annual 
reporting burden is as follows:

                                                         Table 1: Respondent and Burden Estimate
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                                                                                                                                            Estimated
                                                                Estimated number  Estimated number   Average burden    Estimated total     annualized
                      Type of respondents                        of respondents    of responses of      hours per       burden hours     burden (over 3
                                                                                   per respondent       response          requested          years)
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                                                          National Survey of Youth and Parents
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Screener respondent...........................................           225,600                 1               .07            15,792             5,264
Youth 9-11....................................................             6,600                 1               .50             3,300             1,100
Adolescents 12-18.............................................            13,800                 1               .75            10,350             3,450
Parents.......................................................            20,700                 1               .75            15,525             5,175
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                                                                   Longitudinal Study
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Screener respondent...........................................            38,000                 1               .07             2,600               887
Youth 9-11....................................................             2,150                 3               .58             3,741             1,247
Adolescents 12-14.............................................             2,150                 3               .92             5,934             1,978
Parents.......................................................             3,500                 3               .92             9,660             3,220
--------------------------------------------------------------------------------------------------------------------------------------------------------
      Total...................................................           312,500  ................               .21            66,962            22,321
--------------------------------------------------------------------------------------------------------------------------------------------------------

    There are no Capital Costs to report. There are no Operating or 
Maintenance Costs to report. Because of the sensitivity of collecting 
data from families in households involving children as young as 9 years 
old, and

[[Page 65796]]

the importance of minimizing costs for repetitive, return visits to 
obtain respondent cooperation, NIDA is considering the provision of a 
reasonable cost incentive to reimburse respondents for their time.

REQUEST FOR COMMENTS: Written comments and/or suggestions from the 
public and affected agencies are invited on one or more of the 
following points: (1) Whether the proposed collection of information is 
necessary for the proper performance of the function of the agency, 
including whether the information will have practical utility; (2) The 
accuracy of the agency's estimate of the burden of the proposed 
collection of information, including the validity of the methodology 
and assumptions used; (3) Ways to enhance the quality, utility, and 
clarity of the information to be collected; and (4) Ways to minimize 
the burden of the collection of information on those who are to 
respond, including the use of appropriate automated, electronic, 
mechanical, or other technological collection techniques or other forms 
of information technology.

FOR FURTHER INFORMATION: To request more information on the proposed 
project or to obtain a copy of the data collection plans and 
instruments, contact Susan David, Project Officer; Division of 
Epidemiology and Prevention Research, National Institutes on Drug 
Abuse, Room 9A54, 5600 Fishers Lane, Rockville, MD 20857; or call non-
toll-free number (301) 443-6543; or fax to (301) 443-2636; or e-mail 
your request, including your address, to: S[email protected].

COMMENTS DUE DATE: Comments regarding this information collection are 
best assured of having their full effect if received by January 29, 
1999.

    Dated: November 19, 1998.
Laura Rosenthal,
Executive Officer, NIDA.
[FR Doc. 98-31728 Filed 11-27-98; 8:45 am]
BILLING CODE 4140-01-M