[Congressional Record Volume 166, Number 75 (Tuesday, April 21, 2020)]
[Extensions of Remarks]
[Page E373]
From the Congressional Record Online through the Government Publishing Office [www.gpo.gov]




                        RECOGNIZING BOBBY ZAREM

                                 ______
                                 

                     HON. EARL L. ``BUDDY'' CARTER

                               of georgia

                    in the house of representatives

                        Tuesday, April 21, 2020

  Mr. CARTER of Georgia. Madam Speaker, I rise today to recognize Mr. 
Bobby Zarem of Georgia's First District for his decades of influence as 
a legendary publicist.
  Mr. Zarem is known for helping launch the careers of well-known 
celebrities like Arnold Schwarzenegger and John Travolta, and 
spearheading publicity for movies such as Saturday Night Fever and 
Dances with Wolves to root them in American cinematic history.
  He eventually created Zarem Incorporated in New York, which is now 
one of the most successful public relations and publicity businesses in 
the country.
  Notably, he was the creative genius behind the ``I Love New York'' 
campaign, which is now advertised on t-shirts and hats throughout the 
world.
  Although much of his success was on Broadway and Hollywood, Mr. Zarem 
has been a pillar in making his hometown of Savannah the artistic and 
cinematic success it is today.
  He was given the Lifetime Achievement Award at the Savannah Film 
Festival to recognize his outstanding accomplishments throughout his 
life.
  I want to congratulate Mr. Zarem on making Savannah proud, and I wish 
him the best of luck in all his endeavors to come.

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