[From the U.S. Government Printing Office, www.gpo.gov]
COASTAL ZONE INFORMATION CENTER TC MARKET 328 DECISIONS .1382 Research & Planning 1986 BUCKSPORT MARINA MARKET FEASIBILITY STUDY BUCKSPORT, MAINE 6qVro8qperty of CSC Library PREPARED FOR: The Town of Bucksport, Maine Roger Raymond, Town Manager and The Bucksport Economic Development Committee Richard Rosen, Chairman q0 - S - DEPARTMENT OF COMMERCE NOAA COASTAL SERVICES CENTER 223q4 SOUTH HOBSON AVENUE CHARLESTON , qSqC 29405-2413 PREPARED BY: MARKET DECISIONS, INC. 22 Cottage Road P.O. BOX 2682 South Portland, Maine 04106 March, 1986 00 Fin56qSqncial assistance for this r8qaprqort was provided by a grant from Maine's Coastal Program, through funding provided by the U.S. D8qepartm4qiq!q@nt of Commerce, Offic00qo of Ocean 4q& Coastal Resource 3 Managem2qeq'8qnq't, under the Coqas48qUal Zon8qeq:Management Act of 1972, as amended TABLE OF CONTENTS Section Page I. Introduction 1 Ii. Conclusions and Summary of Findings 4 III. Demographic Overview of the Market Area 7 IV. Analysis of Marina Demand 20 V. Competitive Environment 52 Vi. The Setting and Ability of a Bucksport Marina to Capture Boaters 58 SECTION 1. INTRODUCTION SECTION I INTRODUCTION The Town of Buc'cspqoqz"_ is located on th-a east bank of-, the Penobscot qR-qLveqr approximately 6 q1/2 qniqles north of the qr...outh of -the river and q1-q7 nautical miles south of Bangor, which lies aqt q1head of th.e t-.IA-e. Bucks* - :@ %_ __ . _qpor-q: is fortunate 4n having a deep water har-or, qw"-- ran's -6h-8qd *'-a state in total tonnaae h-andqled. Oceqan-qgcqiqn0qq v3ssels c-_.q11 at th. port several times a rqeek to disc1har4qge petroleum and 10qq,.:4 sulphur. ILOlqur-ng the 1800 ' s Bucksport was a pqosper--s 6qZ-aine seaport . susta4qned a, active S,,ip 2qbj4q@dqimg industry.- Many fine 19th century 6 - _L _ --- _'homes remain alon0qg the residential streets on the hqiq11 above the town, 'a t. t e sting to the prosperity oqf this earlier era. 0q3quc'-_s1poqrt, was also t--.e termiqmus for log drivers on the Penobscot and qve-n toqd'0qy logging qret-aqiqn_- s L...qPortaqnt role in qt4qhe Town's ecqono-m0qy wit'-h qthe q-rseqne of C8qhaqr0qrqior. Iqnt-a-qntioqnal Paper Company a- tqMe edge of town. t8qhe river bank 8q0 qpposqite Bucksport is historqic Fort Knox, strategically located where _ - -A - a r 4- v qe r ' s c-- a, s consdeqra8qhl4qy @-o-cqi- qdseqp water vessels to nnel narrow s close under the for -4 ;- C-6.-4 on. qBucIr-sport. -s reached vqia Route q1 from so-,t'- ezt a_n8qd via qlo Che noqrt'--. The 8qbusizess iocaqtzqd. a---:nrz; 4qR ute 15 from - 8qdqiStqr4Ct 4S -cute q5 just west of the uqnc,ioqn of Route 1 aqnqd Route q1q5. BUC8qkSprt' W4@n qits.qprotected rqiverfront location L.I - - .ve-y close o ?eqnobscot Bay, good depth at mean oqw water, and 0qqocd conneczqoqns to the qmetroqnqoliqtan Baqnqgo- area and -lovin East, is located to 7qotqaqnqtiqaqlqly serve the recreational boating market in- = -.T-d_= qgeogrqa0qph.cqal ir a . 4qT8qhe Toln is currently dvelopqi-n4qg a rev-- -t qlie. t:.on stIate0qgy for its busin-ess d4 Str-; C- Several cap'q:aql .)o4-cq:s, Jac- --d' - - reconstq=uction of Route 1-q3 '-y the 0qM.D.qO.0qT. and t'he of an "-%roved sewer system 4. qo q dqow qn t oqw qn , r- cqur@q=_!. -1-annir-qg stages. Also sc'-eduledl for 1987 is of qtho nridqge between Bqucksqnort and Verona Island by tq1n; '4qA.qD.0qO.T. qT"--.e a-o0qg0qnqize t.61a t qM.- - to the Bquc,csor7: an .--eA-aql part oqf i's -owntowqn strategy- __L q=_rqina .--qn, 3=e)aZec in a_ aqnd s 5 . M qt i a = q-t- 11 qt -z 0 q2 0_' V _ qM qM i a 8qd , a. q= d qt a r e n t c s qsrq-qa20qgqeqsq, the Bquc32qks20qpoq=qrq_ q'qEqcqoqmqc2qmqi'c Development -'qeqc-qsiqons, 4q:2qnqc. to -q_q-qn24qdqerqrta28qke a maqr24qkqat stq,q_:28qd6qjq- 'or a q=aqriinqaq. qolq.4q"qeqc2qtqi8qves of s-q.q-q-q%28qdv are: of a qrq'q-c qr qs8qu-q_q-q'qOqr Engineering feasi8qb-4-12-tqy studles and pzrqo foq=qma-- zqa =s@a'-Iish qmancial feas-ibqill-ty we're not part of- qt2qhe scope oqf and qvqu0q= conclusions are separate from the 4qqquesziqo-n-s oqf anqg-qi0qneaqrqin-g and. fi-n-ancqiqmaql f e a s qi8qb i I -- t 4qy qZqEE4qT8qH0qOD4qO4qL4qOGY 4qT0qwo general approaches were taken by 4qXar,.t 4qDec--s-2o0qns, to estimate the feasibility oqf a maqrqi-na. q(q1q) first--, the st-andard apPqroach oqf eqxaqMIqnqi-na4qg overall population t0qre.--6qds and -t-he deqno0qgq=aph::c and characteristics of tt.-he market- area to qwq1hqiqiz tqhze via8qb-2q1-4tY of a recreational 8qboat-ing faC41;@y can be reqleite,. qTh 4S approach A.ncluded examination of official sources of on '.L m4 -- q01 -:-a overall boat 4 -6qg DqU4qb 2 - These sources include boat registration rscords fro:.- t_*-;e 4qM Department of Inland 8qFisher--es and Wi qIdlqiqffea, as teqlql as ::aqrqiqnqa operators and local harbor masters. (2) The second, a qm_41-out/maqiql -back survey o-I q1,5q00 boat o-w-qneqrs selected at randoq= from lists of 0qre0qgis-teqred boats t'ae Maine Depart-qMnt of Inland 4qF---ne-res survey went to registrants in 2-Haqncoc2qk, Waldo, and Part oqf Penobscot counties. ?enqobscot. 0qp ;.rom the 1q6 co=0qrnqunities which, -'FL:'Ce U r_ -*-- -_ 3aqnqgo= qnetro-oqlitaqn area and sqmaqlle-- on th Idal reaches of the ;2 Cz ?enobscot '4qRive0qr were used. q7he foqlloqwqiqnqg -!'ctinqq oqwnqrs who would be inclqude" - t-ha popqula2cqn In __ .a -rqom w*---ch sa=0qp-e woutqld q:e qIqrawqn: a. ownership oqf a boat 1q5 or longer; 2qb. boa+. !Ie2 c. registration of a boat r tlh_- quqr-.aqy The s-:--vey was --ailed to q:Da cqwzers Iz qZ'aqnquary a(' -c-qe- Z!a_Sr aj-_- :ra4e.-S -Tel': =S -qoqn ?=: B t o:-.-_ statl -q1--se n e am qn v e s qw sur-re-, r,-@ =-:=:-@d =dr`ss-A r qn eqnqve one. qSeaqrqlv oqn@_ qvrq7 or -,=eater in length- was mailed a .q:q;8qta8ql of 4q5:8q5q.q3,1q1 were q-q-etquqr6qned to Mqarkqeq". Dq%ecqisqioqnsq, Inc., ova-- 'qT ;e q@-etu6qrqn rate of 3728q%. of q1_4 S 2qn2quqn4q:Der 58q10 were an.--: coq.qr-20qpqlqete, -for an effective return rate of 0-0q3 .hqa qC6qnS qa2qn-q@ 0qSq@4q=6qM6qmqaqr0qv 0 28q7 12q7 .q:q!O2qnc qsqiqcqnqs of Xq!-q.@2q=:nqaqr6qy D= q-. :q:q@e 6qr e qp q0 qZq- a 0qJ6qE 2qJq. 6qM d 6qn s Section III: D-!mocqxaohic Overview of the Market. Area, Pr ovides a de4in4tion of the market are--&, an overview of the area' s ecoqno-qm0qy, population 'and q1--qouseq1old trends aqnd ProJectqionIs , socqoeconoqrLc caracterqis--cs In- 1C.-he year-round populp-qtion qin t8qhe market area and an estimate of 196-he,avera0qge seasonal population. Section q!V: Analysis of Marina 4qDema0qn'd, qn=oqvi8qdes an overview of the boating population in the area, iqndqica-tors of change in boating demand, the survey results and a calculation of marina 4qpo%-_en-_-_a"_. Sect4__ V: ComqDetitqive Environment, provides an cvt@qrqvqieqw qo-qfqf Ln-water accommodations throughout the q-.ar8qket area, a 2qdeSCrqipt4q-n of the general. charact-qet-qistcs of river marinas, and a review of 0q=aqjoqr competitors in Penobscot Bay and tha ?eqmo8qbscot 6qRqiq7sqr- Section V: 4qT",_a Set,q:4-2qc- and Ability of a qBqucksqncrz Marina -r-o ca-ztuqrs a qSha--e of the Boa+-; -- '-qIarket, provides an analysis of 41-I.-.e 0qiq@tqrengths an--" S qS,,: C- S, 4qH arbor -has re 1 at 4 tre t-o -)qn w, s own i,mmediate area, qw-*@'-, 4@sc-:ssqin- qo-@ th-s 4 7. services and cond;-4-ons vital the success cZ a marina SECTION II. CONCLUSIONS AND SUMMARY OF FINDINGS q---"---e coqnclus--on reached in this study, and a squqmnar0qy qo-f supporting findings, are as follows: Conclusion Based on a rev!-e!; of the strengths and weaknesses of the qBquc8qks-4qport waterfront as a marina iocatqio.-., q1,1arket- Decisions, Inc. believes the =ar'r-3-: can support a q50-to-70 slip facility. Chances for success -.44-q1q1 be enhanced, in our Judgment, if: the sl4ps are designed qp=4-parily for boats of 251-25' 4" length (if the suqrxrev results arm- used as a gqu_4q6e, approxi-qmateqlqy 70q% oqf poteqntqil a! users of a 4qBucksqpqort will have boats 1-5 ' -q1-9 apprqoqxqiq-qmateqly q13q9o will have boats 20'-2q4' , and approximately q15q1 will have "qZoats 25' or longer. a 'qzasa lease fee foz- sqlzLps is se,: w`:.thiqn t8qhz a-qm0qge of $200-$3q00, with. 2__nc::eq=-eqnts above a ce--taiqn base (3) a 2.4qr,.-ted qnuqm-er of also ire o 6 -6 - q- - - _- , _L tranS4ent-s and for year-round residents qwq1--o qnreqfar a less expensive option; (q410 a systeqn 4qwqfqf security qis pqo74-8qde8qd qlcat-Z4 -tes, an employee oyee available to mqoqnqito.:r the -= qmin--niq.,nn, _"quql and restrooms qaze (q5) watez- supq;@!y to slips is provided (possibly at aqn c-ha-z-0qge above th_= q1@qasa fee); a qmar:@e-4n0qg effcrt is S,:= qt 4qbqoa toWqner qn --_--qver and Z e.3 PS C=C4 -qa4qkqin0qg tqh-s and qSuc4qksqncr-: 6qHarqLcr t.q1-- e I el r6qg a boating coqmqr,_@n qtqy 7 :_C=qtqi.-cqm. and ::_he qa2qvaqiqlq_q_q@q"2q_q-8qle to qmqariq-na usqeq-q"qs in our `q-qaqsic marina 6qmqaq'qCq-q:q2 q'qnqoqr- q-q-qcqcq-6qnq-6qMq-qC sqeqr-qIse as qnaqrqt of a qlqaqr e6qr -qDqaqc24qka0qgqe t4q1qnat waterfront and downtown q- 'q! 8qf -qD _2qnc efforts. q_hq_qJs could' q-qncql2qudqe o2qn,q.q@ s6qr 6qmoqrq@-q_ of o_` 2qwqf* qC q=qSq, any of qZq- qaqz! 2qv _eqrq-qj`qn- q@qs q(q:q:--q:sz:-2qnq:=q, qe_2qx8qpqanedeqdq, q- qZ, - q.. - 0qi -_ - - q- q_.q- q-7 6qn e -q-q,hq_q_q-qCq'q_q_ review qsquq,[email protected] q:q-qs q;qF8qn .oq.q7q_12qq 8qn qa4q=qAq_q- -q:q-qvqzq@-q-qzq- 4qn q-q-q. 4qM 8qn a -a gq,qrqoqcqaqrqlqy sqzq:q)q=e pqrox2qi6qna2qtqe q-q-qc Tq: A, (1) The market area for a mar-,na in Bucksport potentially includes Hancock County, Waldo County, and qth-e Greater Bangor area, although qthe majority of customers probably will co-ne qfrqon _nland areas fro,- Bucks0qport nox-th. (2) This area's ecqonoq=y and population are growing at moderate rates. q"..-e economy is a mix of service, tourism, trade, manufacturing. The estimated q19q85 year-round Poqnquqla-_qiqon was 1-4q1,095 (over half of which lives in Greater Bangor), and it- is projected to ba growing at a slow average annual rate of 0. The rate of household growth qis somewhat 2qhqi4qgh.er at about 0.q88q%. The rate of growth of Hancock and Waldo counties, nclud-qin0qg Bucks4qport itself, qis greater t-han the raze of 4qgrqowt-2-n. in Greater Bangor. (3) The population qis moderalte-to-mid2qdqle Income, with_ -7-_:r@_quaqlqlqy an even split between wqh-4-te collar workers and collar and service workers. The fastest growing household, by age of householder, qis the household headed by a 35-q4q4 Two-thirds of Market area q2houseq2qtoqlds h-Ve 4q"coqmes -,:qndeqr $25,000, but a growing shaq=e-qneaqrqly '_6q% az of incomes over $35,000. 1q4q1 Average daily summer population, seas-@qna" home owners and transient tourists, appears to increase the market area population by- on t8qhe order oqf 50,101q0q0 - 7q0,0q0q0 -peqo-ple. J (511 In q1985 there were '1q6,544 re0qg4S*ere'_' I-on-S 'qn t'-- - -aqrceq6 area, or about q1 boat for every 9.8 yersqons. qC-q2 --h-e-se, or 4,79q2, Were aqt least q1q5 feet long and" -,:.sad for (6) Boat ownership in '.q4al-ne is growing, a7 t-qn Rvera0qge rate of about 0.9% per year. q:r. the qmaqr8q%-_a-t area, f eatures of aqga, income, and occupation qtd-qnd zo -qfa,@,or _qn ]:,oat ownership. According to a _--ecqreaqtqionaql q]--:-qn a s -: a z of this study, 4 cuz of 5 qMar1r-et area cqw_qners cf 4qbqovqzs at q!a_=sq:: -eet long quad'-` :)-,;7. 4qTqwo-tqh.qiqr2qds Of qzqh.ese 8qbqcar-s are n;F ars qha-%.e q=c7c@rz S qmozors of over qS 0 a q_q- I Y alq! q-q_ s q: qt q-q-q' q"qI24qbq- 2qo a 8q0 q_q1 q12q@q_ qLq_q'q. qr qS a q1q3q' qZq!q. a q0 qeq. q6 q-q: 8qn qFq_ t qe 8qr 4 q- 4qg the sqeasoq-qnq-, q-qoowqeqr .q7q,oqaqt owners Ere sq-q-q.q-q-t keeq-qp2qi2qn20qg tqhqtqzq:`2qr in q@q:h---- 8qwqatqeq:q:q-. On`- a third of those w28qho do keep q'-q,qDqaqtq-qS 46q= --qe MEL qr qe 28qd q4q- a. 2qu s q@q: 2qu 8qn qr 8qn 16qg moorings rqa6qth-qaq= than 2q=qsqr6qi2qna 2q'q.q1q-q-qse 24qb2qoaqzqe2qrs 8qtqQ8qnq-q_q4 4q18q5q, 4q14q9q, qS q0 a q- --end q-q:0 2qtq:q; CC qaqr 4q.q:q:q.qCCq. -2qn qMq.q.qB S qa.q-qn24qd q"q_-qe 4q48q5q-4q6q4 4qvqaqaq:q:q3 2q0q-qA I q*q@ age of the most- serious boaters nationallyq). .a (q10) About q1-2.50, of all survey respondents say they would be at least somewhat interested (4.110 would be "very qin_teresqted") in a marina in Bucksport, only about 40q% of whaoqM are presently frequent boaters qin t-he Bucksport area. Most are owners oqf 15' - 19' power boats. They are f-aiqrqly evenly splilt between 45-64 year oqlds and 25-44 year olds and have aqn es qi0qma--A teqd median house'nold income oqf $32,500. (q11) Present demand for inq-water accommodations qin and around th.e' market area is met chiefly throu0qg-h- 0qmooqri-n-0qgs. -interviews with harbor officials in 23 of the 30 coastal coqrqm,.:n-4ties In Waldo, aqn8qd Pencbscot County, 2,364 moorings and only q112 boat slips were identified. 112' qBucksport -s located -n a river environment, which has advantages and disadvantages. T has a 4qgene-raqily protected anchorage w4qt8qh good dept.-J at mear. -low wa,--er, 8qbqut it is qS-1/2- miles from open water. It is not 146 kely to be ch-qoseqn ":)4qy -_qma_-_qNAr sailboaters or 8qby residents of coastal pqoqr-!_-ioqns of zh_e qmqar"_,et area who have inex0qner.-sive access qto .q-qcqorqiq=4qgs --*.: q?eqmqo8qbscoz 3a-7. On tqhe otqh-eqr q2nand, Iit- is strate0qgqic-aqlqly located 8qbet-w ee-_1_ ?enobscot Bay and the populous Bangor metropolitan area and in a good loosqi't-ioqn to attqracz: inland resiqc7ents wq1to want a relatively convenient boating qlozatioqn. 31 The 4qBquc8qks8qpqoqrt, setting qis accessible q!a'_t-*---qour,-'.h -any asqiqly bypass 4q_ ,he downtown area q7 4-a Alt. 0qR o-_:te I an 4qa Route -s+ --c)r-;- attraction c-qf and it is Picturesque, with- qhe h 4 0qF 0 q= t, 6qX qn ox . (q14) A marina in qBqucifs0qport would be vqirtqu,aqi v a "-:@qne-oqf:-a-qkqiqn4qd" facility i_-_ market area, and zhqis quqn-i0qqqueqness could an -4-q-0qPorr-ant marketing tool. (q15) Accqordi-0qg to "I.he boaters qwq1no were survey-ad, :-cs-: important C .;_eatures to be included in a marina on q3*_c':s-:@o2:,: are .C - '2 L. (a -'s __ - , = - - q7- 1 ..- -:e - , s a cqu 0qr --: ty, and r a s @ roqcqms .qUnc"-I -2 on Verona q:Sqlaqn8qd) Other des qZ.2- W---c-co--iql8qd "_--a as qna--:--: of, t .qhe Marina ar-_ raqnaqir Ser0qvqi2eS, =,rocerqies, and a resza-qIraqnqt. cqf7e.-. essociated w4 q-qaqrger boats qaqr2qn24qd saqzq-q'q- 28qbqoqats--cqrqa2qnqeqs , q-qpqiq-qi2qn2qn2qi8qm20qg, tq-rqa8qvqe8ql 2ql6qi8qf tqs etc . --a0qrqe least qowqrq_q!q:-qrs i t h 4q-s 6q=a6qrket area. SECTION III. DEMOGRAPHIC OVERVIEW OF THE MARKET AREA Market Area The market area is t-he coqnti4qgious area from which 75q%-904q% oqf aqll users of a marina can be expected to originate. qFqoq= Buckspoqrt. that qaq=-;eqa is considered to be Har-cock'County, Waldo Counitty and th-e Greater Bangor area oqf Peno8qbsco"16,County. See Map 1. Geographically, Bquckspoqrt Is located at- thze center of .1--4qhqis area, an hour or less dr4v-;ng dqis@ance from nearly any portion of it- 7-qocate8qd q19 road q-iqles and approximately one 1-halqf hour to the sqouth oqf the Bangor metro area where over half the market area's populat-qion -resides--and '_7 nautical miles closer to Peqnqobsco.t Bay than Bangor-- Bucksport has a potential locational advantage to serve the recreational 4qboqar-iqn0qg market of the metropolitan area. The actual market area of Bucksport may vary somewhat from that chosen qfqor the study; however, river ma-qrqi-r-as in qrqid-costaql 'Maqi-ne have ..,...mary market areas with radii. on --7--.e order of 4---6q0 qmqilautes driving distance. Therefore, 116-he tri-county area appears to represent Z L - -he market area for a 'Aquc'@-spozrt marina. reasonable approx-Iqnat4qon of 4%. OVERVIEW OF AREA ECONOMY j.his Potential marina market area -falls partly within the Ellsworth Labor Market Area and partly within the Bangor 0qla.:)or q1-qdaket Area, as deqf4ned by the State. Bucksport J'self 4s within the 4qEqi'lswqorzb but %@ j. L - - L 4-1 is Just mt the -.qe=i4qphery of th.e Bangor 4qL8qMA. Labor Force: Tqh-e resident qla"Zoqr force I i 7 -1 .-_ C11 7-'A s Lhalf th.at of t8qhe Bangor 4qL4q%I4qh's, but- it 4-s 4qgro!,%T4_qn-- zq1aree qziqmas f a s qte r V than the Bangor L0qMA' s As of December 198q5, tha resqic'eqnt q!qa4qb,qor f -, qr c o 4- qM the Ellsworth 11i0qMP numbered 2q1,09q0, up aqn average cf qneZ.-I-Y `.qZc@/- I- - %. &- .0 zl 0qy-aar 'December 1_q9q80. The labor -force in the Bangor LN2q1A :@iq=8qbered =oqm '0q0, up an average of under q1.0q%/0qYeaqr from CY: =ad- qn4 0- q0 the Bangor LIMA 1985 -:o -qn::_--qd -a e t C. cq]. I qt a n area 'qbqril nags the number in Bangor to q47,9q0q0.q) qTh- number -f res2d@@-ts 14-izn0qq fqa qt-e h -T", Zqo=aqjeA 'q9,q9qCqO W.: .68qhe e@e; -j= .0 Y S a _ qnc@= q2: n we--sqoqns q3aqnz:qn- was a-era.q-a a-out 2.q0q%/year c-trer the same period. q_n q-q-q'q.q,q,q-e 4q_q70q2q124qA 6qas of 0q:20q1q@qfqcqa8q=q"q.qbqer 8q19'q.was q.e q--6qnqeqrp2qloy0qme6qnt 00qrqFqLq@e 4 5.628q%, a6qn32qd in the Ba2qng-cq:q: qC 4 USq=,q.q-qa0qtqe qL q-qzattqeqr-s the 6qt8qhq-qa q- 4q" I q..q'qrq, * q- q@ -I- q. ?qZ-q:q:00qnq06q=24qY -qo _-he area, qaq-q-qn6qd e s q-qD e c i a 16q1 24qy t hq_ q-q_ 24qE s6qwo q:0qr 92qr q'd qeqs 2qlqaq_q'q-2qoqzq- q-q:qCq-qrqcqa 2qn6qu2qn24qbqeq=qeqdq' q1q-4q1q,4q0q0q-4q0 In c6qr q"8qSq.qCq;q1q?qs 8qtq-q-q- 24qb8qo-- qt- e 4 qr qS qnq- t I a q-6qr qO!qJqn qZ qMq. qS 8qt qB a q-q3 S qrq@ -'qn q17 qS2qUqI=qe6qr q:q.qaq*q7qe e8qmp8qlo0qyq:qnqe8qnt: qapq-qpqrqs2qx2qi2qma2qtqe8ql2qy 4q54q% per 6q:6q!qeqn2qr versus 0q3q:qiq-4q424q% qpqeq:q: BUCKSPORT MARINA FEASIBILITY STUDY IN MARKET AREA STUDIED Howland Twombly Unorganized Enfield BurlingtorL Territory k Lowell Southeast \ liscataquis . Edi burg Atkinson Unorganized Lagrange Territory Dover-Foxcroft Summit Grand Falls Unorganized Plantation Territory Bradford enobscot -,@ !,46 Indlan.1sland East Hancock Charleston ndian Unorganized Territory je, Garland Alt n Reservation rter Greenfield Ripley L . Hudson Greenbush Exeter Co+,!,h Milford Northwest Great Pond WILFORP Hanco@k Plantation St Albans Corinna OLD OWN Unorganized Newport Ste son Levant Glenburn Orono Bradley Territory NEWPORr Aurora Palmyra BANGOR VVIIE Amherst Eddington Beddington Pittsfield Hermon Clifton Detroit Etna Carmel Mariaville ANC CK Pfl7WEW@ Plymouth Hampden BREWER Holden . Osborn Deblois Burnham Troy Dixmont Newburgh - . Orrington I Dedham Otis Waltham Winterport . /Bucksport Eastbrook q@oq 1 Unity =Vffr entral Hancock Cherry no,,,n,,ed Jackson Monroe Bucksport Waterfront Unorganized *nton Territory Frankfort % Thorndike Territory "Low Unity W Prospec Orland ELLSWORTH Hancock Franklin Albion Knox Brooks Swanville Sto kton Surry Sullivan Steub reedom Waldo Springs I Lamoine Montville Penobscot Trenton ina Morrill Blue Hill 10 orrento Gouldsboro Palermo BELFAST Bar Harbor Belmont 8AR 4 Liberty Searsmont Northport Sedgwic AAABOR Winter Mount Harbor Washington Appleton Lincolnville rooklin Desert Deer,,,Isle Hope ? / . Cranberry fsles sles 0) @rfl Tremont 0 C." Southwest Harbor North Haven Frenchboro tonin on' k , & Au t. MAP 1 ."alhaven 0 (not to scale) MARKET DECISIONS, INC. jobs: The description o-qf labor force above provides stqatilszqics about the labor status of residences living in the 4qEqlqIsT-7orth. and Bangor j4qZA, s. These residents, however, do not necessarily woqrq:c with.4_ qi t respective LMAs. (Some Ellsworth 4qLqI-i-A residents, qfor exa-ple, undoubtedly commute %to Bangor qto work, and some zo ouqtsqidfe oqf t-he L0qY..As altogether). In terms oqf actual number of availa e jq4 11-4. the L-I 's, as of .' - @___qn - I-A '_he eqnd of 1-984, the 4qElqlst-roqrtqh, INA offered 1q4,33q0 Jobs and t8qh-- qB-ME-4qCor qL'-,q!A, q42,4qCqO. in each case, manufacturing makes up fewer t-haqn I in every 5 .4qobs, and in each case, nondura8qbles is :,-.ore. qin0qnorta_nt durables manufacturing. Bucksport itself is qthe ho=e of one of the principal noqn8qdaqra8qbqles manufacturers, Champion Paper Co., with 1,2q0q0 aqnpqlqoyees. Food processing (blueberries and. daqiryl also -':_s an component" of nondura2qbles manufacturing, especially qin the 8qElqlswort'qa LMA. Among th-e qnonmnaufactu0qring categories, the most qi.q-porqtaqnqt, ars services, retail trade, aqnd goverqn=ent. _'rqn the sex-vqices sector are the growing health. industry, which accounts for more qth-aqn SO- of all ljc8qbs 0qEastern Maine qIqdedical Center in Bangor employs 2,q0q01q0, St. q;oseqph Hospital, 4q15, and Bangor Memta" q7ea"t'n =57q) aqnqf qthze lodging trade, including eatqilqn4qg and qfqrqiqnkiqn4qg Idustry. Re-Lail for I in every q5 -,oq;-.s. The -.u=-.4qb09qr of ---qcq:Ds available 4-.-. the Ellsworth- LETA grew q1q90,V-q8, .7- an average aqnqnquall rate of nearly 3.q15aq; within th-9 Bangor -qVq; average annual rate off 4qgroqw,q:--qa 'has :Dee0qn -Pp-:%rqo-qzqi0qmazalqy q1.q310- 6qD-e0qr y=_ar. See Table 2. Area qEqmqnqlqoqvqmeqn7 8qbqv qiqndqustr--,: Using 1-c-n-q0 Cansqus r_:qa:a, it Is to narrow the employment 'Locus to the Bucksqporqt qrarqiqna qmqaqr'-_ez a qr s- a t s e _q1 -f , -i . 4qH_ a qn c a c.,, a n d 0qW a I d o c oqu qn a s -, q1 --: s 6qG r a a qt.:! r q3 aqnqq o r . Tqh_ e c,2 l--e qmaq=iqna market area were in q19q80 In r=s-_ eqrqv-::_ c e s q4. WO q% re t ail qrade %1q3 2 and qnaqn-_, -':, .2 q(q17 . =006) See Table 3. 8qV-qus. qwh4le the aqra'S '-qaS= 0q7 I- C.- e a I In seqrvics economy req2.4=.q: !--n he=- I IZ Z I -7Z I,: @Z a S Iqd erqvicz!s (qIod0qg-qLqn0qg, reszaquraqntsq) and laboratory), an4 sqi00qniqlaqr services. TABLE I Bucksport Mar2na Market Feasibll4ty Study LABOR FORCE AND RESIDENT EMPLOYED ELLSWORTH LMA, BANGOR LIMMA, STATEWIDE i980-1985 Labor Force Av.Ann. Resident E=ployed A7.9,lnn. 19,20 1985 1980 1985 Ch. sworth --ZA Dec. 18,030 21,090 3.1800- 1-6, 420 -1-9,900 4.65% Y 21,260 26,680 9,880 @5,650 41,500 4-10,1-00* 0.95% 38,11-00 41,200-A 40,500 45,000* 2.67% 36,600 42,700* State ec. 493,300 538,900 1.780- 453,900 =10,900 551-71,200 581,8CO 2.38010- 468,'-^JP- 5 4 9 , 4 0 t C-:7,,.zrss, w4`- change ca"culated over 4 lreaz-s. 1985 Z--sct--n--- --arger Bangor MSA, are: Le-bor 9 --- 3 - !-. 2 , 2 0 0Res iden: emm'-C-Ed, , july 1 193 5- Z-- 16 , sou.rces: Ma4----- Departme-nt of Lebo= Market- Decisions, Inc. TABLE 2 Bucksport, Marina Market Feasibilit-v Stud- EMPLOYMENT BY Bangor and Ellsworth LMA'S '1984 ,Ilsworl-'n Bangor --ndustry LMA 96 LIMA T 10C."M 4/2,400 OTAL 14,330 V Manuf acturing 2,590 18.1% 5,940 14 . *D-urable goods 760 5.3% i,i9o 2.802, *-Mondurable goods 1,930 12.8% 4,750 ii-I'M Nonmanu-'Facturing 11,740 81.9% 36,450 86.0% *Const-=uction 1,240 8.7% 1,530 3.6% *Transp. &Pub. U16-1. 480 3.3% 2,710 6.4% x'4holesale zrade 430 3.0% 2,140 3.0% *'Retail trade 3,120 21.80% 8,376C 19.7% 460 3.20- 11 1 5 4 0 3.6% *Services 3,780 26.41% 9,820 22.2% *Government 2,240 I-M.5% 1-0,360 Source: Maine Departmeat, of Labor 10 TABLE 3 Bucksport Marina 'Market Feasibility Study EY,I?LOYI,:E-NT OF M'AIRINA MAR,-XS'r-*9 AREA RrSTDEN-TS By TAIDUSTRY i980 industry % Construction 6.1% Manuf actur4---.g 17.5%- Transport 6.7% 1 0 C. Who-lesale trade Retail trade FT',?E Services ?-,@bj4c adri'nistrat-on r --: cu I t 1-1 r a]. .114 1 n i n g T C T XIL ILI U.S. Cans-.--s Ma=ker Decis4ons, :nc. TABLE 4 Bucksport Marina Market Feasibil-ity Study POPULATION AND HOUSEHOLD TRENDS, 1-970---990 Market' Study Area 1970 Population 1-41,095 1980 Population '158,133 0. growth/year, 1970-80 1 . 11 5 '-985 Estimated Population 161,5CC % -rowt.1--/year, 1980-'= W S@ . A 2 IV, 1-990 ?rojected Population 164,900 'J. ^1 S: .0 growth/year, 1980-90 L-. 1 Q- -10 H o s e1h o 14. d S 42,34-7 1980 Households 54,937 % growth/year, 1970-80 2 . 6 --' 5% persons per bLouseholGA , '-980 -2.7'- 1985 Estiziated Households 57,260 growth/yeaz-, 1-980-83 persons per household, 1985 2.56:5 1-990 Estimated Houise-olds growth/year, 1-980-9n ;:ersons -:)er household, 1-990 Sources: U.S. Census Ha-ne De:@ar':men-IC ol Human Serv-;'_ces Imarket Decisimms, -mc. 12 P0P0ULATTON AND HOUSEHOLD TRENDS AND PROJECTION'S This service, retail, and manufacturing economy is the dr-v-ng orce behind a cqurrentl-qv stable-to-slowly-growin0qg year-round population base within t8qhe potent-qia'l zPari qna market area. The market area's year-round population was .1q4-q1,095 in 1-970, but grew at an average annual rate of- 1.q15% between '@q9-7C and q10-q8q0 to reach a I-eve! of q158,133 by q1980. Mae Greater Bangor area comprised q51q5.6% of this population, 4qHar-cock County, 26.q44q%, and Waldo County, 1-8.04q%. According to tqIn-q9 74qU.S. Census, growth in the market area has slowed to a rate 428q%. per year during qtho early 1-980's, The 9stqi. 'Pated 1985 popuqla C4 on is q161,500. this rate ho-ds steady th0qrou4qghqouz the second .6 half' of the decade, the population in 'the market area is projected to reach 164,900. The U.S. Census indicates. the Bangor qm-e-tro-ooll-:.-aqn area the early part of 'the 1980's has been slowly declining in population, with @s four ma4or c44--ies, Bangor, Brewer, Orono and Old Town, losing population to the smaller communities around th-eqm. Even though the cities and largest towns in t8qhe Bangor metropolitan area arE@ n population, the Penobscolit, region within t8qhe market study area, as a 1-1ole, is growing, as aqre the counties of Waldo and 4qH.sqncqcc4qk. 0qThe Town of Bucks0qpoqrt '-'-Seif 4S growing at an average annual rate hat is a bit higher -t-'.-.an 41-qh-e market area as a whole. T-S pqopqulat-on in 1970, ac.-ordin0qg to 'the U.S. Census, was 3,756. By q19q80 it ha4- grown to 4,345, a q1.78q% annual average rate of 0qgo-eitqIa. Like the qreqmai-qnder of qthe market area, Bucksqport's growth slowed somewhat qdqu=qiq=q- 1,@ -remained higher than the area as a wq1qhoql, and. is a s t i a t e qd 0 8qb e 4,q4q97 in --85. Projecting this slower growth rata cf 'the early 80's to 4qbe0qg4--4ng of -he next decade gives Bucksport a '_q9_3q0 population oqf 4,q657. From q1q970 qto q19q80 qnuzt8qber of house'_-.qoql8qds in the market el.:aqa qn:qreased at an average aqn-qnquqaql rate oqf 2.6q4q%, from q42,347 to q5q4,Sq317. I `-4s growth in qIhqoquseh Ids, qwh4ch qwas `qas-er -t'-en =-,qwth, tas 4- q0 ZI attributable to "baby boomers" reaching an-qf, themqi-_- T; cquseholds, to an extended lilqfe eqx-oecte-qncy 'for -.qnd to 4 1- - , - changes in lifestyle .-ha-- have resaql-ed in more, qncqUse-to 4s. 977 0. 4qAqvera0qg e 8qhqoqus e*---oql s I-z e q1--as cqoqnt 2qL-n-qul erl. 7 o if --- I- 1 q9 PI -q0 , :qut at a slower rate the. in q@)r-eviqoqus decaqde. q:q3 F. E a o a q: qi q- 8qdq- a q-q: a qz a q- q= 6qo -.- -.: q1q-q1 a 6qt q4q- o n Ad a t a , 24qM a 6q=q'q:q: e t I D qe qc --: S Ji qo 2qn s2qn q= . , q=_ s -_ i 2q= a t qe shq_ of -households in thqa -a2qrket area q4_q_q-qI 1q24q88q3q4 37,2q50 qI=2qn24qd qn2q=qo0qjects q:qqq,.0q110 households by 8q1990, wit4qIqa an aveqrqaqce h2qosqeq'q-qhqo2ql28qd s6qi:q.q_ :q)8qf 2-4q62. 0qaqad 8q1-q-qlo2qu-sq-hqold tzqrqenc8qls --C-: IqCq17 -q1 q- S te _4q0 qaqzqs q-8q=qs qen 28qd area's -p2qoq-p2qu8q:qaq-q:qI:_8qoqn is q_q-q'2qnqcqoqmqeq, -__-I a qhqaqn the st-aqze's 6q:q;q)qoqp2qulaqtqioqn as a 8qM-q__-qCt8qu_q-a of 13 Ace of Householder: The zqmarket area's youngest households-Chose qh --are steadily declining as a 8qperceqnta-e of eaded by a person under 25 _e total, while younger family-aged households -q(25-q4q4q) aq=a increasing 'dqly, older faqriqly-a4qged households and "empty nesters" (q45-6q4) are qapi .6 ho'! d4q,.qng steady, and 'the older house'laol8qds (654-) are increasing. I qn particular, by q1990 households headed by 35-44 year oql8qds will ".have increased since 19-80 by more than 3,000. This is sqiqc-4-Fqicaqnt-, that this age group tends to be among the most act-ive 8qboazers in th-e population. 'As will be seen in a later section, 1C.q1-Le survey condquc-:ed as .)art ofF this study also sq1tows tha" rei-qirees are an important -a="-- off qt*--e boater profile, as well. See Table q5. L qEqousehold Income: Average household income In the Axea reached an estimated $21, 4q17 iqn q1985, up 38q% from qt8qhe q1980 Census level of q91q5, 476. rq7hqis rate of 6qLqncrease lagged slightly behind tq2ae _-ate -off inflation for this period. As oqf q19q85, nearly I -*;.n 5 houseq1noqlds 2qhas an qnco.q-..e of under $7,500. On th-e other hand, the percentage of ".n.ouqse-2qhqoql8qds income over $35,000 has jumped from less than 613 in 10-q8q0 to nea=ly 34,-y -0 be Zar-'OqUS 1q64q% in 1985. This income group has -the highest 6qpropen boaters. See Table 6. Occqaqnatqions: As oqf 1980, there was virtually an e7eqn s-,q!--*- i-1-: t-1-he overall market area between white colla_q- workers and blue cqo-'laqr and service workers. About a quarter of employed persons were in executive, administrative, professional, and technical occupations and anot'_-_-_-@, quarter were in sales and administrative suqp-pqort. About 30% were blue collar workers, _168q% service workers, aqnd 4% farm .,Foqrkers. e e collar workers are divided fairly e-?eqnql0qy q:-_-atqweaqn s1--qiqlqle8qd eqmi-sxiqlled or unskilled workers. 0qHqouseql ho'd Income by 6qAqa ge of Householder: One use0quql way of oq:Dtaqin4n0qg a Sense qo.L.. -:he qnaqr8qket potential -for a good or service is to qreasqu0qre a sze of he market segment most 128qkely to be 4-terested 4-- it. householder and income level- each 4qgi,7es clues as to s--ze I: s naqr.ket segment, but cross- taq:Dulatqing qt*-I.e.-I a qfoc,_-S. qM e case o:q@ boat-'qn4qg, accoqrdi0qnqa qiqoqnaql data, --han qh d .j _-_ qnaq=- 1. qousehoql e= ar-a range nost likely mo contain ser_4:.o,-,s boaters and boat 'qZuqv-@irs is 0qMlr. Mort lies, a_-_4 _hq inco0qne range q=oS-_ like-qv tc Ccqn-ts-iqn 3 5, q0 0- -@,ql ,Da:ers Z. S q:q:=_*3-_e C r .3 S S - t I a qta%s :@8qh :L, s a two -7 a-: a S e qt S a. -qaqr6qaqe8qt 0q:6q;6qrou20q-q-q- those hqc6quseq'6qMqo4qlds q1q-q1q-eqadq"qed q"q-v a q_q15q-t2qo-qzq- qa4qr 1-qT $q3q5q,000 or more qa2qn-q_q,qaqlql ncqo2qmqe--c8qoqnsq"q4-qiq-qeqs an of the 2q1 market. q.q,qs will be -q:q-q-q-qeqr dq-sqcusqsq-qo6qn qsqf q_q_q@q:_qZq. q-_0qs 20qY no 6qMqeq-q=6qnqs -:-a so a 0qz 8q:D6qoqaqt6qi2qn0q;0q; qr 6qt c,q@q.` a r o 8q6. a r a qd. qs.2q/qr q9 t s a qr a a q-.q7 2q1 -. a2ql t I 28qh qe qn qS 8qnq- 14 TABLE 5 Bucksport Marina Market Feasibility Study AGE OF HOUSEHOLDER 1980-1985-1990 Age of 1980 1985 1990 Absolute Change Householder Actual Est. Proj. 1.980-90 15 - 24 9.1% 7.5% 6.3% - 1,248 25 - 34 22.8% 22.3% 21.4% + 197 35 - 44 16.1% 18. 396 20.196 + 3,041 45 - 54 15.3% 13.V6 14.3% + 79 55 - 64 14.8% 14.9% 14.4% + 415 65 - 74 121.9% 12.8%, 13.0% + 628 75+ 9.0% 9.996 10.6% + 1,360 Totals 100.0% 100.0% 100.0% Source: National Planning Data Corp. 15 TABLE 6 Bucle.snort Marina D7STRIBUTTION 0-7 HOUSEIHOLD 7'17r-o- vs. Census Est--mate,-@- I C9 8 (11 s s tnan $7,500 2 6 . 7 7 , 5. 0 0 $14,999 0 . 4. F6 $24,S)S- 2 6 . 990, 26 . 2 5 0 0 3 $34,999 1 11") . 3.1 0,01 2 @@j 0@0 $49,99@ -5 0 0 Ol C' S714,999 1 .2010- 0 0 OJO &:.:i d o v el r 0 u r c e U. S. Census 7: a C, C 16 TABLE 7 Miar na Mar'-=t Feas' 7 S-Ur7V HOUSE-H.07 D 7' BV OF 0 U SH 0 L D `7 Est . 19 2 5 o f H c u s elnc I (az: s Under 5 0 e 2 5 4 and Over 0 t a I s Lico 1) = :!-a e 2 S@ 0 0 6 -3 7 9 (3 $22 50' '13 0 -3 4 9 9 9 C... 2. 10, -7 $ 3 15 0 0 0 - 9 9 9 0 7 S $ 5; 0 C 0 a n,--q o ve r 60, 0.1 3 3 Totals 50, 5 4,8 3 7 7 e a t c. n --a 1a n i n a a. a C c. p s' ons Tnc 17 TTr SEASONAL qP0qOqPVq"ATT4qO4qN Seasonal popu'ALation is an important- componen'qt oqf a marina feasibility study qfor coastal Maine.' According t-o boat registra-cf-qoqn data, approximately 15% oqf all owners of boats registered in the market area that are aqt least 15' in length and used pqri.qmarily for pleasure are from out-of-state. Of course, this segmenqz o-f t--,--e population --s Iqmost important in terms of potentiaql-boating demand in --'..ose parts of the region with large numbers of seasonal- dwellings, especially coastal Hancock County. 3ucksport qis within a large tourist region t-hat encompasses t-q1--e Greater Bangor area, the Ellsworth area, and the Mount Desert area, and which the state calls "Downeast/Acadia." The region was z4qhe recipient from August 198q4 - August 1985 of an est-imated q22.3 million pe-rson-itrips, oqr about 20% of all person-trips taken into and within Maine. Of th,2@se trips to the region, an estimated q44q% occurred i-r- t-8qhu summer, 228q% in t--.e . all, q18% in Spring, and q16% in winter (source: Maine Tourisqn. Study, qV0q1.q1q). The size of the seasonal po0q-uqla-46-qion iiqithqin t'-h-a study marker area it-seqlf --s unavailable, buqz a sense of its ma0qgqn-qLtu2qde can be gained by examining taxable retail sales data, quarterly t_-aqff4C Cqo@djt qda@a, and seasonal- dwelling data. Seasonal dweqlqlqi:q@q@ _8qqs: According to the q1980 Census, there were 'q1,q1q86 seasonal- qdwaqlql-Iqn2qcs qwit'_hlqn t'he market, area's 0qhoundqa=ies. 6qFea=ql8qy 7q2,13 of these were in Hancock County, 2q24q% in Waldo County, and, q510- in -_'_-_a_q3an0qgo.r =etroqnoqlitan area. lzae Town of Bucksport itself had q13q2 seasonal dwellings in q1980. These dwellings accommodate an aver.@0qge populazqioqn o-f 25,000-30,000 du---ing the summer qmoqn-:hs. Taxable retail sales: Taztabqle sales for restaurants and lod-4qgqi4qg Aqneqraqte. witq1--in 'the Town of qBuckspor- iqndqicat-:? :qn vsraqce, rsqt-aquraqnt and lodging sales inc-qreese "--v 2.4 tiqnzs -.s,%6. quarter to the typical tq2h.iqr-d _qn aqr3.= as a t-he qIcre-qment in 1985 -ny0qas 3.2 times hli-,,_her. Th-_Zse reqfqlqe4qvq: ';-_otL-. tq1he increase in r_u=2qb-_qrs 2q0-.o-,qI- and. :?s-:auq=aq=q= and lodging sales. S qeq-qaqscqr-a2ql tq:0qra2qf q-q4 q-4c counts : The 'Maine s qr6qt ...a- q_2qntqai2qns Permanent counters at two locq-qa6qtq-q-oqns q'q_q-qat2qwqeqe6qn Greater 0qBqa2qngqcqr a6qn28qd coast to the souq@q' q'q"-e counters qp8qr8qov-q2- 8q=oq:q:tq*q-q-q'q-q? q"qrqaqfqf-q2 qZq"q=q@a allow seas2qona8q]q. comparisons. On 0q116qA near 0qRt. q@4qG Deqcq_'q_qha2qrq.q, average q'S .-a qrq- q-q=q- q.q:-q_q.q=q.qr2qtqaq% 20qY a u a qZq- qt qe 6qr6qr a _q-q;q: qf q12q1 s t 8qIqh eaq-q.7qaqrq- q4 __A r north of Thompson 4q:s"aqnd Bqr4d2q-qe, qavqera-qe 4-qaql8ql- is 2q2' . q-q_ t in, ge seqasqo6qnqc-I q-mu8qltqiq.0q-8qlqeqs q-q-sqrq-q= :q--1q0 8q=qR6qnqC8q0q.qZq,q- A cqo2quqnq;q_q_qss. thq-an ::a q-qZq'q_q-q_qd 20qGq--qa6qtqeqr an-, as 0qtq-q,e qL J qS 8qn 6qnqt, q0= qzqo2quqrqz.q-q!qr -q:qaq- 8qU 18 occ-Irs all arou.nd ft, 'clu-rg Route Ay t'Z^ f fc t n-C -h t e t o-, n , F o r V-s--tors, ;-:;nd Penobsco"@ 3ay :ocate-rs. e -@-::z -4 t- average daily summe opula-4on -ncreases the tcta7 mar',@-e- ar a populat--on 'by on the orda-r of 50,00C-70,000 peopl@@ 19 SECTION IV. ANALYSIS OF MARINA DEMAND OV4qE0qR0qVqi0qE0qw As of December 1-985 th.ere were 1-q19,038 boats registered with the State of 'Maine, the equivalent 6f about I boat for every q9.7 persons qi0qn the year-round population. This represents an average annual increase of .91% per year in the number of- registered boats in the State oqf Maine since q1980, when registered boats numbered 1q13,7q1-4. 0qThe ratio of registered boats to year-round population in tthe marke-: study area is nearly identical 0qto the State ratio. There were 6 L. W 0,5q44 registered boats in the market area 4__n_ 1.9051, the e0qquIvalent of about I boat qfoqr every 9.8 persons in the year-round population. (A portion of these boats, oqf course, 8qbelo-qm6qg qto out-oqf-state residents oqr residents of Maine outside the market area 0qwho suqr-nqmer in the area.) This ratio ranges -from a 2qhqi--- of nearly 1-to-6 in 'Hancock County to a low of about 1-41--o-q14 in t'--.e Greater Bangor area. See Table 8. Tot-aql boat registrations alone, howqeq7er, are n-qot a good iqn2qdqicatqoq= of poten-4-4al demand for marina slips. Within qtne market study area, boats used 6qpzrimaqril0qy for recreational purposes and t-q1hqat are q15' or greater in length represent only 29% (4,793) oqf total registered boats. T'--e remaining 7q101, include canoes, commercial- vesse-'s and pleasure 8qbcats 1q4' or less in "Length. The large qmaJority are canoes and s0qniaqlql open oats and probably are not potential- marina aseqrs. Others are large 0qO.C enou4qg-' to consider marina use, but are used for commercial purposes. the 4,793 recreational boats 15' or longer, 16q% (71q43) are and 84% 1.q4,q0q5q0q) are open and cabin type craft. T`L-le 4,79^3 boat owners --ecreatqioqnal. boal:s _15' or loqnq-n-=r re8qg*stere2qd in the market study area are a goo4qa f-qmcq-52-ca-.oqr oqf pqoteqnt-2-aql demand for water-based accommodations'qin the overall q=ar*,--et Transient boat"ers'who seek accqo0qmodations for sh-ort-terq= 0qperioqd@s (q=e qto eqvera" Aa-s) are another potential- source of deqmaqnc.".. qnc o accurately measure potential demand qfrc-m transient 8qboaqt@__::v @aSela a,7a._-=8qbq1e data. However, such demand is likely ts 'oe a qo n0qg t qh_ e o qn e n c qo a s t q1 i n e q( e . ar I.- s oqf 0qHouqn. t D e s -a r sql aqnf tq1n rqiveriqne areas. :a -:`e Tcn;qn there nqt of I boat for a-;r9qr- q4 0qperso"s 4_:*_ Zqnta Cq0q=qM1_'___-__Z'" . 4qT. a i E. e a aqt--o 4-s eqr 0 for e r k e qt4qhq.qa2qn qz8q10qnat oq-q2 q"0qPeq-6qn6qoq:q@sqcct Ccunqi- area q-2qn-q:4q1q-q--4qfed 4- q.qL- q_q_ q= -4 qo2qnaql 20qF 4 q-q@q7 e qnq.q-q.q! q2q: C a oqz owners of qrecreaqLq.q- q- boats 4q15q' oi- 20qgrqeatq3qr in q- q- _q-qjqjq- o 4qf boaters own sa.q4q;q..128qboats and 95% own open or ca24qb2qiqi2qn ty6q-qpeqs 2qc8qfq" 0qP2qo6qwqe2q=Zoats. q'Stqatqe law qre2qa6qu2qiq_2q-es oqf qa00qn20qy 4q::q@oqat qis 2qo0q:q,-0qrqate28qd a not including 2qveqsqsqa8qlqs q@q-q:q:qa S. q0 = s t q16q0q7 q%q: a qr 2qt a 2qn 24qd c qe qr q4 q_q- q4q- q_q-q_ qoqe 2qx tq, 2qo a t s 16q3oatqs oqiq:qqnqeq,q_q:q' q0q-_q,r-qoqf-Sq==qrqe rqeqsq4dqenqzqa 8q=q:q_sq- ter'-- 4 qtq" State q.q-q.q,o6q=e 0q:q"q-q-q.2qan 8qS8qC dqaq-q:q!qz.q- 0q1q1q'qaqrkq-qtq- qDq_q,q:q_q-c0qisqions, 0q:0q:q_qnqc. qa0qztqeq-q_2q-q'24qpted to o32qbq,q'qCqaq.q12qm 6qi6qnq.q-qLqoqorma0qziqon on t4q1qhqe 6qnurqn-q:q:q)qwq_q-r of 2q=qaqL-q'q-q_q3t q_-q:q-q_qi24qdq'Y area are 8qdqoqc2qu6qne6qnted with, tq.28qhe Coast Guard, qVqaqs :old t`qe are in a way that does 2qnqc.q'q: qa4ql4qlqc8qw easy rat I h q1qk Jq. 2qn o q:qr. a qr qCq)6qn 20 TABLE 8 Bucksport Marina Market Feasibi_-44-y S"Ud,, I L, .1 RATIOS OF BOATS TO POPULATIO'N' Year-Round Total Registered Est. 1985 Pop. Boats - 1985 Ratio ?enobscot(part) 88,29-1 6,354 Wancock 5 7,383 H 43,61 5.q Waldo 29,575 2,807 1:10.5 Market Area '1661,481 1-6,544 1. 9.8 RATIO OF OWNERS OF RECREATZONAL BOATS 15' OR GREATER INT LENGTH TO POPULATION Year-Round # o-F Est. 1985 ?0-0. Owners Ra,: o ?--obscot(part) 881291 6 7 -1 a @-:-,Cock 43,6115 2,222 W C- 1 do 29,535 897 Market Area 161,481 4,793 RATIO 0? SA-;L30A7 OWNERS r7o OTH-7-31t POWERED RZCREAT'_rON1_T 30ATS :X MARKT-77 Sr:UDY AREA S C a-'- (13' or greater! (13, Dz gr@-a@:er: T. 2 - (Part) 128 1 , :;,d 7 "Jancoc k 493 1,723 1 2 5 'v,Ta-ldo 780 5.7 Area 743 4 1 0150 3 c -Ma ime -0 eLa=t7.:- ent c. :n'-' and F --', s 11-19--_ es and a =* ke a S 10 m 3 n c 21 INDICATORS OF BOATING DEMAND Demographic variables that appear to correlate wit-h recreational boating are age, occupation and inco.qme. qFror example, according to a det-ailed 1-984 national survey conducted qb4qy the Gallup Poll on leisure activities, t8qhe largest incidence of serious motorboaters (those who participated qin the activity more than 5 times during 1984) is among 25-q49 year Olds, either qw-h-5--e collar or skilled blue collar workers, and households with iqncqoqnnes of $3q0,q0q0q0 or =Ore. The largest incidence of serious sailboaterS 4S among q18-30 year olds, white collar workers, and households with incomes of q$q4q0,q3q0q0 or more. See Table 9. Not all boaters are boat owners, t-2-hoqu0qgh, and among boat owners only a portion are buyers of boats that may demand marina or other --n-l-Tater ccomqmodaCions. The National Marine Manufacturers Association has researched the demographic characteristics qOIL. boat buyers extensively. 3ased on the results of a detailed survey conducted by 0qM-7q:11A q198q1, 4l. s estimated that: about one-half oqf boats bought by professional or business people nay be of a size and type to potentially demand in-qwater accommodatiqoqns. between one-fifthl. and one-quart-e-1- of boats bought by pe---sons qin other occupations fall into this category. about, one-quarter of boats bought by persons wqit-h. -incoqres u-n4qdeqr $30,000 fall into th--s category. about one-third of boats bought by. 0qpe--sqoqns qwqit.."a 4_::co:nes $30,000 and $q40,0q00 fall into this category. between t-hree-14-c"US and @-Wqo_t"nq@q--;S q01 8qbqoptS '-,qOUe-'-t '_qV q_e==qOqnS W41-h incomes over $q40,000 fa'q! --to th-s ca-e0qgor0qy. V As seen in section q111's desC-4pt4on of the Bucksqport q=ar*i:at area's .6 qdeq=ogqraqphics, several trends suggest growing potential *Dqn_j- se r qi o qu s8qboatin-4qg, including: A growth 4---. qt4qhe share of --arqn--qn- cr :.:C-e n.:@r year; growth in hq-ouse28qho8qlds headed by persons in t4qhq-qe2qiqr I-ate to 2q-0qiq-q'-f6qo6qrtq4es; a steady proportion of qe6qnq.2qp8qlqoyqed 6qnqe2qrs6qo6qns 44qCq-q-qeq-t8qwqeq-qan a 2qf 6qiqfqfth and a quqaq-q_-tqe6qr) in and 28qd 28q18q1q--e collar posit- q-q.qs. _2qn 2qcqu8qnqarqa4ql. q-:q'_q-q;qesqe q=8qrqe2qn24qds are moving s I o-q7 q"qo -a 4qf I q-6qy qc s s 2qt e 8qn q-q:4q1 16qY 8qn qR q:q:q@qcqaqtin0qg tqivqitqiqes. q.0qP2qoqsqlqzql8qvqe 8qaq-q-2qrqeqcq-qi4q"4qO2qn 8qfqcq-q-q-q-q- 22 TABLE 9 B u c I - so c r a J n a Fe a s _i r7V 0-7 SE?-I-CUSS BOATE-7- 3-17 A@3-:I, OC,-Tj-,A770@@, A--,,,-- 1-7,=11-1-- M ot- 0 r S a Boa. t ---l-s -`oa 3 . 3 )c 10.5- 50 rl 0.- Cl-- 65 and ov----.- 3 3 %- occuDa--l'on 3-Lisiness 1 0 C I e I c a a Sa I e s 12 . 2 S, i I e w C. 'k er s 13) . 7 i a::) 0- e r s C -ID -711-3 SIC 2 9 J'o a' 23 NATIONAL BOAGTING SURVEY The qnur2qpose of the recreatqion-al boatq=qg tqlnle e;RS-qibqiqlqitqv cf "-'ocat4.--6qg a marina at qBucks-p-ort an" to e. e@-ceqntage of 'Lql-l-e- total qmar'11--et ;a-rea r-@e-aqnd 4--qh-l@-Z qb,,, C-@ r ar qi n a f a c i I qi t v in qB u c,z. sqn o r t The SI-L-qVeV -i-tqU-eqnqt devel cqne6qd 'by Market Decisions, iqnc. , enabled a first-hand estqi-ate cf qc7eyrand, than rel yJ qniqg so'@ ely on secondary sources and stat- Sq" CS 7 T,7 @111 S ca'. ters de G4 qgned to qreasqure tqhe sal twa+*er 6qbca-q=-@7 n@zq@D` @s c@ Yla'-- area e i r c P qi :) I o --r s o n t h e d ---- s qir a qb qi 1- i t,l off t-- h e q?,e c qt qR qi q3 t area as a boating area. q3asic 6qd. e qn. qg on 0:= 1 0 7-.!qn S -S CC7 7 ected, as. 4 r= c:-- -DO=qts CqW-elc. o6qy L eco=4zin2qg that qnoqt all 'boat oFn2rS op4,-ers or eve-n owners of boats acco-qmcda-ioqns, a eri-@- of: crE@=---s were eqmpllo2qye-l to: 4 -4na-e s,:-vey returns qfrq=. 4qboa-I owners w'--o nev@-,-- e o a e -or recreatqioqnal purposes 2. d - qf: f e r e z -, a t e- 4qb e t qw e e -1 qr. a e e a s a z qw a qt e C_ Tl?- had qnct. '-ca-l-ed .4.-. qt0qhe mar'@.et a----a Past 5 qi d en t 4 Z those locaters qw0qho t-h--oqugqlnout tql,-@-e 0qboatiqnqcqj season ve---squs s e r a s c- se- i n - w a qte r a c c c - o d a oqn s . a-qnendqi-.@ to repo.rt contall"s ;@ cc-o-, of t--,ne squ,---vey, nstruqment, w4t--, tqh re-cn@ -Lo lues:10:i 1@ A t t 1 e e.!a cll c f th qi s s e c t -4 a. r e 2) 3 t -a q@D I e s qu "--'e- e S - I -,-at .7e s e e c t qi o n c "f c r c s s - t -u I a t qi o n s qt, a--e -ae u.-y that follows . O= t"_e ,q@eCrea"4 -na7 a' vT . - y of 5 s,.,rv@--,,, resipor.-denZs -S - t 0 qw n 4 than I o-u@- o-qf F@ 1 S81 I z Cl n e 3 . c o a s p c qn d s c I o s e I y, 7 h t c e - s;7@ - c,,.2L @e S e 07-7 2: C S @D S t .7 c - 0 T,,7 e By qo4qwnqe-qS q-qfq,q-qrqD q'-q3 qo a 4q0 - 2 9 1 qc qn qcq@ a d a. 8qnqo 4qtq-4qlqa e qLq^ qo q7q,- n a. qZq@q- qo a qS a qCq. a- qn q-6q1 qzq@ qcq, e s -,h q0 q0 qS qiqE qC. q- 7q: 24 Over 20' 1--e-en 4qboa@ts in qt0qhe water. (T E-qC-11, e S - 2 ?Nearly all saqillboat, owners keep theqiz- 0qbc,-,s qJn @'n@ T-7a-er owners are split between and, keeping t-qIaeir q:ooats fin qtq1ne water. --Drofesszicqn-@ls and, admiqm-Istrators coqm-orqised .-.early qI-allf of al' boat owners anqd made qup tqne largest sin6qg-qle- occupational category of boar- owners wqIo responde@- -"n o qu t 7 12 q% of them are -oo@%T e r qlJoat owners wq1aqile the remaining nUqm'-nI.'-I-:I Fre 4 -V sailboat owners. (Table S-q4). 'Retirees make up the second la---gest rjfo-lo of qboatowners among survey respondents, wqiqzq"I q81q0q% owqnqi-n-qg- son,e ry@qne of @oower0qboat. (Ta0qblqle S-4). 4 Z and retqi-rees a---e ar2qge 0qboa@-s , whqic- 'eqnd @o le sa` qS-q5) qW --I e r S 0 L L @j qS'-:-Ied q@Dqlue collar worke---s make up a third a 'bca- o@@,-,ners. Th - V C D S, q6 0 f OcCquqDatIoqn I 2qgroquqn 0- nuqmq]ber, -@!:.qvor powerboats an,-." qlarqge l8qy own boats are har @,V k - n -ess -L 2` 4 - 1 e-h . See Tab! e qS---) B o 6qpowerboat and saill'boat owners -qLn --qIn--'s q=r-.et aiea .=re a concentrated in tie a persons .-qS-44 yea--s -n age -and persons 65 or over. qPeqla,--qive-- Z 1 , '@ -el@%, a@@ers --re-sqpondiqnqg to are (See Table S-6). e U" -,7 e f q5q0q% o.ae survey :--,spoqn-q6-ants had q$q3q0 , qCqCqO or qnore -in q11931q5. q3oat2rs qw--th incomes <:,,qf qC C, o e r e r e s e n qt -- d s c - h 46qy qm o r e t qn '2 qE: g _n;m :@ -.,:D rp-s-oondents. Those wit-qIn. 4-n--oq-mes 4- th- -P.ng O@ q$3q9,q9q99 re-o--e-sen@-er", q( Saqi q!q@Doat owners qInaqve a m e k- a n 1q3 : qEl S Zv e C 01 'Cq2q9,q9q99. q@See Taq:D--e S-7). 10' 't)0 qoq,q,q: o n qe - tq'r d qc q'-qca- qoq--- q-q,q,q-q7 aqe r q1q- qS q@qrqD q@qa qEqi I C a qS I q-q.q-q-se-q: y P 12qy 6q02q0q1/.qSqaqasqoqnq. 4qEq'aq- qI0q:qDqoaters pay 8qrqmqo qr qe qthqaql n qp qc we qL--q) qo a tq. qe s qc, qn qCq. L qTq;q1q7D q;q"qpq- qCq@ q7qD qn q1q1q7 a qe qs S qn 0qC 0qC qS qe q;qz So q-q,qsqe- qrqr qIqD 7 n e qvqe qr y qE 25 stretch of the penobscot River. Owners of boat -s -from qn leqnio-r:! coqnst4l-u4-e 5q8q% of all wqho use the Bucks-qpqort qto qStoc'k,oqn Sq:prqin0qgs area. Boats in this sectqiloqn of- r-re:: teqn-q2 -so either be 's-1- 201 *- or 11=_-4qge (qo-,7e:r 30' q1 , with f eqw qmqid-sized 4qboa---s among this section's *-Iqoateqrs. In- absolute qn,_*qm4qbe::S , the Sq==q1q1 8qboaqz greatly outnumbers any other category. q3;= = 11 , - - _qaqnqle qS-q1q0q) To the extent that qt'4qne segment of the ?enobscot 4qRlvaz- f r o A. Buc8qksport 60 Stockton S-prin4qgs is. boated, -t- is tIn-e8q2q;qjq@- -:oweqr8qboal-eqrs rather thar. saqilqboaqters. Close to qoAqne-fqift_'-, of 4qD wer8qboateqrs boa'. this section "always" or "-f--eqc-a-eqntql0qy", wh-qi'le only aq;:@ou,: 64q% of qsa@boaters do so. 2 in every 5 powerboat,@q=s resq;)T_-_4qd;_-qE q:q1--c-u- qnavwreqr boat qt-! section oqf IC-q1-ae river, while I of every 22 sail8qb-oaterS resq-,pondqad t--tay never boat thqi-s section of qzqt_a zriveqr.q(See Ta4qbqla q(j fthose who "always" or "frequently" 'qZoat qthis tretqxq!qh of qrqver, s i6ghtqly more ::han half- (57.q104q0 ':Ca":s q1-3.5q% keen tq2neir boats in the water dqurqi::,q; saasqoqn. q5-q12q). SqiqXty-one q;@arceqnqt of all raspondents q]Doat saqlqt!,;ater qi-_2qdica@_ed they keeqv -1-q1--e-Ir 8qbca-:s in 7, ._ equently" or "always" t--t-, 01 those, 94q% boa-, j qS qucksport_-qStoc4qkton qS-_0q=qiqn0qgs area. q3L_-_ ad'dqitqicqMaql 274q% c.-M -Z@qIacs,_- tq1heqv Occasionally boat this stre-:z-h of riqver. ,'Se-3 Table S-13). =_:@ateqrs in qt8qhe Buclsport qto Stoc-:7:q= r-ver are fai-rly e%reqnqly 2qd'-s2qbqute2qd mqoqn0q- W occu-patqiqoqnaql -:etaqgorqies: pro f ass Rd-_m s qtr an 0:: wh-:'e collar - 9.01, skilled- blue s-:*-- CZ)7 ar 6q% and retired q155q%. q3---at-3qrs -:CqrS qfess-qoqnaqls/arqcqmiqnis-rZ qi'qsee 0qTaq:Dqle qS-'_q40q0 q:'_ae @@q=a --rs C -. - q-q-q_q-tql6qrqaqzqaq-28qd 6qMqeqd-qi--qa--q1 qi6qnqc0qo6q=qe of 6qtq,q-q-q. 0 s a q!q.q;q,q,q'q-q.qn 0q"qtq, 8q:qD 2qW a e a $ 8q3 8q0 4q0 q^qV 4qC q1q7 qSqCs q-_2qnqcqsqe __2q0 --he'.- q5q-q-q:q:-q@q:q=h of qcq= nqe r (See Ta-- 26 Approximately 40% of those of those expressing a-- least some interest in a Bucksport marina 8qraresently boat in the Buc2qksport area "always" or "f-qrea-aeqntly". An additional 4q4-8q% are only occasional boaters 4--n t.-.e area. q(See Ta-Idle S-11). 70% oqf those expressing interest in a marina owqn boats under 20' qiqn length. Another 24% own boats that are between 20'-2Q-' length. (See Table S-118). 0qE -0qg-at-four percent of those ex-pressin0qg interest are powerboat IC. owners, and 9% are sailboat owners. (See T?L'q-- S-1q9q). Of those boaters w2qhqo are at !-east somewhat qin-terested in a marina in Buckspoqrt q564q% 4qrresently trailer their 8qboalts throurqg"hoqut, t:he boating season. 4q4% of those who indicated a-r- -i-n-zeqrest ilqn Et qma-rina prese-nitly keep tq1aeqir boats in tqh-e water during qt8qhe boating season. (See 'q7a4qbaqle S-20). Ozc those qwh.o are at least somewqItat interested in a Bvcqks-oor-_ rn-a=iqna, 601, are qin ,3rofessiona'L/a2qd.-pqi-n-'-sk--q=qa-@or aqnA- o-_*_-.eqr wq1nqize coqilqar occupations, while 2q4*q6 are from blue collar J@ a8qdqn q1q4,12 are -ret-qLrees. %,@aa Table S-21). Over half (5q48q%) oqf the 2qbqoat-ers interested in a marine are between 45 an8qd 64 years old. Twenty-one perceqnt@: are :)e,. tqweeqn ages 2q5 and 34 and, q218q% between 3q5 aqnd I` 8qh qo s e w qh. oare qG'q; or 6*- qnl6qy 1.q8q% oqf t-hose 4qnt!aresm=--' a - oqlqce= cqoqns@-_Cute o _Maqrirla. (See Table qS-22q). The median income of *:'sa who are interested in a q3-acqks-oort :rarqina was estimated from squ_--vey data q(qinqtar--pqoqlat-i-8qd) to e around $32,500. (See T-a-'q13- qS-23q). q1q14qUU BeILqS7_q:.q) ON 0qVT0qY _IZ' :t -S pqoSS4ble to develop an estiq=ate of qmarfr a! oaseA ase survey results. 7-t must '---a ___at -6qY 92qe -0qf0qtra.-:)qon-ate the results of a survey sample 32q. qt4 F_qn assquqm-l lqozll q0@: ra.--doqnness 'q17- a 'qI-hou4qgh e s q1 -t c qf q5 cr another. 4qT*-'s bias is ---e - ': ' 0 One 5--- is r_=sPcqnz-%, r.=:e, 0q=qat6qu0qr6qnqz, is large enqou20q-8qIqt to buffer qa24qgqaqiq.6qnsq-qz so=,-:. q'qZqiqeqs. Using qe2qn qaqsqsq'qa2qm20qpt2qio6qn Of 2qra6qn28qdom6qnqaq'sqs 4q(qaq_2qnd q- 2qC qS qPq-qC6qo q-q-qaqs6quq'8qlts 0qt2qo 6qd2qoq-q-qng so) t4q10qhe q-q26q0q7 1 6qCTqAqT4 ng 6qn e6qxtq-q-q- -h q- qs q_q-q;q!20qg4S0qtqeqreqA "q-q-=qZq: o f 4 , 7 9 4q3 H a"qrccq:2q:c 24qCqcqu00qnt4qy, and 4qZq'q-q,q-e 4qBqE2qn.0q-qcr 2qmetqropo2qlqfqzqa6qn area of ?e6qno32qbsc04qv4q: County 27 According to the survey: 74.19-. of boat owners are area sal twater boaters 7 q4q11 4 7 92 3 q5:5 2 of saltwater boaters -Irequent-Ly boat qt0qhe C-F qt"- Stockto-.n Springs stretch Penobscot 0qR.-i'ver q0'r, D L those qw'-I-c qf qL -,-, e -141- or "always" boat this stretch of -Iver eqxlpressed 4-1-m-terest in a Bucksport marina x q4ZI) q1q8q9 i n 'qt a r e s t " qw a n s I a t e -4 0 act-,--al use of a marqina based -oar-- on marina fees. survey suggests -.q1n-at 1-500, of area boat orv.yners are qwillqling to pay a fee cf at least $200 2 3110 are T@,qi qlliqn6qg t o q-a6qy at i east 11") 115; q0 .2q3 -qz q3 a s e d o n t q1a e s e c a I c qu I a t o 7- s w h qi c h e - I c y a s e e s 3 c, e: -7 D -reer s" I-o attempt o qd e n, -. qmo e r o n o n - a -'ar'na -Se c -L e n t qi a q1 ,y U, I'a r 0 t e I y q3 0 - @,' 5 a 0' @F, $2q00/sasn. We r.6qgard --hqiS ;z s a low end es t-"at e 'becal, s i e I e w h o a r e n e s e 1Y f --e 2qq u e n - I,- c. a r S n t e a. -0 a --,-t who are -,CT,7 -_-Iqn'y C) C C a S 4 L -Lo n a L-c a s ,D s a a L- -a y nqg -,e v e. -S --F.-e us- t- sL@- 2qy Ic 7: n' '--q"cws. qn, Cq: to the survev: a an..- e e r e s t: e a these 4 q.qT qSq, e q0 q7q)qa6qy a lqeq@qst q@q,q@0q2 6q0 0q0 qs qe a s o q-8qn q:4qnqeq"q7 qs qo4q=q.q@qjqnaq,q: qrqeq, s qEq? q-qS q0 28 7- here ore, there is a poqt-ent.-=7 of q69 (5q9 = q133.3 marina users a-, $20q0/season based oqn these calculat-loqns. We reqg ard s calculat ion as a hi I end es t iqmate , 'bec- -=--,-.z e 4 t -q@2qf2qt -- assumes that everyo-qne who qhas some " qn2pp1pppp1ppp1p2p willing to p-=y a $2q0q0/season Lee T,7-L il t-,,-ans-Late --nto an actual user of the a Realistically, in our judgment tq1ne true [email protected]' P' is -tweeqn the lo-.@i and high, or or, the o---der qSO-70 29 TABLE S-1 Bucksport Marina Market Feasibility Study What -':_s the length off your boat? 7YPE 07 BO"IT --------------------- -2 (-) w e 0 T A L Boa@- Bo-=t ----- ---------- ---------- =1 I T, IR. E Iz =02 n :! q-, -I- - PONSES Less t1n-ar- 15 fe@@' 92.7 9 IC 1-5 feet to 1-9- fee-, S 3 . 3 .3 . 17.2 01.7 5. 67, 2 0 f e o 2 4- -f e e t -2 @-z fe e t o 2 9 fe e -7 Responses to the question at the top of the page are found by reading the coluinn on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 30 TABLE S-2 Bucksport Marina Market Feasibility Study y e Do you -jr mar r r y o r h o a t tc I e during t'ne seas-on or -ou"r D,06@7 L E N G T 1-1 OF BOX'17_ -------------------------------- "0 - Les s t-1--an t C. C, T A.L@ 2' 0, f e e -eat e ----- ---------- ---------- ---------- TOTAT REES'POMSES 3-12 0 Tra4.1er you-- b-cat i Z.L 5 7 C 7 -p your boat Jin Kee- 2 S, 94 -,.,7a-,-er 2- C Responses to the question at the top of the page are found by reading the column on the le'ft - down. To read table,s: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 31 TABLE S-3 Bucksport Marina Market Feasibility Study RECREATIONAL BOATING SURVEY: BUCKSPORT', MAINE Do you primarily trailer your boat -6 different "ocatlons during the boating season or keep your boat in the wate=? TYPE OF BOAT OWNED --------------------- Power Sail TOTAL Boat Scat ----- ---------- ---------- TOTAL RESPONSES 372 275 90 Traile.- your boat 144 1317 4. 10.7 49.8 el. Keep your boat in i38 0 the wat-er 631. 3 :;0. 60.5 3 7 . 7 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 32 TABLE S-4 Bucksport Marina Market Feasibility Study What is the principal wage earner's occupation? TYNE OF BOAT OWNED --------------------- Power S a --1.2. TOTAL Boat Boat ----- ---------- ---------- TOTAL RESPONSES 499 401 9-! Professional/ 229 165 6.1 Administrator 4 SO . 9 4 1.1- 67.0 721.1 216 . 6 Other whit--e collar 27 24 3 5.4 6.0 3.3 88.9 Skilled blue collar 79 74 15.8 18.5 5.5 93.7 6.3 04"-her blue co7-'-:a-- 3 6 34, 7.2 8.= 0 0 0 0.^ 0.0 R B t e d 115 92 20 80.0 0 U.0 0.0 0 t1h a .j -2 2.6 2.0 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 33 TABLE S-5 Bucksport Marina Market Feasibility Study What i s the principal wage earner's occupation? LENGTH OF BOAT -------------------------------- Less than '20 - 30 feet or TOTAL 20 feet 29 feet more ----- ---------- - ---------- ---------- TOTAL RESPONSES 499 20 141 7_- 1.4 Administrator 1-0.2 6--.R 4-6.7 61.6 31.0 Other white collar 27 20 6 5.4 5.7 5.5 74.1 2 . 2 Skilled blue colla. 79 63 3 --5.8 17.9 v 10.01 79.7 1-.Q 3.S O=Iaer blue collar 36 3) 3 0 7.2 9.4 1,1.0 49- 0.0 0.0 0.^ J.3 Retired 2 3 .5 O.A 0.0 0 3.7 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column. xx.x - percent of total row 34 TABLE S-6 Bucksport Marina Market Feasibility Study In which age group do you belong? TYPE OF BOAT OWNED --------------------- Power Sail TOTAL Boat Boa-- ----- ---------- ---------- TOTAL RESPONSES 5C 6 4 IV' 6 Under '18 0 0 0 0.0 0.0 r) 0.0 0.0 18-24 4 3 I 0.- 0.8 1 75.0 25.0 25-34 57 49 8 26.0 1-4.0 35-44- 25 2, i . 9 20 . 9 76.5 45-64 22-6 203 4- 8 . 6 50.0 65 Cr 01dar S3 -2 .6 167.4 .3 7 73.0 Responses to the que'stion at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 35 TABLE S-7 Bucksport Marina Market Feasibility Study 1985 income before taxes TYPE OF BOAT OIC,.'ED --------------------- Power Sa--*,- TOTAL Boat Boa-6;_, ----- ---------- ---------- TOTAL RESPONSES 465 3-12 88 Less than $10,000 25 5.4 6.5 96.0 4.0 $,10,000 - $--,P--,Q-gg 29 6.2 6.7 --.5 86.2 i3-0 $1-5,000 - $--;9,999 42 35 7 9.0 9.4 8.0 83' . 3 i6.7 $20,000 - $24,999 42 43 10.3 4.5 89.6 8.3 t25,000 - $29,999 60 E2 7 v 86.7 7 $301,0100 $39,999 ,,@%J,000 $4?,999 9 82 S50,000 or nore 76 -7 1-0.2 27.@- R@sponses to the question at the top of the page are found by reading t e column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 36 TABLE S-8 Bucksport Marina Market Feasibility Study 1985 income before taxes LENGTH OF BOA"Ll ------- ------------------------ Less than 20 - 30 feet or TOTAL 20 feet 29 -feet mo,e ----- ---------- ---------- ---------- TOTAL RESPONSES 465 327 103 .28 Less than $10,000 25 22 2 i 5.4 6.717 : . 9 1.6 88.0 8.0 4.0 .$10,000 - $14,999 29 2-1 7 0 6.2% 6.7 6.8 0.0 75.9 24.1- 0.0 $151 0100 - ?"119,999 42 33 2 9.0 J. L 6.8 7 78.6 16.7 4.S $20,000 - $24,999 48 38 9 C 1-1 .:5 8.7 0.0 79.21 118 . 8 S25,101"113 - $29,999 60 52 5 12.9 86.7 S.., $30,OCO - $39,999 9-) 75.3 C00 - $4S. 1999 -10 J 9.2 V. 2 1 "Z . 6 0 V* 69.8 e% 1) $53,000 cr mcre =Q 9 4- 3 . 7 9 15 . 4- Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - perceht of total row 37 TABLE S-9 Bucksport Marina Market Feasibility Study Fee charged for keeping your boat in the water during the season? TYPE OF BOAT OWNED --------------------- Power Sail TOTAL Boat Boat ----- ---------- ---------- TOTAL RESPONDING 72 36 36 Less than $50 25 14 11 34.7 38.9 30.6 56.0 44.0 $50 - $ 99 14 8 6 19.4 22.2 16.7 57.1 42.9 $100 - $149 10 4 6 13.9 11.1 16.7 40.0 60.0 $150 - $199 6 3 3 8.3 8.3 8.3 50.0 50.0 $200 - $249 4 2 2 5.6 5.6 5.6 50.0 50.0 $250 - $349 7 3 4 9.7 8.3 11.1 42.9 57.1 $350 - $499 2 1 1 2.8 2.8 2.8 50.0 50.0 $500 - $749 1 1 1.4 2.8 100.0 $750 or more 2 2 2.8 5.6 100.0 Other 1 1 1.4 2.8 100.0 Responses to the question at the top of the page are found by reading the colunn on the left - down, To read tables: xxx no. of respondents who answered xx.x percentage of total column xx.x percent of total row 38 TABLE S-10 Bucksport Marina Market Feasibility Study What is length of your boat? ?ENOBSCOT RTVER BOATING ?REQUENCY (BUCKSPORT - STOCKTOIX SPR:!%'GS) ------------------------------------------- Z"Llways Frequently Occasion- Never Is 1 Y IOTAL a-- ----- ---------- ---------- ---------- ---------- TOTAL RESPONSES 502 6 39 1222 '_29 1-zss "'hian 15 feez 41 0 2 7 io 8.2 0.0 5.1 55.7 7.8 '7 0.0 4.9 21'2@ . A 15 feet '%-.o 19 feet 318 11�2 b-:; e. 72 - 63.3 66.7 ;:6.'- 59.0 50.4 6.9 22.6 20.4 20 -@eet to 24 feet 67 5 -!6 - 23 13.3 1-65.7 12.8 21.7 ..5 7.5 '25 feet to 29 feet Ald 0 2 8.8 11.0 5 1 Ij 16.3 0.^ -47 .7 0 f e e o 3 9 f e a t- @9 i 6 4 5 .8 '2.3 2 .7 _1_0 feet or longer 2 IV' 0.6 0.0 4 0.8 0.0 66.7 01.0 33.3 Responses to the question at the top of the page are found by reading the column on the left - down, To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 39 TABLE S-11 Bucksport Marina Market Feasibility Study How often do you boat in Penobscot- River: Bucksport- Stockton Springs section TYPE OF BOAT OWNED --------------------- Power. Sail =-j"%'L Boat Boat ----- ---------- ---------- TOTAL RESPONSES 300 223 7.0 Always 6 6 C 2.0 2.7 0.0 100.0 0.0 Frequently 4i 36 4 13.7 16.1 5.7 87.8 9.8 Occasionally 1-22 8= '12 40.7 38-11 4-5.7 69.7 25.!, Never 13 31. 96 4 -7 a-) .0 48.6 ^5.0 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 40 TABLE S-12 Bucksport Marina Market Feasibility Study -%o you pr4mari'y trailer you= boat to different locations duri---g the boating season or keep your boat in the water? ?ENOBSCOT RIVER BOATIYG FREQUENCY (BUCKSPORT - STOCKTO21-1 ------------------------------------------- Always Frequently Occasion- Never TOTAL e7,y ----- ---------- ---------- ---------- ---------- TOTAL RESPONSES 372 6 40 -4 1-28 Trailer your boat 144 A 22 59 33 38.7 66.7 55.0 4-9.2 25.8 2.8 ;,-.o 22.9 Xaep your boat in 228 2 is 61 95 the wazer 6i.--. 33.3 45.0 50.3 74.2 0.9 7.9 26.8 @1-7 Responses to the quest4on at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 41 TABLE S- 13 Bucksport Marina Market Feasibility Study Do you primarily trailer your boat to different locations during the boating season or keep your boat in the water? PENOBSCOT RIVER BOATING FREQUENCY (BUCKSPORT - STOCKTON SPRINGS) ------------------------------------------- Always Frequently Occasion- Never TOTAL ally ----- ---------- ---------- ---------- ---------- TOTAL RESPONSES 372 6 40 120 128 Trailer your boat 144 4 22 59 33 38.7 66.7 55.0 49.2 25.8 2.8 155.3 41.0 22.9 Keep your boat in 228 2 18 61 95 the water 61.3 33.3 45.0 50.8 74.2 0.9 7.9 26.8 4'1.7 Responses to the question at the top of the page are found by reading the polumn on the left - down. To read tables: xxx - no. of respondents who ansi,@,ered xx.x - percentage of total column xx.x - percent of total row 41 'TABLE S-14 Bucksport Marina Market Feasibility Study what is the principal wage earner's occupation? PENOBSCOT RIVER BOATING FREQUENCY (BUCKSPORT - STOCKTON SPRIHGS) ------------------------------------------- Always Frequently Occas-on- J.,%yever TOTAL ally ----- ---------- ---------- ---------- ---------- TOTAL RESPONSES 499 6 41 1169 129 P--ofessional/ 229 10 67 Administrator 45.9 16.7 413.9 46.2 512.9 0.4 7.9 -214.6 Othe-- white cclllar 27 1 L 3 7 5.4 16.7 7.3) 3.1 3.7 25.9 Sk --' I I e d b I -a a c o 11 a r 79 3 11 16 15.8 50.0 26.3 6 il).4 3.3 i3.9 i9.0 20.3 .L.---er blue collar 36 0 3 is 6 7.2 0.0 7 -A 13.4 4.7 0.0 9.3 44-.41 116.7 0 v 0 0 0.0 0.0 0.0 0.,%. C.0 0.0 0.0 0.0 10.0 a Z,: r e 23.0 16.7 0 0 0 e% 0 r, 0 0.0 %J 0 v 0.0 0.0 0 t e r .5 0.n Z 0.@ 3.i 0.0 7.1 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column XX.x - peicent of total row 42 TABLE S-15 Bucksport Marina Market Feasibility Study In which age group do you belong? PENOBSCOT RIVER BOATING FXEQUSNCY (BUCKSPORT - STOCKTON SPRINGS) ------------------------------------------- Always Frequently Occasion- Nevez- TOTAL a-.;.y ----- ---------- ---------- ---------- ---------- TOTAL RSSPONSES 506 6 40 122 130 Under 18 0 0 0 0 0 0.0 0.0 0.0 0.0 O.C. 0.0 0.0 0.0 0.0 18-24 A 0 1 2 0 0.8 0.0 '-.6 0.0 0.0 25.0 50.C 0.0 25-34 57 1 11.3 16.7 -.0 12.3 13.8 ;.8 10.5 26.3 311.6 35-44 0 6 '23 21.9 0.0 15.0 28.7 25.4 0.0 29.7 45-64 246 48.6 93.3 57.5 =,'Z.5 4.0 9.3 23-2" 65 or older 88 0 *22 17.4. 0.0 r 0 -0.5 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 43 TABLE S-16 Bucksport Marina Market Feasibility Study 1985 income before taxes PENOBSCOT RIVER BOATING FREQUEYCY J' (BUCKSPORT - STOCKTON SPRINGS) ------------------------------------------- Always Frequently Occasion- Never IOTAL a!"-v ----- ---------- ---------- ---------- ---------- TOTAL RESPONSES 465 5 109 118 Less than $10,000 25 0 5 3 5.4 0.0 2.6 4.6 4.2 0.0 4.0 20.0 20.0 $10,CCO $14,999 29 0 0 A 6.2 0.0 0.0 =.,3 7 6 0.0 0.0 $15,000 $19,999- 42 9.0 20.0 21.6 9.2 @.4 23.8 S20,QOO $24,999 48 i 5 9 10.3 20.0 3.2 7.6- 1-0.4 201 . 8 S-45.000 $29.999 sr, @j 0 12.9 10.0 -23.7 6.9 S30t%000 $39r999 93 2 1^1 --3 9. 20.0 40.0 -21-:.3 2-2 10.8 7 94?1999 43 1 9.-1 20.0 @9 $50,000 or more 125 0 10 26.9 0.0 26.3 .2% 6 . 0" 8.^ 0.0 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 44 TABLE S-17 Bucksport Marina Market Feasibility Study How often do you boat in Penobscot River: Bucksport - Stockton Springs section PROFILE 0-7 BOATERS INTERESTED IN A MARTINA ON THE SUCKSPORT WATERFRONT ------------ : ----------------------------------------- Very Sonewhat Probably X c. t Interest- interest_- no". inter- 4--n-terested Unsuxre ad ad as-led at a:.-- ----- ---------- ---------- ---------- ---------- ---------- AS TOTAL RESPONSES 300 30 63% 166 10 &%-ways 6 1 0 2.0 5.6 6.7 1.7 1.2 0.0 _36.7 33.3 16.7 .33.3 0.0 Frequently 4i 8 9 4 13.7 44.16* 30.0 1,5.7 40.0 19.5 22.0 2-1.1i 221.0 9.8 :;c@:asicnally 122 64 5 410.7 38.9 46.717 4.6.7 38.6 50.0 .i.= 4. 5.7 v e 131 2 5 21- 9-. i 43.7 6.7 i0.0 1-5 3.8 69.5 1,11.3 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx no. of respondents who answered xx.x percentage of total column xx.x percent of total rojw 45 TABLE S-18 Bucksport Marina Market Feasibility'Study Wnat J_s the "Length of your boa""? PROFILE OF BOATERS 1XITERESTED IIN ft MARTNA 0INT THE BUCKSPORT WATERFRONT ------------------------------------------------------ Very Somewhat P --- ob a !D 1 4- Interest- interest- not inter- inze--ested `:,--sure TOT.PLL ed a@ al", IC ed ested I- - ----- ---------- ---------- ---------- ---------- ---------- TOTAL RZSPONSES 502 21 42 S, 3 S L,3ss t*@-an 15 feet 41 0 5 3 5 8.2 0. 0 .9 - 9. '7.9 0.11, 7.2 '65 3 . 4 -,2.2 5 Fee' to 19 feet 310 25 63 @9 63.3 66.7 59.5 GES.", G1.2 67.9 4.4 7.9 19.8 7, 6-0 11 C 20 _`&et to 24 -feet 67 3 6 - 35 3 13.3 -''.3 16.7 4.5 9.0 4.5 2@5 feet to 29 feet 44 3 3 7 29 0 8.8 14 . 3 '17 . 1 7 3 0.0 6.S -5.9 0.0 30 -f e @e t o 2; 9 f a e -)9 1 5.8 4.8 5.2 6.6 3.6 3.4 6.9 1-71.2 ,10 feer- cr longe.- 3 0 0 0.0 2 0. 0 .j. 3 2 GG.7 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage'of total column xx.x - percent of total row 46 TABLE S-19 Bucksport.Marina Market Feasibility Study If a public or private marina were to *-e dev eloped on the Bucksport waterfront-, how interested would you be keeping your boat there for the season? TYPE OF BOAT OWINED ---------------------- Power Sa-11 TOTAL Boat 30at ----- ---------- ---------- TOTAL IRESPONTSES 475 383 37 Very interested 21 i9 2 4.4 :Z, . C) 2.3 90. 5 9.S Somewhat interested 43 35 G 9.1@ 6.9 91.4 1-4.0 Probably not 98 co 1-7 20.6 20.9 191 si.6 17 ",T 22:@ iot n@erested 205 50 at al! 60.0 781.9 0) 7 Unsure -)8 2' @.9 6.3 85.7 C . 7 Responses to the question at the top of the page are found by reading the column.on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 47 TABLE S-20 Bucksport Marina Market Feasibility Study Ljo 'you prina.-ily trailer your boat to different locations during t'-n-e bcati.--g season or keen your boat in the water? PROFILE OF BOATERS !INTERESTED 1"j, A T---:--= BUCKSPORT WATERFRONT 'L ------------------------------------------------------ Very Somewhat Probably ,L\T 0 t interest- interest- not inter- interested Unsure TOTAL ed ed ested at ----- ---------- ---------- ---------- ---------- ---------- TOTIT RESPONSES 372 18 32 77 209 -2 x,i@j - Trailler your boat 1-44 9 19 3 4 73 6 38.7 50.0 59.4 44.2 34.9 50.0 6.3 13.2 23.6 5150.7 4.2 Keep your boat in 223 9 13 43 @,6 6 -he wate-r 61.3 50.0 40.6 55-8 6- 50.'0 3.9 5.7 118.9 59.6 2.6 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 48 TABLE S-21 Bucksport Marina Market Feasibility Study -s tr)-e pr* a! wage earne.-'s occupatJon? incip PROFILE 0-7 BOATERS 7@,ITER - - ESTED IN A MA-3. CN THE BUCKSPORT WATERFRONT ------------------------------------------------------ Very Somewhat Probably Not interest 4 nterest- not inter- interested Unsure TOTAL ed ed est-ed at all ----- ---------- ---------- ---------- ---------- ---------- TOTI'T, RESPONSES 499 20 43 98 275 ?rc-"@essional/ 229 47 8 Adni -;_ n -; s r - a t o r 45 . 9 55.0 48.8 418.C 46.0 2 3 . 5: 11.8 9.2 20.5 5- 3.5 C.T:he,-- wh 4Ite co-,lar 27 2 4 6 3 5.4 10.0 9.3 4.0 10.7 7.4 14.3 2-2.2 S'@--illed blue collar 79 -j 9 115.8 1-5.0 20.9 14.-) ':5.2 21.4 3.8 1-1.4 --71.7 @-2.2 7.-, C e Ia e C o 11 a r 36 2 1.2 16 5 7.2 5.n 4.7 -1-7.9 2.8 ED . 6 33.31 4 41 . Z, 1-3.9 0 0.0 0.0 D.V C, 0 -1 1 7 el 3 61 2-1.0 15. 11) 14.0 2 1, 5 ri 0.0 0.0 .0 0. 0 13 0 0) 2.6 -0 2.9 0 7.7 0.0 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 49 TABLE S-22 Bucksport Marina Market Feasibility StUdY in which age group do you belong? PROFIT-E OF BOATERS T-\17ERESTED 7,,,,T A Y,'RTITA ON THE xi BUCKSPORT WAT=FRONT ------------------------------------------------------ Very Somewhat, r o h. a:3 -;,. y IN o t interest- interest- no-- inter- in,terested -1.3ns-ure 4. TOTAL ed ed ested at all ----- ---------- ---------- ---------- ---------- ---------- ,lo TOTAL RESPONSES 506 20 43 7 284, 43 Un, d e S 0 0 0 0 0.01 0.0 0.0 0.0 0-0 0.0 0.0 0.0 0.0 2 4 4 0 0.8 0 2 . 3 10.0 0.0 25.0 0.0 75.0 0.0 5 7 5 8 9 11.3 25.0 13.6 12.4 8.8 14.0 7.0 -10 3 5 - 414 3 25 62 4 21.9 15.0 23.3 1-5.8 14.3 9.^ 5 2.7 Q 22.S 3.6 1,) 2 2 -,--6 4- 43.6 60.0 51.2 47.4 46.2 60.7 4.9 3.9 G.- 6:5 or older 0 I ^ 7 . 0 . 10, Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 50 TABLE S-23 Bucksport Marina Market Feasibility Study 1985 income before taxes PROFILE OF BOATERS --11,17SaESTZO 7-,T A 1,1A-R-H' ON THE BUcKSPORT WATE'RFRONT ------------------------------------------------------ Very Somewhat Probably Not- Interest- -Lnterest- no" inter- interested Unsure TOTAL ea- ed ested at all ----- ---------- - --------- ---------- ---------- ---------- TOTAL RESPONSES 465 19 42 9-) 251-5 25 -1 C) 2 2 -Jess than $10,000 25 5.4 5.33 2.4 2.2 7.0 8.0 0 11@ 4.0 4.0 .Q 72.0 3.0 $10,000 - $14,999 2 9 0 1 7 17 3 6.2 0.0 2.4 7.5 6-16 12.0 0.0 3.4 24 1 53.6 10.3 S15,000 - $19,999 42 2 2 .11 24 0, 9 1 0.0 10.5 4.8 @4.0 4.8 4.3 3-1.0 o.0 $20,000 $21i,999 48 2 6 25 4 10.3 i0.5 -14.3 1S.0 9.S 1 16.7 5 2) . 1 8.3 2 4.5 - $-_9,999 60 3 8 -16.0 12.9 is.8 19.0 17 10.5 S.0 13.3 ,Z 6 . 1=.O 6 ;)30rcuoo $39,999 913 4 1-3 57 5 2 C . C 2 4.3 -14.0 43 9.2 -C.5 9 8.2 1-6.0 16- 27 0 z-, 2 9.3 4.7 S50,000 or more 1-25 5 8 67 9 26.9 216.3 26.0 2G.2 12.0 -7, 2.4 4.0 6.4 Responses to the question at the top of the page are found by reading the column on the left - down. To read tables: xxx - no. of respondents who answered xx.x - percentage of total column xx.x - percent of total row 51 SECTION V. COMPETITIVE ENVIRONMENT The deqnaqnd -for qin-water accorodatq" OqnS 4- squpp-,ed--at 'least to some eqxtent_--by existing private and qnunqicqipal boating facilqitq";-es in the market area. An inventory of in-water accoqmodations and related boating services in qthe market area was undertaken by Market Decisions, 7nc. 7qn telenhone interviews with. harbor off4C4aqlS iqn 13 of the 30 coastal Communities in Hancock, Waldo and Penobscot- cou-qn-_Jes, 2,36q4 qmcorqinqgs anC-1 1q121 boat- slips were qideqntiqf'qied. The harbor masters a,so provided estLqmates of the percentage Of Moorings used by recreatona' boaters vs. --_ - - L commercial boaters. Only 4 of the 2 3 communi t i es requil -e a perqmi t qfo moorings, so in many cases, harbor masters and of-ficqils were Providing their best estinates. Nevertheless these estimates provide a relative _'tqure of the type of boating activity occurring along the coast aqn0qd the scale of activity in various harbors. Overall, an estimated 8006 of moorings are used for recreational boats and 10q% -for coqnqnrcqial boats. (See Table 110). Most of the harbor masters that Mlar-_t Decisions, Inc. s-oke with reported ample space available in their harbors for additionalroorngs. In several cases, where t-he inner harbor was reported to 'be ea, capacity, apqle space for additional moorings was reported to qbe ek squmqmer-qme sea _qv1?_1_aqh1e in qthe outer harbor. During the p son, wq1n_en main harbors are fu-1--particularly n the Mt. Desert 7sland, qBue 14 :Day, aqnd .-qEqggemoggin Reach areas--excess demand for qmocrqin2qg space can be me, n t", 'haL z He numerous coves t - offer good anchorage. 7 n -,-q:0 0 r S that are popular with yachting and cruise clul@-s, h-ar'DO- [email protected] e-@-z -@e- that qmocrqinqgs are full most nights of' season. 7- qnany '-bc-s *t ns coqmqMoqn 'q=ctice for the harbor master to assign or rent qnorqirqgs normally occupied by seasonal boaters to trans:-ents -,Then qth-oe moorings are vacant for the night. 7 t',-- e q t p a r e c a s t a 7 C S suroquqndi-nqg -Dukspot do noqt permits. Off thcs t'at dc, --as c1-1ar-e a fee of q$25.00 for noqnrsqideqnts ,-.q00 L ,-es' dents. T4qhe Town of Desert reqq_4res a -e_--`L _-.d 7h=-s a q$ _ - 0: 0 f to 7boaters qm-inqg in Nort'_-est --s _o wqn o f Seaspo-e-. requires a noorqnqg penq": and Harbr perqiqt a-a fees are dr - t* q:n sqm;q11 Z-qUqM.0_- of other o,_,:-nu_. _s boaters are C to contact tq.nq-e harbor master beq-fore th-ey q@q,7aeq- a -n -qnqasters cited varqiqoqas reasons for this: t]q--qe need to qTqq@qo Owns a boat should a problem aqr4qiSeq, the qneqeqcq, q-q-o 'keep 8qmqoqor4qiqlqnqgqs q-q-qcq,8qm enc-oachq-q'qn2qg on t6qhe chaqnq-qeq'q! and/or 8qto reqceq"vqe qoer4qmss-lqon -qo qncqo- q_q_qaqrqtqors: Oqnqlv a s-qal0q! -q_qe_q-ceq@qizaqge qoq_f q@8qmrqodq_qat'qons 4 q@q@d `q:qi 4qtq'q_q-qe were q-q:q,qnq-q@ _2q;qs 52 r 1@51 (D 0 i 4-) 0\0 alo CID (14 ro 0 1 10 r,-) C) 1() 0 1 0 G) 0 1r) CD 0 o c c) C-) C --l --I in I Cq c i in if) 4-1 (0 r-l 1-1 -- ", -" "I "I '- I U) (d @P e 610 t)" 'T e-P J@ 111c, 1119 j f:i Cq co 1- 0 al ID to 0 C) C-) '-f o If,) c) CD' (D C, 0 C. 0 Oo OD 00 In 0-) G I k.0 Lr) C10 0 Cf) M 0.1 00 @-o in in C,) 03 0 0 C - H -I * , I 4-) U) (D rfl @4 4-1 E-4 X 0 @-l @-[ 0 0 C) 0 (1) 0 0 In T-1 co CD 0 In 0 CI rl-) 11 (D c f), 0 T-4 -1 C:) "1 0-) C\l 0 A Co In H CA LO 0 CD In r- C5" ("I cq ()@ _51 4-) Kill @A 4-1 0 0 Ef) (n 0 4-1@ @4 H $.I Iri 0 4@1. -4 r-A U) -x 1 @4 U3 0 .1) -rl 4-3 4-) a) 0 r-l @l (d 0 U) 43 4-) IJ C) @4 4-) 0 :11 Q (L) @-l U) f1l 0 0 0 4-) 0 0 0 -Y. -,I Vi tp -@l 'n i-j n @j a) o t.-i Q r-A (7), Yl 0,4-) Q (1) :?@ " 0 1111 0 0 U) @l M (1) :?: 1:11 f(I ki 0@ o r,, (d cri .-Y (1) o .,1 -.,4 aj -r-l -Y ;?: 4J Tj fl) :E: -P Cj @C,' C) (n () (1) 'd Q -P 4.4 @-i 0 W u Jj 0 U) @-l f@. 0 t W r, -1 4-) 4) 0 r-l r. 14 UJ 0 r-1 M 0 , TJ (D 0 0 -J @-l "I 'D 4-) In (U (o 4j kA -t ::j @l C) 0 1-t @-A ki fl in ril 0 M Overview of Coastal Regions Penobscot Bay In Penobscot Bay, Camden is the most protected harbor on '-the qmaInland and west side of Penobscot Bay and easy to access under almost any conditions. Harbor masters north of Camden iqn Liqncoinviqlle, Searsport and Stockton Springs reported their main harbors are open to the bay aqnd offer poor anchorage in rough weather. They also -reported a relatively small number of moorings qin each of their harbors. Northport is exposed to the bay, buqt has one particular sheltered cove which harbors around q114 moorings in -he summer. The C'tv of Belfast, although open to the east and southwest, has aqn easy harbor entrance. Over the past several years the City has taken advantage oqf its natural setting and lured an increasing number of seasonal boaters to -Lts harbor. Castine qis the major harbor on the east side oqf q?eqno0qbscot Bay. in spite of a strong tidal current, Castine is a popular boating harbor. There are approximately 1-20 moorings but no slips. The harbor -'als+-'er reports that the inner harbor is nearing capacity, but there is a,_mple space in the outer harbor and nearby Smith Cove provides protected anchorage for transients. Castine is heavily vqilsited by trans-qLeqnts. Each summer various yacht clubs which cruise or race the coast in groups ranging from 20-200 stop at Castqine. There are visitor attractions within easy walking distance of the Town Dock. These 8qLncqlude h 4stor4lcal walking tours, the Maine Maritime Academy, shops and a variety of restaurants. 0qThe Mt. Xatahdin stops at Castqine in the suqm"er, as do some of the schooners and windjarnmers that cruise the coast. Eggeqrnog6qgin Reach As one goes further east in coastal Hancock County, the To@,7qn off Brooksville offers several well protected harbors and coves. The harbor q=ster estimates there are 1-00 moorings in su-qme--. --n addi @4nj_ @o t'---e protective advantages offered by these coves, qBrooksvLlqia e_nqtoys ;-n cer-taqin locational advantage in that it is a good stop-ove@r dqilstance between Camden and Bar Harbor. 3 IqD-, -e qHqi I I qBay/6qYnt . Desert qIs land The Blue H'll and 2qM@. Desert Island areas ars 4nat-ons _L --or the transients visit-qLnqg the coast. .qEarq@Dor =Sters -_hrouqghou-_ this area reported proportionally hqiglqlqner nu8qmqbeqIrs qoqf harbors: 0q1q:0q50q0 8qin Blue H 4 q1 0q1 ; q'q175 in Tqr-4qmo4qnq-q, 3qcq;0qO q'8qn Sqouq@hwest Harbor and 700 in Northeast Habor. They also req:qDorted reqneat v4qis4qiqlts each, summer by yacht and qcrq'q_q1 4 e cq" during the race season. q-Hq. a qr qIqD qo q@q- qs e - 2qg qo qo d qLq. S Lubs qnrotection in this area and qspectaqculqaq-qr scenery. qaq,q@ q(q@ 4qi t 0qi qo th qe qr e a qr e numerous Protected coves qoq-ffqer8qingq, qaqn-q-0q1q-q-qoqra2qgqe thq-rqoq-u8qghqoq-q@q-q- region. The q@qnct0qing harbor q-qnqaqstqer at Bar reports t0q1q-e hqaqrq'q-q-or aqccqoqn8qnodates 6q16q06q3 q"qoqoqrq4q_nqgqs--fq;qewer than '-arbors on t6q1qne island. Bar q"qaqrq.q'-q@oqr is --not a sheltered harbor and 4qthqle bottom q7q-Iqs sandy and- doesn't q0 7 S Id wqelq!!. Acqcqcrd4qi8qn12qg to thq@qe q'qIqnar6qlqrq_q-qor -arc_ qcqr8quq- qe qS-q_ q-sq-oqr-qe-qL4qi4qmqes drag anchor. 54 Frenchman Bay Further east, in Gouldsboro, Sorrento, and Wi qnter Harbor, demand for in-water accommodations and boating services drops dramatically from that on Mt. Desert Island. This is apparent in the smaller number of moorings reported by harbor masters, services offered and the cost of transient moorings, which at $2.25/night are the lowest rates found in the coastal area inventoried. Penobscot River Above Bucksport on the Penobscot River, tqhe Cities of Bangor and Hamqnden are working toward development of waterfront areas. qin both of these cities and across the river in Brewer a small number of seasonal moorings are set each summer; in Bangor, q12; qiqn Brewer, 20; and in "a. _Lna mpdeqn, 4. South of Hampden and closer to the Bay, Winterq-'crt Ma r4 sets approximately 23 moorings during the season. Hancock/Waldo County Islands For the most part, the islands throughout the sltudy area can not be idered competitive with a Bucksport marina as they cater priqnarqily cons L to transients and year-round seasonal island residents. small portion of transients that a Bucksport marina might capture -from tq1h_em would be a marginal factor in the viability of a Bucksport - marina. Moorings and Slip Fees Fees charged for transient moorings owned and rented ouqt by p-rqivate marinas and boat yards, as well as municipalities ranged between a h-qLgh of $7.50/nigl.at in qislesboro aqnd $2.25/nJqight qin the Goul0qds6qboro/Winte_r arbor area. Boat tie-ups are available at the Belfast Boat Landing qfor $q10.00/night. Slip fees at Northeast Municipal 1)4e- 6q0@7hich is owned aqnd operated not at a pro f4 t by the Town oqf Mt. Desert are: $.55/night (with electricity) for boats that are 50' :@r less, aqndq; $.q65/night (with electricity) for boats that are over 50'qin length or a $10.00 --,iqinimuqm. PqE;'2qNqOB SCOT RIVER AND P716qNOBSCOT '=z6qAY T1q.q1qe inventory of in-water accommodations qSpqeqCq@fqiqCqa-qty 4q@q_ @'qn'qe q'qDenobscot River and Bay area o0qf the market study revqeq-q=q-- tqnqat area boating facilities share some s4qiq-2qm8qilar chqaq-qrqactqeq-qr8qiqsqt4qiqcqs. q-q-t also revealed qUhatq- a number of communities have within t0q1qae pas".- several. qvqeqaq-qrs 12qnqGqAertaken waterfront Jr. 4 q.q.proqvement qD-o2qiec's aq;-qed at qe pqrqoV4 activities in, the4qiq.q- harbors. qlqaq_q'qn4qle 0qIq'L an overview o4qf boating qsqervq.q* ces of feqred 4qw4qi q@q_q-q'qnq-4qin the 2qPenqoqbscoq-qIqC Bay and River As tq"q-e Table shows, the services offered vary q@q"-qou08qghqouqtq- q@q-h0qis area. Those qcqoq_qrq!qi2qnunit0qiqeqs 6qlqoqcqaqtqeqf6q@ in 8q?qeqnqcq'q--qsq-qcq@qDt 8q3qay experience greater deq"aqnd 0qfqoqr q4q-q-nq-waqtq-q-qeqr boa acqcqo4qmqnqod qaqt4 qons tq-qan tq"q'osqe in the 2q?qeq*qnqoq_qbqscqot River itself 55 The City of Belfast has moved in recent years toward capturing a larger share of Penobscot Bay regular and transient boaters. Fuel- is sold on thqd City dock and restrooms and showers'are available. A private restaurant is also located on the dock and is reported to do a good business during the summer. The Mt. Katahdin as well as the schooners Sylvia Beal and the Flying Fish are encouraged to berth at the City floats which were improved in 1984 to better handle the 'Larger vessels and a growing demand for float space from smaller vessels. T.qhe number of mooring permits issued for Belfast Harbor are reportedly up over previous years. There are 10 boat slips aqt the City's new facility which are kept available for.pub'lic use, rather than rented out seasonally. The cities of Bangor and Hampden have also taken steps to attract more activity to their waterfront areas. Bangor is hoping to redevelop a one-half nile section of riverfront property near the present City Boat Landing but is still in the process of acquiring the property. The City's plans call for the development of shops and restaurants along the waterfront. South qoqf Bangor, the City of Hanpden has also developed a waterfront park on the river. This facility presently consists of a landing dock and float and restroom facilities. The City of Hay:-pden owns eleven acres and City of Bangor owns 17 adjacent acres. The two cities have plans to jointly develop this area as a waterfront park. These plans include seeking an operator to provide basic fuel services aqnd possibly a restaurant. There are also plans for boat storage and repair services on the site. Slips have been included qin the City's plans, but are noqt likely to be constructed for a few years, according to the City Engineer in Bangor who until recently has been oversee-qing qt0qhe project for the two cities. Within the Penobscot River and Penobscot Bay area there are eight public boat launches available to qthe boating public. 2qOne, the Verona Island launch site, is -qi-eidately across the river fror. Bucqksport L Harbor. There qis no fee for the use of this 30' concrete ramp. Other launch sites are located in Belfast, Searsport, Stockton SDr-Lncfs, Frankfort and two in Hampden. All are useable during all tides. The State of Maine Bureau of 'Parks and qRec_-eatqion, is coqnsqi derqiqnqg qiocatqing another launch site 3 mnqiles upriver fro- qB@:cllsnort on state-owned; land near q1-qIt . Waldo. River 6q1q,q4q1arqinas In addition to the interviews with oq-fq:f4qiqc4qials and marina operators upriver from Bucksport, the operators o0qf several river qrqnqarqinas q-qridq-qcqoastal Maine were contacted -for comparative information on 8qmaq-q_qr4qi4qna operations. These included Wallace Marina 4qin Harpswellq, Yqar8qrqouth Boat Yqaq-qrd i8qn Yarmouth, Longq_q-eqaqchq, 12qMarina 4qiq_n Bath, W4 qnqtqerqnqo-t qTqrq@qfqarq@q-a and Boat Yard in W4qi8qntqeqr2qpqoqrt, and Jeff's and Snowq's q-q;q-2qn Thomaston. it must, be recqogqn4qiqlzed that, in qcqoqnq-tqrast 8qto coastal Hqanqcqoqcq.,@ qan12qd Waldo countiesq, 8q3uqcksqnqoqrt offers a river rather than a coastal eqnq-q,q.7q-qrqoqn8qmen. The qL experiences of 2qmaqrq-q-nas in s8qiq-q@q-q_`qIlar settings therefore qaqrq-q_q@ useful. to this study. 56 The important findings of these interviews include: All reported servicing a large inland market area with S4 Izable urban populations located approximately 30 miles away; All reported that the activity of smaller sized powerboat greatly out numbers that of sailboats in their areas; Recreational fishing was cited as important in upriver marinas while those closer to the ocean, having a straight line to open water and fishing available within fifteen to twenty minutes were cited; All rely on winter storage and repair as inportant sources of income. 57 A SECTION VI. THE BUCKSPORT SETTING AND ABILITY TO CAPTURE MARINA USERS The recreational boating survey conducted by Market Decisions, Inc., in combination with a review of the region's population, household, socio-economic trends, and boat ownership patterns, indicates potential support for a marina in Bucksport's waterfront. 7q1 S L - estimated that 50-70 slips could be leased annually from among the current population of market area boat owners. Th 4s number represents a market share of about 1.3% of all owner registered boats that are used for recreational purposes and are at least 1q5' qin 'Length. While this qis a modest share of the market, it- qis important -to examine the strengths and weaknesses of a Bucksport location qto determine whether Bucksport Harbor, specifically, caqn achieve it. Location Bucksport is located in a riverine environment. q1-t- is a generally protected anchorage with good depth at mean low water (9 feet at Town dock, according to the harbor master), but qis somewhat vulnerable to southwesterly winds. By its nature a river har4qbo-r means distance from open water: qin Bucksport's case, 6 1/2 miles. it also qme;-7-ns contending with currents that can make sailing between the ocean and the harbor difficult. qFor these reasons, it is uqnlJ.keqly to be a preferred location for sailboaters or for residents of coastal Hancock and Waldo counties with easier access to the ocean. On the other hand, qBucksport is strategically located between Penobscot Bay and popqulous Bangor metropolitan area, 17 nautical miles closer to open- water than 3angor. For these rasons, we can expect that 70q%-80q% of the clientele for a qBucksport marina will be powerboat owners who co:,.e frorn). qBucksport and t0qhe communities to its north. Accessibility Bucksport is located at the geographical- center of deqffqiqned market area. Route 1q5 provides for easy qiqntra-qmarq1@et t-1-avel between qBucksport and t4qhe Bangor metropolitan area, 19 qmqiqles to thie -7-ort'h. Bucksport also enjoys good access from thqe east aqnd west via Route I. The maJor drawback to its location is that seasonal lra@'4C 0qbv-oasses Downtown qBucksport for two reasons. One, tra-veql;@--rs tq1h@- oqDtqion oqf taking alternate Route 1-A qffroqm Stocq]@@ton Spz`_qnqgs v--a Bangor to reach Ellsworth. Second, travelers who follow Route I nort-a act-ualll2qy by-pass Bucksport's downtown as they turn east after crossing t`q,q-2 Verona island Bridge. This factor q-s nqoqt a serious problem for a marina, which would be a destination qtq)oint. for year-round and seasonal residents, 6qbut may be a problem for downtown -merchants who are trying to capture q%_ q- q-ed by a marina may qacqtquallq.qy transient tourists. (The activity 2qgqenerat encourage more tourists and travelers qto turn toward dqc8qwq_qnq_tqcq7qqq_qnq_ 4qmqaqr8qiq-nqa -qac vq@ ty and thus help serve *as a s 4qm0qul4qu s qcqr qc t6q1qaqeqr qaqc t q-q_qv4qi4qtq-6qy qCq"qn 12qMq1q, a4qin Street.) qS 0qi6qhqi I 52qL4q@20q@ 2qBuqcqlq'q:s-qort q4s v8qiqSq4q,q_q-q! q.q1 q- q--qlqe and pqIqct4quresquqe zqr qoq:q:q@ of t6q1qae Wqaldo/q'q_q@q-q-q_-a8qncoc6qk County suspension w6q1qnich crosses the q-qPeqno.q'qnsqcot River 58 south of the harbor, A marina would be highly visible to Route q1 travelers crossing the bridge--a benefit to the marina itself and -own merchants. possibly down Natural- and 'Hqis"Corical Setting The Penobscot River between qBucqksport a-Lid Bangor is one of t-he qnost scenic rivers in the state. As many oqf tq1ne rivers in have qin the past decade, the Penobscot 4qhas begun to experience an increase in 1 4 *q7 recreational boating use, according to operators of boating faci__.ties along the river. Fort Knox, an impressive q19th century granite fortification , 4S located opposite and across the river from Bucksport in the Town of Prospect. Fort Knox attracts the highest day vis-qitorship oqf any state culturaql/educational park. In q1985, visitorshqip from May 1 to November q1totaled 82,267 people. This represented a quarter of all- visitors 11-0. a-,! state cultural and educational facilities. The fort also attracts a number oqf boaters qwho venture up from the Bay or down the riv r Bangor to view it from the water. (Although it is physically possible to land at qE-'ort Knox, the State discourages boatersfroi:i doing so.) in general, Main Street in Bucksport, and the Bucksport waterfront itself, are blessed with scenic 6qbleauty, and this will be an asset to a proposed marina. Competitive E0qnvq_4ronment There is a plentiful and inexpensive supply of noor-qiqngs avaqiqla'3_'e _o boaters within the coastal areas of'Waldo and Hancock counties. Seasonal fees at marinas and boatyards within the market study are anged between $40-$50/monthl6qy and $40-$q150/seasonaqlqly. 1,41ocrqiqnqgs available to tran S4 ent boaters range between a low of '$2-$2.2q5/n4ght and a high of $7.50/niqght. In many harbors there -:s aqnpie -con, for qT additional private moorings in both the 'inner aqnU. 'outer' q7or transqi8nt boaters, there are numerous opportunities qto anchor q@-arbors and coves at no cost. Given the choices and avaqi7_a6qb-_'l-_:qty of n-water accomqmod t4 Ions along this segment of the Maine coast, 4-t is unlikely that a Bucksport. marina will capture _--ian- coastal S a, 4C) -,- or residents fo-- its clients. On tq1ne other qnand, t q1a e c o n %, e _n qi e n c e o _f s q14- p sa s0 17 o -.,7 e r-4 1 attraction 1-hose exposed to them. They should qb-e es-oer_-J a q17 -,7 4 attractq-1ve Uo boaters, such as t-hose -qn7aqnd from q3@_ickspoq_rtq, without easy q.L q@ q.q.q. _ q" Lq@ coastal access. At present, very few slips are available thqie qrqarqked area. Nearly all of 2qthe Slips 4qiq-q4entqJfqJed q'n the market area locatedq- i8qn q_qL -q. q- q-1 q-qLq. L -he q1q26q1t. Desert area. In Northeast'- Harbor seasqoq-qnq-qal reservations 2qnust be 4qnq, q- -Lent resqer8qvaqz4qiqo8qnqs 30 days qadq7qanqcqe. q_qtqadqe 2-3 years i8qn advance a8qnd tqrqa8qnS4 qIn the 2qBqelq-fast area, the City Landing has 16q0 Sq-4q4pS Wq",_q-q*qCq'qn are not rented seasonally qbu2qt reserved For tranqsiqenq-q-s q-qLnstqeadq. (See a le 8qB4quqc6qksport marina offering seasonal as qiq,q@qlel6ql as transq-qlent slips A 0qWq, 11 'qDe a qoneq=qoq-qiqcq-qa-2qk0qind faqcq-q4 q1 4 1- y `nq. -his regiqoqrqi. q74qtqs 7ery uqnqiqcqlqdqeness should serve as a good marketing qtoqoq-q-q. 59 TABLE 11 Bucksport Marina Market Feasibility Study PENOBSCOT BAY SERVICE AREA (Competitive Environment) Public/Private of # of Boating Facilities Slips Moorings Dockage Services Offered Belfast Boat Yard 0 6 @ $7.50/ft./ Hull repair, winter $5/night night storage Belfast City Landing 8-10 4 guest $10/night Fuel, showers, rest- moorings to tie up rooms, restaurant @ $5-10/ night Bucksport 0 20 N/C 40' Fuel, repairs Winterport 0 23-$5/night limited Travel lift, in-water $40/monthly amount towing service $100/season Bangor Waterfront Park 0 4 guest 160' (Mt. Restrooms, showers, Katahdin parking berth) Hampden Waterfront Park 0 4 guest landing Restrooms, parking N/C dock Brewer 0 12 @ - $50/season Castine Town Dock 0 0 2 hr. tie Public restroom UPS facilities, lunch wagon Eaton's Boat Yard 0 5 @ 180' of $5/night face floats .40/foot/min. .60/foot/ with elec. 60 Support Services- Marina slips typically do not.exist in isolation from oth er marine-related and recreation services. All the river mariqna-s reviewed by Market Decisions, qinc., provide at least so-me supporting services: engine and hull repair, winter storage, and in several- cases fuel sales and sale of boats and supplies. Such activities are inportaqnt profit centers for many marinas. Support services also are important to consumers. Accord4r ,,g 10 the recreational boating survey, the services (other than moorings, qt-qie-ups, and sli-ps) most often cited by market area boaters as "esseqnqt-ial" for a marina are fuel, a launch ramp, security,' and restrooms. Othe_- desirable services, a ccording to the survey, are repair services, qnar-ine supplies aqnd hardware, aqnd beverages and snacks. Table 12 lists the =eatures of a marina generally considered "essential" or "desilra0qbqle" by survey respondents. The least important services to market area consumers are sewage pumping, crane, travel lift, and marine railway services, and a laundromat. (These low ratings reflect qthe -fact thLa.@. market area boaters tend to owqn smaller powerboats primarily for day use.) Market area boaters also were asked what services speci-fqicalqly should be added to Bucksport to make it a worthwhile boating stop. The three most cited services were: 01) (1) fuel and other boating supplies (cited by 6 0 (2) boat and motor repaqizrs (cited by 33.1q%) (3) restaurants (cited by 23.9q%) For t0qhe most part, marina-related services are lacking along qt0qhe Penobscot River; essentqiaLly none exists between the q=_-uth n--' the -r`ver and Winterport. Bucksport itself is not qw4tho-ut so.e of the essential U 7 or desirable features: a boat launch exists on Vero-na island, t-qIne-re is a ToT.,in dock, a grocery store is nearby -aqnd a ffe@@, qgcoc@ festz,.'araqnts are avaLlable along Main Street. To enhance the success of a marina on Buc-.sport -ay '-e -necessary qto package the slip service with other qmarqina-rela_te_,_7 eqnqt erpr-i ses , such as repairs , flael s a-, es , and -,,c @1:: 4e s p! -; e S q:ncieed, 'He tend to becoqre an amenity qto suc', arn sl`qps -'r-qmse7ves - enterprise, rather than vica versa. sqlqips -F-re a good sn,--rce Of 4 1 revenue: once built, they can be b@ -!led uP--frcr-t, they re2qqqu-.-_-_ no 'I ;2q,z s q@-q_ d a t @q_q_,q,entory, and they entail little labor cost. q31a- 5q0-7q0 s1qiqps q- - $20q00q0q-$30q06q0/seqason will produce revenues of- $0q12q,000q-$q1q-6q8q,0q006q0q, which may nqo2qt be enough to he self-sustaining. Attached to another enterprise, 4qit can serve as both a "captured market-` 6q(4qfoqr repairs, fq,q@qe0ql sales, etc.) and/or an a8qrqenq-q_q1 ty that ca2qn generate tq_q-qaf0qf4qiqlc (for a restqa4quq-q1q-qaqnt q, for exqaqnp0qlqe2q) qin light o0qf this pqoSS40q:q@q@qle strategy qtqcq-q, qeqnq*qnqa0q=q2 a. marina's success qin J 2qBquqcq'q,q,qrs08qpqort , 8q1-2q1aqlq-qket Decisions , Tq-C '-q-q,qr4qie qF q1 q1q,q7 revqle0qweq,q_q" 4qt20qhe qcqo tent q4q- qa0ql q7q,qaqrq'qrq-qet qsu8qp8qnqcqrq+q- ":or an exqranded or ne4qw rqestaquqrqaq:- 4_ Of -qPqo0q"qO4qwqsq: qoq,quq_ q--q:q1qotq-qentlqa0ql q-2qR4qeqstqaq-quqrqant 2qDqe-qaqndq: a qrqesqtqaurqaq-t in, 2qBuqcq;q-q@spqoqrt I 4qi6qkely will be sq-qna0ql0qleq-qr than the q_q@qrqeqa Seq_qIq-q'q,q7eq-qa q-q)2qy a 61 TABLE 12 Bucksport Marina Market Feasibility Study "ESSENTIAL" AND "DESIRABLE" FEATURES OF A MARINIA Indicating Indicating Total "Essential" Feature "Essential" "Desirable" or "Desirable" 1. Fuel 45.6% 25.0% 70.6% 2. Moorings 47.106 20.8% 67.9% 3. Restrooms 31.8% 33.3% 65.1% 4. Security 35.4% 27.6% 63.0% 5. Tie-ups 32.806 29.7% 62.5% 6. Launch ramp 45.6% 16.7% 62.3% 7. Marine sup. 14.8% 42.4% 57.2% Beverages/ snacks 13.0% 41.4% 54.4% 9. Repair service 15.6% 34.9% 50.596 slips 21.6% 28.496 50.0% Ice 17.4% 31.0% 48.4% l'). Groceries 10.4% 38.4% 48.4% 13. Water 22.9% 22.4% 45.3% 14, Restaurants 7,3% 35.4% 42.75. Bait and tackle 12.0% 30.5% 42.5% Note: All other services listed in questionnaire received a combined rating of less than 40%. See question 23 of questionn 4are. Source: Market Decisions, Inc. 62 destination marina. Alternatives qfor eating out exist -n a number of C6qy - area, 2qnc udqing Bangor, village and cit centers around the qBucksport- -I I Ellsworth, and Belfast. Conservatively, it can be expected that the year-round primary trade area is Bucksport and qthe surrounding towns oqf Frank-fort, Orland, Orring"Con, qIqqqinterport, Verona, and Prospect. (Obviously a well-known family or specialty restaurant may have a wider primary trade area.) The 7-town trade area had an estimated 1-9q85 year-round population of 14,439 residing in q5,q138 households, and an average ho-Usehold size of 2.81. Based on the income, age, and household characteristics of t0qhe area, average annual per capita expenditures 0qby the market area population in restaurants is estimated at- $275-$2q80, broken down as follows: * fast food/take out restaurants $q116 * family restaurants, cafeterias, and coffee shops $ q9q3 * atqmosphere/speciaqlty restaurants $ 47 * alcoholic beverages in restaurants $ q16 At this level of per capita expenditure, total (-9q8q55) restaurant potential generated from within the -market area is about $4 -,,11ion. Seasonal population (seasonal residents plus transients) a-ppears to approximately double the average trade area population during the summer months. Conservatively, this doLibles the potential demand (even though the seasonal population is present only during summer months, seasonal visitors spend more per day eating out than do year-round res--dents.) in addition, travelers during other parts of the year, especially those staying in motels such as the qje4qd Prouty, represent po-I-entqilaql spending power. Therefore, total annual. restuarant demand -qL-- trade area is estimated at between $8 -_q11 ion and $9 million. Existing '6qResta.,Lirant Supply: According to state licensing information-, there are 1-7 restaurants in t4qhe 7-t-own trade area, wilth a @otal oqf 1,15q0 seats. than half of these seats--q5q93 in 7 estaq:Dlqishqments--are in restaurants wit'_aqiqn Bucksport. 2q0 f, tq1-- e qt o t a 7 75 0 seats, it. is that: * 52 are in fast- food/take ouqt establish..-ents * 57q4 are in q-'aqmiqly restaurants and cofq-4ee shops * 42q4 are in atmosphere/speqcia4qlty restaurq-qa8qntqs 12qT0qhe q_q-esta4quqrqaq_q-q_q@s together in tqlqlq-q.q-q- trade area are qachqi4q"ev4qi2qng est8qiqna8qtqed annual sales qoq-q-q,qz $ 3.0 - $ 3.5 million. The restaurants within 6qBuckspqort, according 2qto sales tq-aq;q'q: data for q1q-90q84q1 and q1q-96q30q5, appear qtqo 6q:qDe ac'--q'q;q=qv0q@qn2qg an-qaaql sales of $ 0q1-7 - $ q1.0q8 -qr4qiqlll8qion. Tq-F 70q0q-6 of these qSqa7q-S are from trade area residents (year-round and seqasqoqr-qa0ql), 6q3q1q,q.q@ckqspqoqrt restaurants aqre cqa2qpt4quq--r8qiqn8qg oqn t6qhqe order off 6q12q46q% 6q1q72q5q?q'qs of t-qaqe to est4q=ated tqrqaqcqle q=qreqa -q:q)qotqe4qntiqalq. -ditq'qo4qnqaq! restaurant T6qIq-qeq--qa q_q,q,q-q,q:qDq1q,eqZore, appear be room for ad seqatq-s in 6qBq-qdcqlq@q:sqnqoqrq-q_. 2qC-q:q;qnn the qmakqe-qaqn -of 8qt6qhe area and the 63 present Co .. pt4tive supply picture, the best opportunities appear to be in the fast food/take out and family restaurant categories. Either of these would 'Lit well with a marina development. This overview of restaurant potential was meant only to serve.as aqn illustration of the feasibility of packaging marina sli-2qp development with other activity which boat owners have identified' as an important supporting or complementary service for a marina generally, and 'or qBucksport in particular. A restaurant-inarina package does seer, a potentially good way of linking and enhancing waterf-ront-downtown redevelopment. It is an activity that could be taken up by an eqx-*Lst----*;ng 84q0 perator as well as a new operator iqn town. 64 Conclusion Based on a review of the strengths and weaknesses oqf t".1ne qBucksport waterfront as a marina location, Market Decisions, 7-C. believes a 50-to-70 slip facility is achievable. Chances for success will be enhanced, in our judgment, if: (1) the slips are designed primarily for boats of q15'-25' i-n length (if the survey results are used as a guide, 70q% oqf potential users of a qBucksport marina will have boats 15% will have boats 2q0'-24', and 15% will have boats 21q5'or longer; (2) a base lease fee for slips qis set within the range of $2q0q0-$300, with incremental above a certain, base length; (3) a limited number of moorings also are provided, bot-h- qfor transients and for year-round residents qwho prefer a 'Less expensive option; (4) a system of security is provided (approximately 7-ccated gates, an employee available to monitor the site; etc.); (q5) at a minimum, fuel and restrooms are provqil-_E-ed; (6) water supply to slips is provided (possibly at an extra charge above the base fee); (7) a marketing effort is undertaken t_ha 1- 4s d-lrected especJa7ly at boat owners qin uprqive-r and inland coqmqmunqites, as well as making the facility and Bucksport Harbor generally ':-.nown to the larger transient boati-7-qg community gaining publication aqnd iden@_-iqty iqn the various boat-qing al-anacs and guides)q; (qS) off-sl@reet parking and/or convenient on-street -,a-kqin2qg -iS -,.ade available to marina qu1sers. Further, in our Judgment, a basic mari_qna may make -o-re econ-Dqmic seqn-Se as part of a larger package that links the warterfront- ard' do-,,_-q=qwn d e n., e I o pe qn t e f f o r t s .q-_'nqis could on;:%. nzr of aczLvi-qties, each o_-.@ Tgh--'c'-. may in fact, qbe t_hle qma Z- 4na serving as a key amenity to it: a restta@_-r_@q=.-_e expanded, or new), which our review suggests is qviq-qa0qbqlqe4q; a marine supply qszqzqoqrqe; a8qn qe4qngq-4q-qnqa and boat repair shop; an expanded grocery store prqoxima0qtq"e to the sq-4qLqtq-e. 65 I I I I I I I APPENDIX I I I I I I I I I I i .@t% MARKET DECISIONS Research & Planning January 13, 1986 Dear Sir or Madam: Recreational boating has long been a popular summertime activity on Maine's lakes and along its extensive coastline. In recent years, there has been renewed interest in recreational boating on the state's major tidal rivers, as well. Your name was chosen as part of a random sample of regi stered boat owners in Waldo, Hancock and Penobscot counties. We want to measure participation in recreational boating and the need for additional marina facilities in the coastal areas of these three counties. Our research assists private entrepreneurs and public officials throughout Maine in their decisions about developing new facilities. Your responses to the Survey questions are crucial to our research. It.should take you no longer than five minutes to complete our questionnaire, place it in the enclosed, stamped, addressed envelope and mail it back to us. The survey is completely anonymous. You need not put your name on it. Your name will not be placed on another mailing list as a result of completing this survey. Please take a few moments right now to fill out the survey. it will be of great help to those making decisions on the need for additional boating +acilitips in your area. Thank you. And please call us if you have any questions. Sincerely, MARKET DECISIONS, INC. b4VO14 7@6- %V@ Deborah Fossum A-1 22 Cottage Rd./P.O. Box 2682 South Portland, Maine 04106 (207) 799-2226 RECREATIONAL BOATING SURVEY Do you own a boat that is used for recreational boating purposes? 1.q94q1q5Yes, used entirely for recreational purposes 2.46q0Yes, sometimes used for recreational purposes 3.---No IF NO, PLEASE CHECK NUMBER 3 ABOVE AND RETURN THIS SURVEY TO US IN THE ENCLOSED SELF-ADDRESSED ENVELOPE. THANK YOU. 0-2 Is the boat that.you use for recreational purposes: 1.qB.0 Less than 15' long 4.jqeq@q25-2cqP long 0qZ2qq-2qT15-19' long 5. 5.7,30-39'long 3.q!q3.qL20-241 long 6. -qC*40'or longer q9-3. Is it: 1.q@8q@4qU powerboat w/an outboard 4.q1q16q4 A sailboat w/an 2. 2qN-q7 A powerboat w/an inboard outboard 3. 4q4A sailboat w/out a motor 5. 5.1 A sailboat w/an inboard q9-4. What horsepower motor is used on this boat? 1. qi.2q�None 4.q2q1-q40 26-50 HP 2 2q1.q10 1-q10 HP q5.qEqF 51-75 HP 3q:qL20q2-_11-25 HP 6.q=76 or more HP 9-5. Have you boated in a saltwater area of Waldo, Hancock, Penobscot and/or Washington counties in the past five years? .qT2qLqL-Yes 2.'q25-qq No IF NO, $KIP TO PART C. How often do you boat in each of the following areas? 0-6. Penobscot Bay: 1. qL2qM-Al ways 3.q3q0.q7 Occasional I y 2.2q0 -qi6qaNever .&_Frequently 4.qL 9-7. Penobscot River: 1. 1q4 Always 3.q32-3 Occasionally (Buckspart-Stackton 2.2qQqL-Frequently 4.q32qUNever Springs) a-e. Penobscot River: 1..qL._q4_Al ways 3. 8qZqq Occas i anal I y (Bangor-Winterport) 2.q26qJ._Frequently 4.qj6qf6qfNever q0-9. Blue Hill Bay: 1 q1-1 Always .38q31-7 Occasional I y 2q:2q1,2qCFrequentiy 4.2qa2qkNever q0-10. Frenchman Bay 1. 10-q1 Always 3. qZqj..q30ccasi anal I y 2. 6qLq4.qLFrequently . 4.6q1q4_q4.Never Q-11. On average how often do you use your boat during the boating season? 1. 6q1-3 Less than 5 times 4 32,q521-40 times 2.q!6qA8qk 5-10 times 5q:qiq42qTMore than 40 times 3.q2q.q1,q3_11-20 times qQ-12. Do you Primarily (check one) 1.2q340qL4qLTrailer your boat to different locations during the boating season, or 2qjKqeep your boat in the water during the boating season, or q3q._q!2qR_qOther (explain): ---- - ---- --------------------------- IF YOU PRIMARILY TRAILER YOUR BOAT TO DIFFERENT LOCATIONS, SKIP TO PART B. IF YOU KEEP YOUR BOAT IN THE WATER DURING THE SEASON, PLEASE ANSWER QUESTIONS 13 THROUGH 22. A-2 13, Do you secure your boat: 1.88q3.6qion a mooring 2.q18q4-At a slip [email protected] up at a dock 0-14. Is this associated with: 1.q4-5 A yacht club 4.q92.qqYaur own property 2.qC4qC6q3__A Private marina or 5.qLO-q@qL4qHq;er: describe .... ... boat facility ------------------------- 3.0q&IqLa Public or municipal dock or s4qTqmilar facility 0-15. Is there'a fee charged for keeping your boat at the above location? 12qQ6qL0qjYes 2.@qgq60qW 9-16. If yes, on a seasonal basis, is this fee: 1.'8qf8qtLess than $50/season 6.8q0 $250-$349/season 2._q2.q1_$50-$99/season 7._2q&$q350-$499/season 3..qj.i6qt$q1OqO-$149/season a -q2 $500-$749/season 4.qj.:qk_$150-$199/season 9q:_' $750 or more 5._.q9 $200-$249/season 10. .q2-0ther fee arrangement (amount ) (2-17. How difficult is it to find in-water accomodations for your boat each season? l.AqNqI_Very easy 4. 4*q5 Di f+ i cul t 2.q1q1.q4_Easy 5.q1-2q2_Very difficult [email protected] difficult 0-1q8. How' long does it take you to travel from your home to where your boat is kept? I.8qQ2qLLess than 5 minutes 5 5 qL.q4-q31-q59 minutes 2.4q&.0q1 6-10 minutes 6q:-(.CLI hour - 1 1/2 hours 3.2qS.4qilql-15 minutes 7._q;q@8qkqfqtre than 1 1/2 hours 4.4q1.q9_16-30 minutes 0-19. In which area is your boat kept in the water for the season? 1.q3qi-Belfast/Searsport 6.2-q5 Blue Hill 2 qI.U Islesboro 7. .2 Vinalhaven/North Haven '3 q:q3.2q3 Castine/Buck Harbor 8.q1.8q3 Swans Island 4.1-2-Bucksport/Winterport 9.128qJ.-Mt.Desert Island 5.q!qLq@_Deer Isle/Stonington 10. 2-2 El I sworth 11.4q5q]q[Other: Name .............. 0-20. Is your Year-round residence located: 1.2q2,qq_ in Penobscot County 2.q3..q5_ In a Waldo County coastal community including those on the Penobscot River 3.q1-q2. In an inland Waldo County community In a Hancock County coastal community on: 4. a_ Penobscot River Penobscot Bay 6.q1,q1_ Blue Hill Bay 7.q5,qJ_ Frenchman Bay B.,qIqj_ In an inland Hancock County community 9.2qL6q120q4 Out-qoqf-stateq:Name ------------ 10.q-4q2q.qL0qq In some other areaq:Name (0q2-21. Do you have a seasonal home located in one of the following areas? 0q1.q.8q6q.2 No seasonal home 7. 4qIq-2qIBlue Hill 2._32qL0q4_Belfast/Searspqart q8. 44qYVinqalhaqven/Nqorth Haven q3. 0qJ16q& I qsl esbqar o 9.4q]32qTSwqanqs Island 4. q.2q1q,0q?q.Castinqe/Buck Harbor 10.4q3q.8q7 Mt. Desert Island 5._qL8q(0qEq.Bucksport/Winterpqort 11.6q1q-4q$ Ellsworth [email protected]@_qDeer Iqsle/Stqaningtqon 12.6q54q]LIn some other area: Name -------------- A-3 0-22 Where do You Pt your boat into the water at the beginning a+ the boating season? 1.3,9_Belast/Searspart 6.1.@_lue Hill 2.12q&lslesboro 7._.8qLVinalhaven/North Haven 3._qqj_Castine/Buck Harbor e qLjQ Swans Island 4._qZ-qA_Bucksport/Winterport 9q:qj4qa__mqt. Desert island 5.q2,"2qLDeer Isle/Stonington 10._q;qLIqLE11sworth 1l.qjqL,:qLOther:Name ---------------- 0-23. If you were to keep your boat at a marina for the seasonp how important would each a+ the following services be to you? Please circle one answer for each item. Essential Desirable Unnecessary 1. Moorings 1 q417.1 2 0.qb 3 11.q6 2. Slips 1 2.4p 2 28.q4 3 24.5 3. Tie-ups 1 32.8 2 Zq.7 .q3 0.4 4. Launch ramp 1 q4.6 2 14.7 q3 Is't 5. Electricity 112Z q2 21.9 q5 383 6. Water 1222qA 2 z.qq q3 .6-t, 7. Sewage pumping I S-Z 2 12.qS 3 52q9 B. Crane 15.2 2 12-S 3 5 9. Travel lift 14. 2 1q4,3 3 50- 10. Marine railway 13.4 2 lo. 3 5-1 11. Repair service 115,q(* 2 -34q4.9 q5 2_34 12. Winter storage 114-S 2 2o.( q3 37.0 13. Security 1352qA 2 7.(o 3 13.8 14. Rest roams 131q6 2 33- :3 3'qs 15. Laundrmat 1 qq1qq 2 15-Cp 3 q50. 16. Showers 1 7.6 2 23-Z q3 qqzqq 17. Ice 1 1,7.&qt 2 3i,o 3 25.3 18. Bait, tackle 112,0 2 3o.q5 3 q31.5 19 fuel 1 jj5.(0 2 25,0 .3 9.1 20q: Marine supplies/hdwr q1 1q4.q5 2 liz.4 .3 Iq&qS 21. Beverages/ snacks q11,510 2 jqp.4 q3 244 22. Groceries qi 10.1qf 2 3q8,0 :q3 :14.q4 23. Restaurants 1 11q3 2 3qSqj 3q5.q3 New marina facilities have recently been developed or are being proposed for several communities on Penobscot Say and along the Penobscot River. One such community is the Town of qBuckspart, which is working an a downtown revitalization plan. As a part a+ this, the Town is considering development of a marina on the waterfront. The questions in Part C relate specifically to the Town of Bucksprt. Whether or not you reside in Bucksport or the immediate area, your responses will be extremely.important 0-24. Are you familiar with the Penobscot River and the Bucksport area? 1.2qTqS Yes 2. 4qLqAqJ No (2-25. In terms of time and distance, haw much more or less convenient would keeping your boat at Bucksport Harbor be than your present arrangements? 1.q4-q1-Much more convenient 4.5.1 - A little less convenient ' 7 2-q@q_-q_LA little more convenient 5.4q58qKA lot less convenient [email protected]_Just as convenient 6.qL0q6.2q9_Dqo not know Q-26. How desirable a boating area do you consider the Penobscot River near the Bucksport/Verona Island area to be? 0q1q.0q&40qLVqery desirable 3.4qLqIq!2q4_Somewhat undesirable 2q.q!2qg8qAqLSomewhat desirable 4.q.4q!8qhq1_qVery undesirable 5q.q'q)4qJ.2qo No opinion 0-27. How often have you boated on the Penobscot River in the Buckqspqarqt/Verona Island area in the last five years.,' 1.6q@q)q- q.qJ_Nevqer 4.64q!qLq,1q-20 times 2.6qj0q&_6qj Once 5 36q1.0q9 21q-50 times 3.64qj8q@8qEqj 2-10 times 66q:q.8qI,q.2qD More than q50 times A-4 Which are the three most important services that should be added to Bucksport to make it a worthwhile place to stop or visit with your boat? I 6qC4qAI_Fuel and other boating related supplies 2q:q2q2q4-Bait, tackle and other fishing related supplies 3..6qDqj Boat and motor repairs 4 Groceries 52q1q1q30q82qC-Restaurants 6._q20q3,_Specialty and gift shops 7. 0qj6qo A museum e. q2qA.( LBetter water access to Fort Knox 9.0q&qq_Other: Describe -------------------------------------- Q-29., If such services were availablej how often would you be likely to visit Bucksport Harbor? 1.6q1.q1-Never 4. q,8 5-10 times/season 2. 4qa-qlonce/season 5. 4qC2qKMore than 10 times/season 3.6qg!q;L 2-4 times/season 0-30. If a public or private marina offering slips, moorings, fuel, ice. water, electricity and security were to be developed an the Bucksport waterfront, how interested would you be in keeping your boat there for the season? 1 qNqdvery interested 3.q1qq.2 -Probably not interested 2q:8q1-4qi-somewhat interested 40qAqKqINot interested at all 5.8qj6qtqUnsure 0-31. Indicate the maximum seasonal fee you would be willing to pay for accommodations at a marina with the services outlined above in question 30. I.q;qJ.qS_Less than $50/season 6..q38qA$250-$349/season 2.qLqo.Z $50-$99/season 7.qIL:6qL$350-$499/season q3._q@q@'4qC$100-$149/season 8._8q&$500-$749/season 4.4qJ.q7$150-$199/season 9.- .2 -$750 oqr more 5.1L0qL$200$249/season. 10.qjq:-qf Other fee arrangement (amount Q-32. Are you: l..qLq1_Female 2.4qf4qf4qi.q@ a I e 933. Are you: 1.8q68q&Married 2.126 Single 9-34. In which age group do you belong? I.'- q&r Under 18 3. 1-q125-34 5.q@q&Z45-64 _4qL 2..q2_18-24 qCqIqLIqL35-44 6.qLqLq:q165 or older Q@-35. What is the principal wage earner's occupation in your household? q1.qi8qt8ql Proiessional/administrator (ie., doctor, lawyer, teacher, nurse, engineer, accountant, business owner or manager) 2.-5.q3 Other white collar (ie., sales, clerical, secretary,etc.) :3.1q1-q4, Skilled blue collar (ie., welder, carpenter, electriciang foremang machinist, painter, etc.) 4.q2q74qM Other blue collar (ie., laborer, maintenance, food service, assembly line worker, etc.) 5. _.,o_ Unemployed 6. 'q16q1.2 Retired 7. q@q' Homemaker e.76qj76q@ Other: 0qQ-q36. In 1985q, was your income before taxes: ql.qqj0qq q-Less than $10q,000 5.2q12q1q.6q@ $25q,000q-$29,999 2.8q3q.6q7 $10,000q-$14,999 q6q.8qL6q9q,q-28qL$q30q9000q-q$39q9999 q3.4q2q.0q2$15,000q-$19,999 7._40qU$40,000q-$49,999 4.4qjq436q&$20q,000q-$24,999 qEq3.q20q42q6$50q,000 or more THANK YOU Please return this questionnaire in the enclosed self-addressed stamped envelope provided. Any additional comments you wish to make would also be greatly appreciated. 5 I I i i I I DATE DUE I I I I I I I GAYLORDINo, 2333 PRINTED IN U S A I I I - I I I I R , 11 @ I ININIIIIIIII 11111111 i 3 6668 14105 9420 i ;__ - - - ---- I I