[Congressional Record Volume 162, Number 108 (Wednesday, July 6, 2016)]
[Senate]
[Page S4832]
From the Congressional Record Online through the Government Publishing Office [www.gpo.gov]

  SA 4950. Mr. SANDERS submitted an amendment intended to be proposed 
to amendment SA 4935 proposed by Mr. McConnell (for Mr. Roberts) to the 
bill S. 764, to reauthorize and amend the National Sea Grant College 
Program Act, and for other purposes; which was ordered to lie on the 
table; as follows:

       On page 9, line 17, insert ``, and any company 
     manufacturing or marketing a product with a quick response 
     code may not coordinate with a company selling a product with 
     a quick response code in order to track consumers or better 
     market to consumers'' after ``consumers''.
       On page 9, line 21, after the semicolon, insert the 
     following: ``and
       ``(C) information described in subparagraph (A) may be 
     collected and kept only with respect to consumers who opt in 
     to that collection, and a consumer's decision to not opt in 
     to such collection shall not be the basis for a company to 
     withhold information such company is otherwise required to 
     disclose under this subtitle;''.
       On page 10, between lines 3 and 4, insert the following:
       ``(e) Personally Identifiable Information.--For purposes of 
     subsection (d)(3), the term `personally identifiable 
     information' means--
       ``(1) any representation of information that allows the 
     identity of an individual to whom the information applies to 
     be reasonably inferred by either direct or indirect means; or
       ``(2) information--
       ``(A) that directly identifies an individual (such as a 
     name, address, social security number, or other identifying 
     number or code, telephone number, or email address), 
     including through metadata;
       ``(B) that indirectly identifies specific individuals in 
     conjunction with other data elements (which may include a 
     combination of name, address, gender, race, birth date, 
     physical location, geographic indicator, and other 
     descriptors); or
       ``(C) through which a specific individual may be contacted 
     physically or electronically, which may be maintained in 
     paper, electronic, or other means.''.
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