[Federal Register Volume 62, Number 119 (Friday, June 20, 1997)]
[Notices]
[Page 33654]
From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
[FR Doc No: 97-16191]


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FEDERAL TRADE COMMISSION

[Dkt. C-3718]


Natural Innovations, Inc., et al.; Prohibited Trade Practices, 
and Affirmative Corrective Actions

AGENCY: Federal Trade Commission.

ACTION: Consent order.

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SUMMARY: In settlement of alleged violations of federal law prohibiting 
unfair or deceptive acts or practices and unfair methods of 
competition, this consent order prohibits, among other things, the 
Ohio-based manufacturer and its president from making pain relief or 
pain elimination claims for their device without possessing competent 
and reliable scientific evidence to support such claims and prohibits 
them from representing that any endorsement or testimonial represents 
the typical experience with their product, unless the claim is 
substantiated or it is accompanied by a prominent disclaimer.

DATES: Complaint and Order issued February 25, 1997.\1\

    \1\ Copies of the Complaint and the Decision and Order are 
available from the Commission's Public Reference Branch, H-130, 6th 
Street & Pennsylvania Avenue, NW., Washington, DC 20580.
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FOR FURTHER INFORMATION CONTACT: Lesley Fair, FTC/S-4002, Washington, 
D.C. 20580. (202) 326-3081.

SUPPLEMENTARY INFORMATION: On Monday, December 16, 1996, there was 
published in the Federal Register, 61 FR 66042 a proposed consent 
agreement with analysis In the Matter of Natural Innovations, Inc., et 
al., for the purpose of soliciting public comment. Interested parties 
were given sixty (60) days in which to submit comments, suggestions or 
objections regarding the proposed form of the order.
    No comments having been received, the Commission has ordered the 
issuance of the complaint in the form contemplated by the agreement, 
made its jurisdictional findings and entered an order to cease and 
desist, as set forth in the proposed consent agreement, in disposition 
of this proceeding.

(Sec. 6, 38 Stat. 721; 15 U.S.C. 46. Interprets or applies sec. 5, 
38 Stat. 719, as amended; 15 U.S.C. 45, 52)
Donald S. Clark,
Secretary.
[FR Doc. 97-16191 Filed 6-19-97; 8:45 am]
BILLING CODE 6750-01-M